Agile brand management is a necessity in today’s Life Sciences competitive environment. It enables Brand leaders to adjust quickly and adapt to a very competitive marketplace. Find out more from Pharma Executive and Model N.

1. AGILE BRAND
MANAGEMENT
For Life Sciences Brands
www.modeln.com

2. Agile Definition
Merriam-Webster:
• 1: marked by ready ability to move with quick easy
grace <an agile dancer>
• 2: having a quick resourceful and adaptable
character <an agile mind>

3. WHY AGILE BRAND
MANAGEMENT?

4. Agile brand management is a
necessity in today’s Life
Sciences competitive
environment. It enables brand
leaders to adjust quickly and
adapt to a very competitive
marketplace

5. WHAT LEADS TO AGILITY?

6. • Corporate approval and guidance to enable Marketing
and Sales teams
• Clear ownership: someone makes the final decisions and
removes roadblocks
• A shared understanding of brand performance across
Sales and Marketing
• …and several others

7. WANT TO LEARN MORE?

8. Join Pharma Exec and Model N
The path to agile brand management
Live Webcast
Thursday Oct 25, 2012
2 p.m. EDT (11 a.m. PST)
Register here

9. www.modeln.com