Oracle Application Server 10g provides an integrated middleware platform that allows customers to lower costs, increase flexibility and improve productivity. It features a responsive software architecture, enterprise grid computing capabilities, and tools for rapid application development, integration, collaboration and business process management. Oracle claims 10g delivers significant benefits including reduced costs, improved service levels, faster innovation and increased user productivity.

5. John Magee Vice President Oracle Application Server Product Marketing Oracle Corporation

8. Enterprise Grid Computing Add and Reallocate Capacity Quickly and Economically Coordinated use of many servers acting as one large computer Grid Control Database Grid Application Server Grid Storage Grid

9. Transactions Multi-Channel Responsive Software Architecture Respond to Changing Requirements Quickly Develop and manage reusable software services to improve flexibility and productivity Content Integration Collaboration Communication Authentication

10. Management & Security Rapid Application Development Clustering & Caching Oracle Application Server 10 g Integrated Middleware Platform Web Services B2B Integration Application Integration Any Data Source Business Intelligence Wireless & Mobile Enterprise Portal Business Services Framework

16. Enterprise Grid Computing 10 g Virtualize and Pool Resources Automate Software & User Provisioning Manage Application Service Levels Ensure High Quality of Service

17. Group resources and services by application Middleware Services Use Resources Effectively on Low-Cost HW HTTP Server Web Cache J2EE Server

18. Install/Clone Configure Deploy Patch Grid Control Repository 10g Software Provisioning LiveLink Oracle.com Product Updates Patches Product Configuration Oracle Inventory Software Configurations Hardware Configurations Discover Provision Over 20% of downtime is attributable to human configuration errors View/Search Compare Track Changes Reference Configurations Analyze

20. Policy Manager Stores application-specific policies Resource Manager Manages resource availability/status Dispatcher & Scheduler Distribute workloads based on application-specific policies Workload Manager Policy-Based Workload Mgmt Ensure High Quality of Service

21. General Ledger Order Entry General Ledger Order Entry Start of Quarter: End of Quarter: Scheduled Workloads Allocate Resources to Meet Business Needs

22. Capacity Planning

23. 10g Capacity-on-Demand Automated Scale Out Systems chosen for deployment from available hardware 2 New Servers New servers added to application group 3 Load increase identified -- additional resources required 1

25. What about performance?

26. 400 600 800 1000 1200 TOPS Source: SPEC, as of September 8, 2003: www.spec.org , all in MultiNode Category: Oracle Application Server 10g, 1,165.06 TOPS@MultipleNode, $131.66 US$/TOPS@MultipleNode. BEA WebLogic 8.1 SP1 on HP DL360, 1,037.02 TOPS@MultipleNode, $200.34 US$/TOPS@MultipleNode. BEA 1,165 1,037 World Record SpecJ Benchmark Posted 8 September 2003

27. Responsive Software Architecture

28. “ The first thing that becomes clear as you examine any complex business model is that becoming exceptional at your business means becoming extraordinarily efficient at handling exceptions.” – Delphi Group, 2003 Business Flexibility Change is a Constant

29. “ It is not the strongest of the species that survives, nor the most intelligent, but the one that is most responsive to change.” – Charles Darwin Or, put another way…

30. Responsive Software Architecture 10 g Unify Your Web Presence Improve Productivity Integrate Your Business Deliver New Services Optimize Your Business Processes

33. Oracle Application Server Portal World Wide Web Documents Hosted Services E-Business Services Enterprise Applications Unified Portal Framework Reduce the Cost of Managing Web Sites Employees Customers Partners Suppliers

34. Deliver Personalized Content Improve User Productivity

39. Delivering New Services

40. Rapid Application Development Oracle Developer Suite 10 g Integrated Development Platform Designer Software Configuration Manager Forms Developer JDeveloper Warehouse Builder Reports Developer BI Beans Discoverer Application Development Framework Java, XML, SQL Open Standards-Based

42. Leverage Existing Investments Service-enable IT Assets Legacy Application OracleAS Integration Packaged Application External Supplier SOAP SOAP SOAP SOAP Database Stored Procedure

44. Publish Services as Portlets Allow Users to Interact with Web Services Import Portlet Catalog Publish Personalize Personalize Personalize Public UDDI Registry Application Developer Expense reporting … Stock quotes News feeds Travel reservations Procurement Lead tracking Campaign planning Sales forecasting

46. Integrate and Optimize Business Processes

47. Something is wrong here… “ Integration costs are approaching one-third of total spending on application development and deployment.” – Gartner, 2003

48. Problem: Integration Complexity Labor Intensive and Hard to Manage Screen Scrape Screen Scrape Screen Scrape Screen Scrape Message Queue Message Queue Message Queue Download File Download File Download File Transaction File Transaction File Transaction File ORB ORB CICS Gateway CICS Gateway APPC APPC RPC RPC Transaction File Sockets Sockets Message Message Application Application Application Application Application Application Application Application Application Application

49. Solution: Simplify With a Standards-Based Integration Platform Web Services Integration Business Process Management B2B Integration Data Integration Application Integration OracleAS 10 g Integration Suppliers Trading Partners Exchanges Customers Any Database Web Services Applications Legacy Systems

51. JCA Wireless Email Portal Sales Application Distributor Internal User Web Service RosettaNet 1 2 3 4 5 6 Automate Business Flows Improve Processes Across Systems Supplier Partner

54. Improve Productivity

56. Collaborative Work Environment Respond Quickly to Changing Business Needs Workflow Portal Collaboration Tools Advanced Search Content Management Voice Business Intelligence

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