Digital media is changing. On one hand, 'Social media' is changing the way people congregate, interact and share; on the other, digital media markets are being transformed by newly emerging trading platforms and targeting techniques. The only certainty in this market is that it will continue to evolve at a rapid pace and thus MP09 Digital is conceptualized back in January 2012 when after working for 6 years in Agency, I thought of next big thing and realized the need to Digital Advertising in a potential market and decided to incubate an agency.
We primarily focus in three aspects, Media, Creative and Technology and makes sure to integrate all these and offline mediums together..
1. The only certainty in digital media market is that it will
continue to
evolve at a rapid pace...
2. a closer look…
Mission
Case Studies
- Digital Properties
Services - Clientele
About us
3. about us
MP09 Digital is an agency built for digital. We specialize in campaign
strategy and execution across the digital media landscape in its broadest
sense. We work collaboratively with our clients to identify and utilize the
most effective and efficient blend of techniques, from the cutting edge to the
traditional, integrating seamlessly with your other marketing activities.
This process involves us asking lots of questions, and understanding as much
as possible about your business so we can define and deliver to key
objectives.
While we are a 360Degree Organization,
we go a step ahead & aim to achieve 360 Degree-
-365 Days approach.
4. Our service offerings are flexible, as ‘one size really doesn’t fit all’ in digital, and
our expertise is delivered in a reliable, honest and grown up way.
Our Comprehensive Service list includes:
Media – Social, Search and Display
services
Planning – Media, Technology and Creative
09 – Services
1. Branding and Advertising
2. Interactive Design and Development
3. Social Influence Marketing
4. Online Reputation Management
5. Search Engine Optimization
6. Emerging Media
7. E-mailers and e-CRM
8. Search Engine Marketing
9. Designing and Development
5. branding & advertising
Online branding involves amalgamation of Internet
marketing strategies used together, including search
services
marketing, social media, online PR and SEO to make all
the difference.
From contextual ads to banner advertising, we know
how and where to find your customers for a targeted
campaign. Our recommendations vary based on “Your”
Brands market Reach.
To tap into the potential of online branding, we do more
than just advertise. We devise an integrated online
branding strategy tailored to your BRANDS needs.
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6. interactive design &
development
Our designs incorporates most or all of basic and
services
advanced disciplines to positively impact the overall
experience a person has with a particular interactive
system, and its provider.
We focus heavily on ‘user experience’ & ‘user
expectations’ combined with creatively directed designs
to communicate the brands offering clearly & crisply.
2
7. social influence marketing
The mission of MP09 Digital is to help our clients
improve their business position and gain value from
services
their digital investments.
Our Specialized team in Social media dedicated commits
to creating a effective and efficient strategy.
Providing exceptional value, driving incremental value,
generating ROI, protecting online buzz, attending to
negative opinions, increase market share and building
awareness.
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8. online reputation
management
services
If the prospective Internet audience were to search your
Brand/company and see a number of negative reviews
or blog posts in the search results alongside your
website, it can have an impact on your sales, branding
and the click through rate drastically.
Your online ‘buzz’ is where most people will learn more
about you before deciding whether to engage with your
company, product or service. Maintaining your name
with online reputation management is an important
strategy for your success.
We make sure to refurbish the page-one results. This
strengthens your brand and increases positive buzz in-
turn avoiding potential issues.
4
9. search engine
optimization
services
Every brand intends to be on page one in Google and its
one spot that just can’t be bought. It’s for this reason
that SEO can be very competitive, but for most
businesses it’s well worth the effort.
If you’re not experiencing first page results, chances are
some of your competition is. Search engine
optimization, or SEO, is the way to get your company in
front of your customers while they’re in buying mode.
With MP09 Digital’s SEO approach, we can help your
company reach top rankings and experience qualified
traffic to website.
5
10. search engine
marketing
services
Search Engine Marketing (SEM) accounts for less volume
than natural organic rankings, its notably faster to
implement and measure a return.
Pay Per Click advertising can quickly increase the
amount of potential customers to visit your website.
Based on a bidding system for search phrases, it can be
extremely competitive and the novice can quickly burn
through their budget if little return.
We recommend recommended that an Internet
Marketing Strategy should include both SEO and Search.
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11. emailers and eCRM
Direct marketing campaigns are one of the most
effective ways to advertise your business to
services
potential customers. Electronic Direct Mailers are
one of the effective tools to get that marketing
campaign going.
On top of designing your mailers, MP09Digital
provides the service of blasting out those
Electronic Mailers on your behalf, thus making us
a one stop in direct marketing needs.
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12. emerging media
With the changing world we are seeing new forms
of media emerging everyday. Right from choosing
services
the TV audience on SAT TV’s to Innovative Talking
ads Online. We will make sure to utilize every
form of media where “your TG” is present.
Bluetooth Burst, QR codes, BluFi & OOH Media.
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13. technology architecture
designing & development
Web Design and Development: Our customized web
design solutions blend smart designing concepts with
services
innovative ideas to create eye-catching and effective
designs. We offer designs that are target audience and
intended market centric to benefit your business.
Development can be done in HTML5, Core PHP or HTML
Graphic Design: We offer you intuitive, attractive and
efficient designs that maintain a crisp clarity along
aesthetic lines. Our graphic design services include
brochure design, corporate identity design, logo design,
etc.
Content Writing: Good content can make or break your
site. Our experienced content writers offer SEO friendly,
professional content that help improve your site´s
overall quality.
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16. case study
Kailash Vijayvargiya
Target Audience
Understanding
Kailash Vijayvargiya, a prominent
Political Personality of BJP known Common Man of complete India
for his exceptional efforts towards specially Madhya Pradesh and media
development of Indore in specific along with other influential
and Madhya Pradesh at large. He is personalities and politicians. Youth is
the most celebrated Politician in the power of nation and they are
Madhya Pradesh.
Idea
Impactful Mass
most easily accessible online.
To create communication with We started mass communication
Communication
mass through online media and on digital media with most
Objective
Strategy
share views on important issues impactful medium i.e. Facebook
and influence public opinion. and after that we created a complete
Also to create an online portfolio portfolio on website with strong
for enhancing reach. impactful content, attractive theme
and excellent search synchronization.
Cabinet Minister in BJP (MP), Minister of Industries & Employment, Information Technology,
“
“ Commerce, Rural Industry, Science & Technology and a passionate leader who continuously strive for
development.
17. case study
Kailash Vijayvargiya
Social Effective
We Implemented
media as tools and
We Executed
well as SEO techniques
We Ideated tools to for execution
make the on the blog We Marketed
presence were Java We promoted his views, ideas
Kailashonline as a brand in
more grand Scipt, Jquery, & opinions to intensify his
a span of just 2 months for
over the PHP CMS online identity by high
the general audience
Web. (wordpress) quality content
We Conceptualized
kailashonline to be a
Social media platform for the Public
This gave him a stage to
identity through blog, to interact & share
put his views across
Twitter, Facebook & Youtube their thoughts with
audience he always wanted
for positive reputation the Minister.
to converse with.
We Created He Appreciated
We Delivered…
18. case study
Kailash Vijayvargiya
Facebook
www.facebook.com/kailashonline
32310
Twitter Youtube
www.twitter.com/kailashonline www.youtube.com/kailashonline
Followers - 912
Blog
www.kailashonline.in
20. case study
Virtual Voyage World
OBJECTIVE
To create user-
TARGET
friendly attractive Anyone and
website that everyone interested
portrays classy in learning
image of Institute vocational courses,
along with building specially 12th pass
brand image Students
STRATEGY
Core PHP based Website
which is user-friendly and
easily crawlable to bring the
institute name in top list
21. case study
Virtual Voyage World
VIRTUAL
VOYAGE
Creating Brand Lead
Identity Generation
Digital
Identity- Social Online
Website Identity SEM &SEO Contests
22. case study
Virtual Voyage World
Blog
www.virtualvoyagew
orld.com/blog
Youtube
www.youtube.com
/virtualvoyage
Facebook
9500+
Talking About to
almost 60%
www.facebook.com/VirtualVoyage
24. case study
Ice-Trooper
Target Audience
Understanding
Our task is to create a theme based
To target the ice cream lovers mostly
website for Vadilal Icecream in such
kids and the teens of India and
a way that it should be engaging
spread the message and generate
and user friendly.
Idea
To create a theme
urge for the same across the nation.
To build a theme based website based website for
Strategy
To engage audience which reflects
Objective
for new product range of Vadilal, Impactful Mass the objective fulfillment of
Ice-Trooper which should be very Communication the brand.
engaging and user as well as SEO
friendly.
Just how Google has become synonymous with Search these days, Vadilal is synonymous with ice
“
“ creams in India.
25. case study
Ice-Trooper
We Implemented
We Executed
We Ideated In the In the
We Marketed
process process
To reinstate the brand
presence on the World
Wide Web by building its In the process
website very efficiently &
effectively
We Conceptualized
The brand to be a platform
for all the ice cream lovers
In the process across the nation keeping
their taste & preferences in Awaited
mind.
We Created The Reviews
We will Deliver…
28. case study
Pakiza
Client Brief
To create an attractive
website and have active
social media presence
and also to refresh Pakiza
as a genX brand.
Target Audience
The foremost TG is
To establish Pakiza as
the youth and all
Objective
Mall for youth and
those who prefer
maintain Brand
Recall Value. quality with
affordability.
Creating User-
friendly website and
building interaction
on social media with
Informative & Viral
Posts.
Strategy
29. case study
Pakiza
digital presence
Facebook
Pinterest Website
www.Pakiza.co.in
Fb.com/PakizaRetail
Pinterest.com/PakizaRetail
30. case study
REGBuys
Target Audience
To create an e-portal that Shopping freaks & techno-friendly US
Client Brief
showcases lifestyle products and based people who are seeking for
gifting items and sell them online. convenient shopping and gifting.
The
To create fascinating brand
identity and user-friendly e-
Idea
Creating a Brand
Created Wordpress E-portal, to make
it user friendly and easily scrollable
Strategy
Objective
portal and bring traffic on the website. Social Networking Websites
website via different social like Facebook, Twitter, Pinterest, etc.
networking sites to generate are being used efficiently to bring
sale. traffic on website.
“ REGBuys, from name to branding,
promotion, selling & marketing, everything
“
reflects our creativity & efforts to the core.
31. case study
REGBuys
REGBuys as Brand!!!
REGBuys stands for ‘Reasonable Exquisite Great Buys’ which everyone seeks
specially while shopping online. Considering USP, we incorporated the
Gifting
elements while creating complete Brand Identity (Logo).
Reasonable Shopping Great Offers
Blue- Cool & Comfortable Green- Growth & Progress
Talking
About
Exquisite Gift Items
Maganta- Feminine & Beautiful
34. case study
WantEdge
To create a conceptual, Anyone and everyone
TARGET AUDIENCE
interested in Learning
OBJECTIVE
thematical and user-
friendly website English Online, Students
portraying easy way to who want to join
learn language WantEdge and Schools/
Institutes
WantEdge
UNDERSTANDING
WantEdge is an English Creating an attractive and
Language Learning Solution easy to understand
STRATEGY
Provider. It is unique of its kind website for three
and is initiated with the different set of audience
thought of making Indian and giving them relevant
professionals globally information in the form
competent of flow chart
35. case study
WantEdge
Start Practically Fundamentally
PageStrat
Website Concept
About Us What can we Downloads
do for you?
Thinking Logically to Command
the Language
How we
Who we are? Connect with us
helped others?
38. case study
MyIndore
Target Audience
Understanding
General masses who belong to, have
The most prominent city of Central originated in, have been to the city.
India known for its unique social Targeted towards all those who are
and business culture. The page is core Indori’s (natives of the city)
for all those who Love this city.
Idea
Impactful Mass
& love to share their city secrets.
To bring the city together on the Mass communication through
Strategy
Communication
Objective
social platform and engage social media platforms Facebook
people in the city updates, and Twitter using the effective
realities and set up a platform to strategy of reciprocation and edge-
promote brands and offers in the rank targeting could gather us
city. highest number of fans as
compared to the competitors.
“
With consistent efforts on generating relevant useful as well as light content, MyIndore could manage
“ to be the best page of the town within just 60 days and could simultaneously manage to handle
various events successfully in the short span.
39. case study
MyIndore
Strategizes
We Implemented
that could Social media
We Executed
lure the tools that
We Ideated audience could identify We Marketed
towards the the reach of Various local brands, products,
A common platform for all
complete the events and occasions through
the citizens of Indore to get
desi-ness and community daily updates that was
together and share the
the love for formulated with effective
commonness between
the city call-for-action content
them
We Conceptualized
Social media MyIndore to be a platform
The community
Identity for the locality for the local audience
brought conversations
through on Blog, Twitter, where they can interact
about the city happenings
Facebook & Youtube for and share their views
that were helpful for the
positive reputation about Indore .
localities.
We Created They Appreciated
We Delivered…
40. case study
MyIndore
Facebook
25005
Talking About to almost 40%
www.Facebook.com/MyIndore
Blog
www.OurIndore.com
Twitter
www.Twitter.com/ILoveMyIndore
YouTube
www.Youtube.com/OurIndore
41. case study
MyIndore
Shades of Womanhood
This Social Campaign was the first ever activity in MP-
CG which was celebrated on social media platform
(MyIndore) in association with Virtual Voyage.
It was scheduled from 6th to 12th of March to celebrate
the spirit of Womanhood along with Holi (as it was on
8th of march), we combined both the things and
celebrated it online as well as offline. MyIndore was
exceptionally involved in order to take the event on a
higher scale.
42. case study
MyIndore
ROAR- Jal the Band Concert
MP09 Digital used their one of the Digital properties MyIndore to promote
this event. We took this event to another level by contributing number of
footfall to the event venue.
We created this event on Facebook and connected it with MyIndore & Roar
Facebook page. We promoted this event online on full swing. The
multiplication of the attendees took place from the techniques we chose:
seeding through pages, groups & MyIndore; paid ads were also used to get
the desired result.
44. case study
Asli Indian
Target Audience
Understanding
General masses who belong to, have
The page is for all those who have originated in, have been to the India.
the spirit of patriotism in Targeted towards all those who are
themselves and connect themselves core Indians & love to share their
with the Asli Indian.
Idea
Impactful Mass
feelings towards the country.
To bring the country together on Mass communication through
Strategy
Communication
Objective
the social platform and engage social media platforms Facebook
people in the country updates, and Twitter using the effective
realities and set up a platform to strategy of reciprocation and edge-
promote brands and offers in the rank targeting could gather us
country. highest number of fans as
compared to the competitors.
“
“
With consistent efforts on generating relevant useful as well as light content, AsliIndian could be the
best page of the India.
45. case study
Asli Indian
Strategizes
We Implemented
that could
Social media
We Executed
lure the
audience tools that
We Ideated towards the could identify We Marketed
the reach of Various events and occasions
A common platform for all complete
the through daily updates that was
the citizens of India to get Indian-ness
community formulated with effective
together & share the Spirit and the love
call-for-action content
of Patriotism between for the
them Country
We Conceptualized
Social media AsliIndian to be a platform
The community
Identity for the locality for the country people
brought conversations
through Twitter & Facebook where they can interact
about the country
for positive reputation and share their views
happenings that were
about India .
helpful for the subscribers.
We Created They Appreciated
We Delivered…
46. case study
Asli Indian
Facebook
12434
Talking About to almost 30%
www.facebook.com/AsliIndian
blog
Under Process
Twitter
www.twitter.com/AsliIndianInU
YouTube
Under Process
47. case study
Asli Indian
Earth Hour
We dedicated one post daily on Asli Indian In U page for
earth hour at 8:30pm. We did this for around one and a
half week on Facebook as well as Twitter.
We also made a mobile wallpaper application for the
users to download and support the event and in turn we
received a humungous response.
The whole week was dedicated to the updates regarding
the history of Earth Hour and the reason to celebrate it
We Supported this cause whole heartedly and spread the
awareness about this social cause across India. With a
simple motto that we are Proud to be an Asli Indian !
48. Mission
To provide end-to-end Digital Solutions to
brands/individuals and integrate all Mediums to increase
the Earned Media Quotient..