This preso reviews some of the areas that my consulting practice addresses.

1. Web 2.0 Series mikemoir.com
Web Development Services
@mikemoir
From the Web 2.0 Series Copyright © 2010 Mike Moir Consulting

2. Web 2.0 Series mikemoir.com
Copyright © 2010 Mike Moir Consulting

3. Web 2.0 Series mikemoir.com
Users in charge?
Media in fragments?
Changes every day?
Good. We’re in our element.
Copyright © 2010 Mike Moir Consulting

4. Web 2.0 Series mikemoir.com
Helping businesses to plan, build and scale custom web solutions.
Web 2.0 Service Offerings
Web Development Web Product Management
• Custom Web Development • Market Analysis
• Social Applications • Product Strategy
• Mobile Applications • Product Specifications
• Open Source • Go-To-Market Planning
• Rich Internet Applications (RIA) • Marketing Programs
• Beta/Launch Programs
Adapting Collaboration Transparency Iterations
Communications
User-Centered Simplicity Continuous Testing
Integrity Measurement
Agile Practices
Copyright © 2010 Mike Moir Consulting

5. Web 2.0 Series mikemoir.com
Agile Approach
We believe that the core principles of Agile can be applied to any type of work activity.
• Test-Driven Development
Agile Developer • Avoid Over-design
• Refactoring
• Leverage Patterns
• Continuous Integration
• Collaboration over contract
Agile Team • Trust and Openness
• Self organizing
• Team pairing
• Peer Pressure is good thing
• Shared Knowledge
• User-centered design – the right to change requirements
Agile Product • Include customers in development process
• Flexible processes that adapt to changing requirements
• Focus on getting the product built, not on complex processes
• Documentation that is the product of development
• Release Early - Often
• Users and stakeholders get to see working products early and often.
Agile Business • Managers get the advantage of the “peer pressure” effect
• Removing project roadblocks
• Measuring Value
Copyright © 2010 Mike Moir Consulting

6. Web 2.0 Series mikemoir.com
Web 2.0 Solutions
To build a website today that leverages Web 2.0 and Social concepts requires that you are
user-centered, creative, knowledgeable about web-culture and a grasp of technical trends.
Our team combines this unique set of skills and delivers using a rapid and cost effective
approach.
• Custom branded B2C and B2B sites leveraging popular social feature sets including
Web 2.0 Solutions profiles, forums, commenting, blogs, wikis, photos, video, podcasts and tagging.
• Experts in user interaction patterns for registration, conversation, participation,
collaborate, publishing and sharing.
• Integrating customer experiences with social sites and APIs such as Facebook,
Twitter, and OpenSocial.
• Integrating with 3d party web services such as payment gateways and 3rd party e-
commerce components
• Rich user experiences leveraging AJAX, Flex, Flash as well as full compliance with
XHTML and CSS.
• Using the web as a platform and just a web site.
• Expertise in Wordpress, Joomla and Drupal.
CMS Solutions • Rapid implementations leveraging pre-existing templates, and common components.
• Enabling competitive practices such as RSS, Syndications, SEO, SEM and APIs.
• Focus on easy to maintain sites with admin tools for non-technical users.
Cloud Infrastructure • Help clients maximize cost efficiency through the Web-based computing
• Leverage the proper level of processing/storage resources and managed services.
• Systems admin and developer skills particularly Amazon Web Services (AWS).
Copyright ©2006-2010 Core·Continuum

7. Web 2.0 Series mikemoir.com
Social Media Universe
We are experts at
reaching and engaging
your audience at existing
consumer social media
channels by integrating
your brand’s content,
messages and social
presence.
Social
Media
Copyright © 2010 Mike Moir Consulting

8. Web 2.0 Series mikemoir.com
Social Applications
When planning any social application, you need to make sure you choose the best
platform for engage your customers.
• Facebook Applications
• Twitter Applications
• iPhone Applications
• Myspace Applications
• Wordpress Plugins
• OpenSocial Applications
• Social Widgets
Copyright © 2010 Mike Moir Consulting

9. Web 2.0 Series mikemoir.com
Mobile Applications
Creating compelling, robust and scalable mobile applications.
• Mobile Application Development
• Porting & Adaptation
• Multimedia, Entertainment and Games
• Augmented Reality & Location-based services
• Integration of mobile solutions to enterprise systems
• Creating websites for mobile devices
• Support for multiple device platforms
Copyright © 2010 Mike Moir Consulting

10. Web 2.0 Series mikemoir.com
Open Source
We believe in open source. Free, powerful, high quality, no vendor lock-in and always
getting better.
• Open Source Strategy
When selecting open source we carefully look at licensing, maturity and support.
• LAMP Platform
We are experts at all the variants of the LAMP stack including Linux, Apache, MySQL
and PHP, Perl, Python and Ruby.
• Application Frameworks
We utilize the most popular open source frameworks for CMS/Portals, E-
Commerce, CRM and Social Platforms.
Copyright © 2010 Mike Moir Consulting

11. Web 2.0 Series mikemoir.com
RIA
Rich Internet applications (RIAs) offer a rich, engaging experience that improves user
satisfaction and increases productivity. Using the broad reach of the Internet, RIAs can
be deployed across browsers and desktops.
• Offer users a richer, more engaging experience.
RIA Benefits • Keep pace with users' rising expectations.
• Better support for interactivity including multimedia, audio, or video.
• Deploy to web, mobile and downloadable desktop applications.
• Increase customer loyalty and generate higher profits.
• FLEX - Flex application development using Adobe Flex 3. We customize and
Technology integrate Flex applications with other web technologies including .NET, Java and PHP.
• FLASH - Adobe Flash RIA development with ActionScript 2.0 & 3.0
• Ajax - Ajax RIA is javasript development for fast and engaging user interface
development combined with Web 2.0 and other RIA technologies.
Copyright ©2006-2010 Core·Continuum

12. CRM 2.0 Series mikemoir.com
This presentation was brought to you by Mike Moir.
I help companies develop programs and design online
experiences to build successful relationships with their
audiences. I am a marketing strategist, web product
manager and social media professional. If you would like
more information please contact me.
www.mikemoir.com
Copyright © 2010 Mike Moir Consulting