During this one-hour taster, social media practitioners Sally Hems (Oakleaf Communications) and Matt Anderson (Montage Communications) explain the opportunities and pitfalls presented by social media. They’ll provide tips on maximising its potential and explain how best to integrate it within your PR & Communications strategy. This will be illustrated through examples of campaigns they’ve delivered for clients including the Commonwealth Foundation and South West RDA.
Matt Anderson Twitter - @PRBristolblog
Sally Hemms - @sallyhemms
7. (cc) Lynette Webb, 2006 "We're certainly satisfied that we can produce significant revenues from the sale of digital delivery of newspaper content ….” - Guardian Aug 2009 “
17. South West RDA – news site http://www.press.southwestrda.org.uk
18. social news Source: Paul Bradshaw: Online Journalism blog 2008 / 2009 “ Man's appendix ruptures a month after it was 'removed' in hospital” - Telegraph 39m (compete.com)
19.
20. social news 4.9 M (Compete.com) “ Four years on, Katrina remains cursed by rumour, cliche, lies and racism”
31. sally hems oakleaf communications www.oakleafcomms.co.uk sallyhems matt anderson montage communications
Editor's Notes
Newspaper websiteBookmarks on Delicious Guardian 10,914 Times Online 3,944 The Independent 3,196 Telegraph 2,258 The Sun 1,409 FT 1,303 Daily Mail 785 Mirror 624 Express 197
8% - 28m a month Voting system (Digging / Burying) Comments Categories (Business, tech, news) Make popular / front page Front page Digg = 75,000 approx visits in a day
The site receives approximately 2,000 story submissions per day, and about 50 of them are displayed on the site. CNN and Fox News , late night comedy shows like The Daily Show or The Tonight Show , a 4 million users (June 2009)
Voting system up or down.
Fluent in over 6million forms of languages but still didn’t get humour.