My speech at Unpluggd 1 Dec 2012, Bangalore. The title and the 4 points were given by Ashish, founder of Unpluggd. This is my learning being an entrepreneur who failed 7 times before starting my successful company pepper square.

1. Failure.
Bankruptcy.
everything in between
by muki
founder and ceo, pepper square 1

2. Failure
U R F**ked
Bankruptcy
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3. Handling personal finance
during failure.
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4. 1. U have failed and no money to pay
people. Then U have nothing lose.
Take more risks.
2. Start paying money in installments.
3. Don’t wait for that ONE BIG DEAL.
4. Show UR face often & sustain
confidence.
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5. When is the right time to
'give-up', 'move on’?
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6. 1. How many of U have fallen in love?
2. How many of U got married to UR
first love?
3. Many of our entrepreneurial ideas
R first love. The one U get married
is the one U stick to.
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7. Handling frustration
during the phase.
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8. 1. Be patient & stay positive.
2. Cultivate Controlled Aggression
3. Get things done with lean mean
team.
4. Be the change U want to SEE
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9. How I as an entrepreneur
sell my
(half-baked/f**ked up/hazy)
vision to family :)
9

10. 1. Don’t look for a buy-in from UR
family.
2. Take everyone along like a
leader.
3. The vision is yours and largely
people don't accept.
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11. SUCCESS is competing
with your conscience
- no need to prove it to anyone -
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12. thank you for your time 
muki@peppersquare.com
www.peppersquare.com
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