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DE
MOBIELE
JEUGD
WERELDWIJD

   10
STATISTIEKEN
VOOR
2011






www.MobileYouthAroundTheWorld.com

EEN
NIEUWE
PRESENTATIE
DOOR…




         Mobiele
Jongerencultuur
sinds
2001

               www.mobileYouth.org





www.MobileYouthAroundTheWorld.com

Download
deze
GraKs
PresentaKe

       www.MobileYouthAroundTheWorld.com





www.MobileYouthAroundTheWorld.com

Er
zijn
1.8
miljard
    Als
een
op
zichzelf

  mobiel‐beziPende
     staand
land
zouden
ze

jongeren
in
de
wereld

    het
grootste
ter

                              wereld
zijn



                                      BRON
MOBILEYOUTH
2011





 www.MobileYouthAroundTheWorld.com

Tegen
2012
zal

                                 één
op
vijf
van

                                   de
mobiel‐
                                   beziPende

                                 jongeren
leven

                                    in
India

                                     BRON
MOBILEYOUTH
2011




www.MobileYouthAroundTheWorld.com

Jongeren
spenderen

                               jaarlijks
$350
miljard

                                    aan
mobiele

                               diensten
–
of
één
op

                                Ken
dollar
van
hun

                                    beschikbaar

                                      inkomen

                                     BRON
MOBILEYOUTH
2011





www.MobileYouthAroundTheWorld.com

60%
van
de
jongeren

                          slapen
met
hun
mobiele

                                 telefoon

BRON
MOBILEYOUTH
2011



www.MobileYouthAroundTheWorld.com

Als
ze
moeten
kiezen

                           om
hun
laatste
$10
te

                            spenderen
aan
het

                             herladen
van
hun

                              telefoon
of
aan

                                voedsel,
zou

                           80%
van
de
jongeren

                             voor
de
telefoon

                                   kiezen

                                BRON
MOBILEYOUTH
2011




www.MobileYouthAroundTheWorld.com

SMS‐gebruik
bij
jongeren
zal
de
komende
5
jaar
met
20%

dalen
door
Next
GeneraKon
Messengers
zoals
BBM
Weibo

                     Whatsup
&
QQ

     BRON
MOBILEYOUTH
2011





 www.MobileYouthAroundTheWorld.com

De
mobiele
industrie
heea
het

  BRON
MOBILEYOUTH
2011

                            laatste
decennium
$1
biljoen

                                 verdiend
aan
SMS.


                              Jongeren
ontdekten
SMS.

                              Wat
zullen
ze
als
volgende

                                     ontdekken?






www.MobileYouthAroundTheWorld.com

In
2011
zullen
jongeren

   meer
smartphones

kopen
als
een
resultaat

 van
EARNED
Media
in

 plaats
van
PAID
Media


    Dat
betekent

  Aanbeveling,
geen

      Reclame

      BRON

MOBILEYOUTH
2011




 www.MobileYouthAroundTheWorld.com

“Populaire”
merken

                       “Geliefde”
merken

  hebben
65%
van
het

                       hebben
slechts
35%

 marktaandeel
van
de

                       marktaandeel
maar

 mobiele
markt
en
20%

                        80%
van
de
winst

     van
de
winst

                                     BRON
MOBILEYOUTH

                                           2011





www.MobileYouthAroundTheWorld.com

Download
de
PresentaKe
GraKs

    www.MobileYouthAroundTheWorld.com





www.MobileYouthAroundTheWorld.com


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