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MOBILE ADVERTISING:
EMBED YOUR COMPANY IN MOBILE AND
   ONLINE SOCIAL COMMUNITIES
Mobile is Changing Everything
 The way we search, eat, shop, travel, learn, communicate, pay, entertain
   ourselves and give is evolving rapidly to mobile




      Connect with Target Affinity Groups using MobiTree
 MobiTree: one platform for you to advertise Online, SMS, Email and Mobile
  marketing to hyper local interest-driven prospective customers
  anywhere on any device
 Great for stores, restaurants, financial services, consumer package goods,
  apparel, realtors, hotels, resorts, spas, small business owners and more

 eCoupons                         Title Sponsor
 Full Page Mobile Ads             Interactive Polling, Surveys, Games
 Web and Mobile Banner Ads        Commercials
 Promotions                       Rich Banners
 Podcast Sponsor                  More…
Building Local Mobile and Online
Social Communities Around Brands
                       We create Mobi Apps, Websites and Campaigns for affinity groups
 MobiTree Ecosystem    MobiTree’s platform embeds advertisers in group’s ecosystem
                                                   The Mobi: all-in-one Mobile App &
                                                    Website for anyone, any device.




MobiTree Ecosystem
Advertising with MobiTree

                Bringing you and social communities together.

  Target your customers and discover the power of hyper-local,
   community focused mobile and online advertising with MobiTree
  Major advertisers are going with MobiTree, so should you
                  Fundraising Mobi™      Event Mobi™
                  Sports Mobi™          Community Mobi™
                  Travel Mobi™           Worship Mobi™
                  Club Mobi™             Band Mobi™
                  Education Mobi™        Custom Mobi™
MobiTree Solves Common Challenges
for Affinity Groups




                       Desktop
   iPad

            Mobile

          All-in-One               Multi-Media   Registration   Advertising   eCommerce

Mobility:                   Anywhere, anytime, any device
Acquisition:                Acquire new fans/customers, engage them and grow participation
Communication:              Calendar, events, geo-mapping, schedules, push, text, email
Revenue Creation:           Sell advertising, products, tickets, donations, fundraisers
Multi-media:                Video, photos, streaming, news feeds, social media
eCommerce:                  Stores, donations and payment processing
Target Your Ads to Communities
Example Affinity Group: SeeMommyRun.mobi




                                           • See Mommy Run is an
                                             organization with over 57K
                                             women nationwide with 20
                                             regional chapters & hundreds
                                             of local groups
                                           • They focus on helping moms
                                             get in shape by running,
                                             interacting with each other &
                                             sharing health and fitness
                                             content
Hyper-Local Mobile Advertising
                                                            SeeMommyRun.mobi

     Connect with your target audiences with the
          power of geo-targeted local mobile advertising
     Identify the customer, device and location
          of the mobile search and optimize
     1 in 3 mobile searches are local, 74% purchase*
     Drives results by providing relevant content
           Provide nearest store location information
            and directions - great for moms on the go
           Display relevant local offers and distance to
            the store to drive response rates in affinity
            group Mobi’s




*Google 2011
Hyper-Local Advertising

 After looking up a local business on
   their Smartphone, 61% of users
   called the bile is local business and
   59%visited

 74% of Smartphone users who
   searched for products shopping
   resulted with a purchase

 79% of Smartphone users, use their
   devices to help while shopping
   (Google 2011)
Interconnecting Mobile & Digital
Content & Advertisers
24HourFitness.Mobi
Use of Rich Banner Ads
 Rich banner ads, which are expandable, with useful content,
  links and video, are driving qualified leads and conversion




                                                  71% of Smartphone users search after seeing ads
                                                  A whopping 82% notice mobile ads

                                                  74% purchase as a result of using their phone while shopping
                                          Source: Google’s “The Mobile Movement: Understanding Smartphone Users”
Amplify Campaigns with Mobile
Event Mobi™                                          Travel Mobi™




                  Texas State Fair and Auto Show:                       Resort: Pinkshell.mobi
                        DriveMychevy.mobi

Sports Mobi™                                         Conference Mobi™




              State Champions: CarrollDragons.mobi              Global conferences: megaevent.mobi
Target Your Affinity Groups Now

     Call: 1-800-349-7563
   Email: Info@mobitree.mobi

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MobiTree and Advertisers

  • 1. MOBILE ADVERTISING: EMBED YOUR COMPANY IN MOBILE AND ONLINE SOCIAL COMMUNITIES
  • 2. Mobile is Changing Everything  The way we search, eat, shop, travel, learn, communicate, pay, entertain ourselves and give is evolving rapidly to mobile Connect with Target Affinity Groups using MobiTree  MobiTree: one platform for you to advertise Online, SMS, Email and Mobile marketing to hyper local interest-driven prospective customers anywhere on any device  Great for stores, restaurants, financial services, consumer package goods, apparel, realtors, hotels, resorts, spas, small business owners and more eCoupons Title Sponsor Full Page Mobile Ads Interactive Polling, Surveys, Games Web and Mobile Banner Ads Commercials Promotions Rich Banners Podcast Sponsor More…
  • 3. Building Local Mobile and Online Social Communities Around Brands  We create Mobi Apps, Websites and Campaigns for affinity groups MobiTree Ecosystem  MobiTree’s platform embeds advertisers in group’s ecosystem The Mobi: all-in-one Mobile App & Website for anyone, any device. MobiTree Ecosystem
  • 4. Advertising with MobiTree Bringing you and social communities together.  Target your customers and discover the power of hyper-local, community focused mobile and online advertising with MobiTree  Major advertisers are going with MobiTree, so should you Fundraising Mobi™ Event Mobi™ Sports Mobi™ Community Mobi™ Travel Mobi™ Worship Mobi™ Club Mobi™ Band Mobi™ Education Mobi™ Custom Mobi™
  • 5. MobiTree Solves Common Challenges for Affinity Groups Desktop iPad Mobile All-in-One Multi-Media Registration Advertising eCommerce Mobility: Anywhere, anytime, any device Acquisition: Acquire new fans/customers, engage them and grow participation Communication: Calendar, events, geo-mapping, schedules, push, text, email Revenue Creation: Sell advertising, products, tickets, donations, fundraisers Multi-media: Video, photos, streaming, news feeds, social media eCommerce: Stores, donations and payment processing
  • 6. Target Your Ads to Communities Example Affinity Group: SeeMommyRun.mobi • See Mommy Run is an organization with over 57K women nationwide with 20 regional chapters & hundreds of local groups • They focus on helping moms get in shape by running, interacting with each other & sharing health and fitness content
  • 7. Hyper-Local Mobile Advertising SeeMommyRun.mobi  Connect with your target audiences with the power of geo-targeted local mobile advertising  Identify the customer, device and location of the mobile search and optimize  1 in 3 mobile searches are local, 74% purchase*  Drives results by providing relevant content  Provide nearest store location information and directions - great for moms on the go  Display relevant local offers and distance to the store to drive response rates in affinity group Mobi’s *Google 2011
  • 8. Hyper-Local Advertising  After looking up a local business on their Smartphone, 61% of users called the bile is local business and 59%visited  74% of Smartphone users who searched for products shopping resulted with a purchase  79% of Smartphone users, use their devices to help while shopping (Google 2011)
  • 9. Interconnecting Mobile & Digital Content & Advertisers 24HourFitness.Mobi
  • 10. Use of Rich Banner Ads  Rich banner ads, which are expandable, with useful content, links and video, are driving qualified leads and conversion  71% of Smartphone users search after seeing ads  A whopping 82% notice mobile ads  74% purchase as a result of using their phone while shopping Source: Google’s “The Mobile Movement: Understanding Smartphone Users”
  • 11. Amplify Campaigns with Mobile Event Mobi™ Travel Mobi™ Texas State Fair and Auto Show: Resort: Pinkshell.mobi DriveMychevy.mobi Sports Mobi™ Conference Mobi™ State Champions: CarrollDragons.mobi Global conferences: megaevent.mobi
  • 12. Target Your Affinity Groups Now Call: 1-800-349-7563 Email: Info@mobitree.mobi

Notes de l'éditeur

  1. 1. MobiTree builds local mobile and online social communities around brands. MobiTree is mobilizing affinity groups, connecting these like minded individuals bonded with a common cause, organization or business through their mobile devices – with what they care about the most …. their kids, their family and their weekly activities. By embedding themselves in the Affinity Group through a mobile and online experience built around their content – what they care about the most and how they are spending their week, Advertisers can access and target affluent Mom’s through how they are spending their lives with their family and social network, advertisers. With MobiTree’s Mobi – an all – in – one branded Mobi App and Website solution for anyone, and on any device, MobiTree creates Mobile Apps and Websites for Affinity Groups. iPhone, ipAd, Android, Kindle Fire, Blackberry…. MobiTree is rendering for the optimal experience on any device, adapting and scaling with technology.The Mobi platform embeds advertisers inside Affinity Groups with localized and targeted initiatives. With MobiTree advertisers and publishers have a seat at the table to drive acquisition, increase engagement and revenue directly with affluent target affinity groups who opted into and downloaded the Mobi.
  2. MobiTree solves common organizational challenges whether it is a church, a charity, a school, destination or event… make sure you talk about how we amplify their social media.
  3. Another example of 24/7 fitness Mobi’s, with yoga, pilates and health and fitness content integrated with AllYou. Women’s apparel merchandising promotion with Time’s partner Under Armour.