A comparison of several networks including Facebook, Twitter, LinkedIn, Pinterest, YouTube and more.

1. What are they, and how do
we use them?
Social Networks

2. What is a social network?
 Any assembly of 2 or more people with
a common interest or need
 Offline: Can be a church, civic
organization, class
 Online: Connected via technology,
seemingly endless possibilities

3. Today’s presentation
compares:
 Facebook
 Twitter
 LinkedIn
 Pinterest
 Instagram
 YouTube
 Google plus
 Blogs

4. Facebook
 Informal
 Posts, friends, likes
 Good for stories, pictures,
communications
 Gives insight into your life

5. Twitter
 Tweets limited to 140 characters
 Can be personal or professional
 Allows networking among similar interests
 Allows individual audiences for tweets
 Includes “hash tags” which perform
specialized search of tweets and “lists”
which lets you follow relevant people.

6. LinkedIn
 Job and Industry related
 Good for looking for jobs, researching
companies
 Networking
 Includes “groups” where you can comment
with others who have similar professional
interests
 Gives you an opportunity to become an
“expert”

7. Pinterest
 Informal, photo based
 Easy to share links, photos, websites
 Allows you to find others with similar
interests
 Create boards with specific topics
 Boards can be public, allow for
repinning by others

8. Instagram
 Informal, photo based
 Limits photos to a square shape
 Includes “hashtags” sharing content
 Takes ordinary photo and makes it
dazzling
 Can easily share photos through
Facebook or Twitter as well as own
Instagram account

9. YouTube
 Online videos, usually 10 min or less in
length
 Easy to search and share on the site
 Free to upload and store videos with
account
 Can follow others with common
interests

10. Google Plus
 Posts can be sent to limited audience
using “circles”
 Easy integration with other Google
based products
 Includes hangouts, which allow for
video conferences for up to 10 users,
as well as On Air, which allows
unlimited viewers and archiving

11. Blogs
 Online journaling
 Best way to promote your strengths to
an audience
 Dynamic, allows for comments and
easy updates
 Can provide subscriptions so
notifications can be sent with new
posts

12. Bottom line on social networks
 There are many, many social networks
 Identify your needs and interests, and
find the network which helps you to
communicate this
 Maintain separate identities for
different networks
 Separate public from private life

13. For more information, contact me:
mprine@sdccd.edu