The document discusses the history and evolution of eLearning and mobile learning technologies. It describes how eLearning progressed from early classroom instruction to distance learning and web-based models. More recently, location-based mobile experiences have emerged that provide personalized educational content based on a user's location through their smartphone. Examples like viaPlace are given that use augmented reality to create interactive educational trails at specific locations. Barriers to the growth of these technologies are also mentioned.

1. viaPlace – Location Based mobile Learning Todd Marks President & CEO Mindgrub Technologies LLC [email_address] tmarks@umbc.edu

3. History of eLearning

4. In The Beginning : Classroom Instruction

7. Web 1.0 is a retronym referring to the state of the World Wide Web in the 90’s when it was largely static pages with html text and gif buttons. T

8. Web 1.0 eLearning? Informal: Chat, Discussion Boards Formal: Page Turners

9. eLearning Products

11. Meanwhile?

12. Google Trends: eLearning

13. Where are we Going?

14. Changes in the Web 2.0 (Dawn of the End-User) v

19. Evolution of Web 2.0 Formal Learning Adobe Connect is one of the pioneers of synchronous online learning

20. Evolution of Web 2.0 Formal Learning

21. Evolution of Web 2.0 Formal Learning

22. Evolution of Web 2.0 Informal or Formal? Second Life, There.com, WMTV.com Second Life, There.com, WMTV.com

23. Web3.0

25. Definition of the Semantic Web Semantic Web is an evolving extension of the web 3.0 where information is tagged in relation to use and context so that it and similar information can be delivered more effectively to humans and machines

26. Smaller Bits of Information

27. Smaller Bits of Information 40404: “In the middle of my augmented reality, viaPlace presentation at #SALT. Tweet me @mindgrub and let me know what you think?”

28. Social Media on Your Smart Phone

29. How Did We Get Here?

30. Case Study: Facebook

31. Location Enabled Social Media

32. Case Study: Loopt Loopt, Flagr, Whrrl, Buzzd, Zhiing, Urban Spoon

33. Case Study: Zhiing Loopt, Flagr, Whrrl, Buzzd, Zhiing, Urban Spoon

34. Location Based Experiences

35. What is a Location Based Experience? (2.5) Location Based Services (LBS) information services accessible with mobile devices through a mobile network and based on location (3.0) Location Based Experiences (LBE) mobile websites and multimedia applications that provide a personalized rich interactive experience for an end user based on their location and preferences.

37. LBE Framework Case Study: viaPlace

39. LBE Case Studies

40. Case Study: 600Block

41. Case Study: 600Block

42. Case Study: Shopping

43. Case Study: Visitors Associations

44. Case Study: Visitors Associations

45. Case Study: Stadiums and Arenas

46. Case Study: Visitors Associations

48. Case Study: Visitors Associations

49. LBEs and Augmented Reality

50. Augmented Reality

51. Augmented Reality

53. Augmented Reality Example: Gettysburg

54. Next Steps

57. Questions? (www.mindgrub.com/SALT) Todd Marks President & CEO Mindgrub Technologies LLC [email_address]