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Uxperts mobi 2013 how the f -_ do i start

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How the f*** do I Start?
Hilde Van Dyck User experience architect & founder @monkeyshot
It’s a mobile jungle…
A user-centered approach for a better business case
DIVERGENCE CONVERGENCE
DIVERGENCE CONVERGENCE
Step 1: Discover & inspire
Discover
Product box
Touch Accelerometer Speech/Sound Camera Social Geolocation Inspire
Inspire
Step 2: Define your audience
Persona’s
Step 3: Map the journey’s
Pre- experience ExperiencePost- experience The customer journey
Step 4: Try & refine
Prototyping Prototype
Companyweb Clickable design
Agile development
Don’t forget: Keep your strategy alive
Look ahead and not behind you
Thanks & good luck! hilde@monkeyshot.be Bart

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Uxperts mobi 2013 how the f -_ do i start