Questionnaire Results
Promotional posters
1. What colour scheme would you find most suited?
A. Black and white (bright) B. Black and white(dark) C. Black white and ...
2. Which image would you find spookiest?
A. strange young child B. Location C. older person D. An object E. Other
A
B
C
D
...
4. Would a simple yet meaningful, or a
busy poster be more effective?
Simple
Busy
5. Which poster do you find most
appeal ...
8. Which potential name do you prefer?
A. The list B. Bandit C. Shattered glass D. the last captive E. Sanctuary
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Poster Questionnaire Results

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Poster Questionnaire Results

  1. 1. Questionnaire Results Promotional posters
  2. 2. 1. What colour scheme would you find most suited? A. Black and white (bright) B. Black and white(dark) C. Black white and red D. Black D. white and other E. Multi coloured F. Other A B C D E F Here there is an obvious preference for option C, black white and red. This was as I predicted as these have typical horror connotations of blood and gloom. Second most popular was dark black and white. With over 75% finding black and white most effective I will apply this to my poster in order to reach a wider audience. Red can be included in places in order to add colour and attract attention to specific areas.
  3. 3. 2. Which image would you find spookiest? A. strange young child B. Location C. older person D. An object E. Other A B C D E Around 45% of the participants preferred the use of a young/strange child. Despite the wide popularity I may not be able to apply this to my work as I don’t have a model of that age. However I can still attempt to make them appear ‘strange’. I can also avoid using the less popular options such as an object which wasn’t chosen at all.
  4. 4. 4. Would a simple yet meaningful, or a busy poster be more effective? Simple Busy 5. Which poster do you find most appeal to advertise a scary film? A B I intentionally placed these two questions as the questions are fairly similar, but questioned different. As the prompt posters used in question 5 both contrasted, one was fairly hectic and the other was basic. The results showed that in both questions the participants preferred. As there is a clear distinction between the two i will apply these findings to my poster, and produce something simplistic with a few striking features.
  5. 5. 8. Which potential name do you prefer? A. The list B. Bandit C. Shattered glass D. the last captive E. Sanctuary 0 2 4 6 8 10 The list Bandit Shattered glass The last captive Sanctuary The results of this question are very close, with no obvious favourite or correlation in language choice. Ultimately it will be my decision as I still need to decide upon the theme of trailer. Once I have drafted a basic storyline I will then be able to create a name for my film, potentially using one of these possibilities.

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