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Cuisinart & Urbanmoms.ca Connecting with Moms Talk is Cheap Presentation Michelle Kostya, Cuisinart Marketing Manager Jen Maier, Founder of Urbanmoms.ca
Cuisinart Target Audience ,[object Object],[object Object]
 
What comes next?
 
Work – Life Balance
 
The Ultimate Consumer ,[object Object],[object Object]
Approaching Mom ,[object Object]
Messages ,[object Object],[object Object]
Cuisinart Objectives ,[object Object],[object Object],[object Object],[object Object]
Most importantly… ,[object Object],[object Object]
Considerations ,[object Object],[object Object]
So, we had to be creative
Women and Community ,[object Object]
 
 
 
 
 
Cuisinart Kitchen Parties
PR and Media Relations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR and Media Relations
Results
Online ,[object Object],[object Object],[object Object],[object Object],[object Object]
Offline ,[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
Next Steps ,[object Object],[object Object]

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