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NET303 Policy Primer
A. Leung
Introduction

Google is much more than just
a search engine

Opening a Google account gives
users access to wide range of
products and services with a
single login


                                 Google service logos retrieved from Wikimedia Commons
Creating an account
Creating a Google account
requires agreeing to Google’s
privacy policy and terms of
service agreement

Are users aware of what they
have agreed to when they sign
up with one of Google’s
services?


                                ‘Pen to paper’ image by Marc Roberts retrieved from Flickr
Recent changes


Prior to March 1 2012, Google
used over 60 separate privacy
policy agreements across its
products and services
(Google, 2012).




                                ‘Paperwork’ image by Luxomedia retrieved from Flickr
Now there is only one

Lets take a closer look at some of
the policies users must agree to
upon signing up with a Google
service
Data gathering
       Google is allowed to collect detailed information
       about its users including




  Personal details &      Information about your     Details about the hardware
   usage records            Internet connection       & software you are using
                                                            Icons retrieved from Open Icon Library

Google uses collected data to enhance its services & deliver customised content to
   its users such as targeted search results & advertisements (Google, 2012)
Ownership of content
       While Google recognises that user’s own the content
       they upload, Google has the right to




 Store the content even if    Reproduce          Make         Publish, display &
you stop using the service    the content     modifications distribute the content
                                                             Icons retrieved from Open Icon Library

 Upon opening an account, users grant Google a license to use any content uploaded
 to its services for operational, promotional & enhancement purposes (Google, 2012)
Legal agreements                                           Users of Google’s services are
                                                                  subject to applicable laws and
                                                                  regulations with Google able to
                                                                  suspend a user’s account if
                                                                  they do not abide by these
                                                                  conditions (Google, 2012)

                                                                  Google will not be liable for any
                                                                  financial losses or legal costs
                                                                  that may have resulted from
                                                                  the use of their services
‘Scales of justice gold’ image retrieved from Wikimedia Commons   (Google, 2012)
  Users are solely responsible for ensuring that none of the actions they perform
     while using Google’s services are in violation of US laws (Google, 2012)
Changes to services
                                                             Google may suspend, modify or
                                                             remove any of its services at any
                                                             time (Google, 2012).

                                                             There is no guarantee that users
                                                             of Google’s services will be
                                                             notified should this happen
                                                             (Google, 2012).

‘System lock screen’ icon retrieved from Open Icon Library

     Users can only expect to be notified by Google about changes to a service if
             Google decides that it is reasonable to do so (Google, 2012)
Summary
                                                    Google’s revised privacy policy and
                                                    terms of service agreements contain
                                                    many important points that users need
                                                    to be aware of

                                                    Users concerned about their
                                                    privacy, security & ownership of
                                                    their content should examine
                                                    Google’s policy documents carefully
                                                    before using Google’s services

‘Document preview’ icon retrieved from Open Icon Library
References
 Computer-laptop icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/devices/computer-laptop.png

 Document-preview icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/actions/document-preview.png

 Google (2012). One policy, one Google experience . Retrieved from
 http://www.google.com/intl/en/policies/

 Google (2012). Privacy policy. Retrieved from
 http://www.google.com.au/intl/en/policies/privacy/

 Google (2012). Terms of service. Retrieved from
 http://www.google.com.au/intl/en/policies/terms/regional.html
References
 Google [Image] (n.d.). Wordmark of Google Maps. Retrieved from
 http://commons.wikimedia.org/wiki/File:Google_Maps.svg

 Google [Image] (2010). Google logo. Retrieved from
 http://commons.wikimedia.org/wiki/File:Googlelogo.png

 Google [Image] (2010). Google Calendar logo. Retrieved from
 http://commons.wikimedia.org/wiki/File:Google_Calendar.png

 Google [Image] (2011). Gmail logo. Retrieved from
 http://commons.wikimedia.org/wiki/File:Gmail_logo.png

 Google [Image] (2011). Google plus logo. Retrieved from
 http://commons.wikimedia.org/wiki/File:Google_plus.png
References
 Google [Image] (2011). YouTube logo. Retrieved from
 http://commons.wikimedia.org/wiki/File:YouTube_Logo.png

 Google [Image] (2012). Logo of Google Drive. Retrieved from
 http://commons.wikimedia.org/wiki/File:Logo_of_Google_Drive.png

 Drive-harddisk-8 icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/devices/drive-harddisk-8.png

 Luxomedia [Image] (2010). Paperwork. Retrieved from
 http://www.flickr.com/photos/videolux/2389320345/

 Media-optical-copy-2 icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/actions/media-optical-copy-2.png
References
 Network-globe icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/devices/network-globe.png

 Roberts, Marc [Image] (2010). Pen to paper. Retrieved from
 http://www.flickr.com/photos/marcroberts/1484118790/

 Scale of justice gold [Image] (2008). Wikimedia Commons. Retrieved from
 http://upload.wikimedia.org/wikipedia/commons/0/09/Scale_of_justice_gold.png

 System-lock-screen-2 icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/actions/system-lock-screen-
 2.png

 User-info icon [Image] (2010). Open Icon Library. Retrieved from
 http://openiconlibrary.sourceforge.net/gallery2/?./Icons/apps/user-info.png

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NET303 Online Policy Primer - Google

  • 2. Introduction Google is much more than just a search engine Opening a Google account gives users access to wide range of products and services with a single login Google service logos retrieved from Wikimedia Commons
  • 3. Creating an account Creating a Google account requires agreeing to Google’s privacy policy and terms of service agreement Are users aware of what they have agreed to when they sign up with one of Google’s services? ‘Pen to paper’ image by Marc Roberts retrieved from Flickr
  • 4. Recent changes Prior to March 1 2012, Google used over 60 separate privacy policy agreements across its products and services (Google, 2012). ‘Paperwork’ image by Luxomedia retrieved from Flickr
  • 5. Now there is only one Lets take a closer look at some of the policies users must agree to upon signing up with a Google service
  • 6. Data gathering Google is allowed to collect detailed information about its users including Personal details & Information about your Details about the hardware usage records Internet connection & software you are using Icons retrieved from Open Icon Library Google uses collected data to enhance its services & deliver customised content to its users such as targeted search results & advertisements (Google, 2012)
  • 7. Ownership of content While Google recognises that user’s own the content they upload, Google has the right to Store the content even if Reproduce Make Publish, display & you stop using the service the content modifications distribute the content Icons retrieved from Open Icon Library Upon opening an account, users grant Google a license to use any content uploaded to its services for operational, promotional & enhancement purposes (Google, 2012)
  • 8. Legal agreements Users of Google’s services are subject to applicable laws and regulations with Google able to suspend a user’s account if they do not abide by these conditions (Google, 2012) Google will not be liable for any financial losses or legal costs that may have resulted from the use of their services ‘Scales of justice gold’ image retrieved from Wikimedia Commons (Google, 2012) Users are solely responsible for ensuring that none of the actions they perform while using Google’s services are in violation of US laws (Google, 2012)
  • 9. Changes to services Google may suspend, modify or remove any of its services at any time (Google, 2012). There is no guarantee that users of Google’s services will be notified should this happen (Google, 2012). ‘System lock screen’ icon retrieved from Open Icon Library Users can only expect to be notified by Google about changes to a service if Google decides that it is reasonable to do so (Google, 2012)
  • 10. Summary Google’s revised privacy policy and terms of service agreements contain many important points that users need to be aware of Users concerned about their privacy, security & ownership of their content should examine Google’s policy documents carefully before using Google’s services ‘Document preview’ icon retrieved from Open Icon Library
  • 11. References Computer-laptop icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/devices/computer-laptop.png Document-preview icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/actions/document-preview.png Google (2012). One policy, one Google experience . Retrieved from http://www.google.com/intl/en/policies/ Google (2012). Privacy policy. Retrieved from http://www.google.com.au/intl/en/policies/privacy/ Google (2012). Terms of service. Retrieved from http://www.google.com.au/intl/en/policies/terms/regional.html
  • 12. References Google [Image] (n.d.). Wordmark of Google Maps. Retrieved from http://commons.wikimedia.org/wiki/File:Google_Maps.svg Google [Image] (2010). Google logo. Retrieved from http://commons.wikimedia.org/wiki/File:Googlelogo.png Google [Image] (2010). Google Calendar logo. Retrieved from http://commons.wikimedia.org/wiki/File:Google_Calendar.png Google [Image] (2011). Gmail logo. Retrieved from http://commons.wikimedia.org/wiki/File:Gmail_logo.png Google [Image] (2011). Google plus logo. Retrieved from http://commons.wikimedia.org/wiki/File:Google_plus.png
  • 13. References Google [Image] (2011). YouTube logo. Retrieved from http://commons.wikimedia.org/wiki/File:YouTube_Logo.png Google [Image] (2012). Logo of Google Drive. Retrieved from http://commons.wikimedia.org/wiki/File:Logo_of_Google_Drive.png Drive-harddisk-8 icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/devices/drive-harddisk-8.png Luxomedia [Image] (2010). Paperwork. Retrieved from http://www.flickr.com/photos/videolux/2389320345/ Media-optical-copy-2 icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/actions/media-optical-copy-2.png
  • 14. References Network-globe icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/devices/network-globe.png Roberts, Marc [Image] (2010). Pen to paper. Retrieved from http://www.flickr.com/photos/marcroberts/1484118790/ Scale of justice gold [Image] (2008). Wikimedia Commons. Retrieved from http://upload.wikimedia.org/wikipedia/commons/0/09/Scale_of_justice_gold.png System-lock-screen-2 icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/actions/system-lock-screen- 2.png User-info icon [Image] (2010). Open Icon Library. Retrieved from http://openiconlibrary.sourceforge.net/gallery2/?./Icons/apps/user-info.png