Facebook Marketing Success for Small Business Owners
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Facebook Marketing Success for Small Business Owners
- 1. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING SUCCESSThe Building Blocks to Successful Facebook Marketing
- 2. Hi, my name is Misty (: I’m a Marketing Coach Founder of Marketing 101 and Your Marketing Coach My formal education is in Marketing and Graphic Communications and over 16 years of sales experience. I empower small business owners to take control of their business growth by showing them how to inexpensively, yet effectively market their business. www.coachmisty.com
- 3. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - MARKETING 101 Fundamentals of Marketing
- 4. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHAT 1. Why market on Facebook 2. The rules of Social Media Marketing that can be the difference between success or failure! 3. How to grow your Fan base 4. How to create engagement with your fans 5. What to post 6. How to Promote offers on Facebook WE ARE GOING TO COVER TODAY
- 5. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON FACEBOOK
- 6. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON FACEBOOK
- 7. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON FACEBOOK Brands on Facebook extend their reach to friends of fans by 50-200% - Hubspot
- 8. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON FACEBOOK • Get found (by your customers and prospects) • Connect and engage with current and potential prospects • Create community around your business • Promote content (webinars, seminars, blogs) • Generate leads (create more with less money) • Foster relationships • Learn • Improve customer service • Stay on top of industry changes / market opportunities • Etc…..
- 9. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - SUCCESS OR FAILURE! Push vs Pull Marketing
- 10. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GROWING YOUR FANS 10 Steps you can do TODAY to increase your fans! 1. Link personal page to business page 2. Invite friends (under admin panel) 3. Like other businesses 4. Signature line in email 5. "LIKE" me email 6. Link all of your social media pages 7. Newsletter (social follow at the bottom) 8. Print material 9. Social follow on website 10. Add a “like” box to your website
- 11. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GIVE YOUR AUDIENCE A REASON TO “LIKE” YOUR BRAND.
- 12. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - CREATE ENGAGEMENT 1. Entertain 2. Inspire 3. Educate 4. Inform
- 13. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - CREATING ENGAGEMENT “You do you…BooBoo” (Kevin Hart) Take interest in what your Fans have to say Encourage dialogue Make it fun!
- 14. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - TO RECEIVE A FREE COPY! BE THE FIRST
- 15. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - HOW TO PROMOTE ON FACEBOOK 1. Promote in the newsfeed 2. Promote on your timeline cover 3. Create a short video 4. Engage ALL of your social media fans / followers (from G+, Pinterest, Linkedin, Twitter, etc) 5. MARKETING 201: Use Facebooks “offer” 6. MARKETING 201: Create a custom tab
- 16. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - PROMOTING YOUR EVENTS Newsfeed
- 17. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - PROMOTING YOUR EVENTS Timeline Cover
- 18. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - PROMOTING YOUR EVENTS Facebook Offer Option
- 19. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHAT 1. Why market on Facebook 2. Push vs Pull Marketing 3. 10 Steps to Grow your Fan base 4. How to create engagement with your fans 5. Free book offer (101 Creative Ideas) 6. How to Promote on Facebook WE COVERED TODAY
- 20. QUESTIONS www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
- 21. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - ACTION STEPS 1. Complete the 10 steps to increase your fans. 2. Receive your FREE copy of 101 Creative Ideas for Content You Can Share on Social Media 3. Stay plugged in to my FREE webinars by connecting with me on social media.
- 22. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE + MARKETING SUCCESSWhy Every Small Business Should Have an Account!
Notes de l'éditeur
- Comment on my Facebook page about today’s Webinar and receive “101 Creative Ideas” book!
- There are a ton of other important factors on how to effectively market your business on social media. Here’s what I recommend…Here’s just a few things my membership site will offer:Help you lay the foundation of a GREAT MARKETING STRATEGY By helping you create a Strategic Marketing PlanHelp you understand your target market’s buying personaProvide you with step-by-step trainings…that are broken down into “bite sized” pieces of information that make it easy for you to learn and IMPLEMENT!I cover topics such as:How to set up your social media accounts (plus all the “inside marketing tips that 90% of people don’t know about….I have over 10 trainings on Facebook ALONE!!!!!)How to create a lead generation strategyHow to take your offline (networking) relationships ONLINE to continue to nurture the relationshipHow to create high converting sales ads and landing pagesHow to convert those leads to ACTUAL SALES!!!!How to create a Never Ending REFERRAL System…..just to name a few…..Successful Marketing for small business owners includes implementing BOTH an online and offline Marketing strategy…..many SBO know how to do 1 or the other…..I teach on how to do BOTH.
- Help me promote…share my ad (from Facebook) and receive …..