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MuMMIA Conference
Florence, Italy, May 2013
Pav Akhtar, UNI Global Union
Including Professionals and Managers to
Negotiate in the Future Labour Market
1 Background
In 2010 UNI committed to breaking through for union growth. It committed to
organise and build power for workers, within their industries, in their place of
employment and across society. It committed to organise to secure jobs with justice.
UNI has transformed itself to fulfil the commitment to “Breaking Through” through
emphasis on union growth in all of activities. The regions and sectors have worked
together to support organising in dozens of campaigns. All sectors have focused on
key multinationals in order to secure organising rights for workers around the globe,
whatever the national practice may be. Led by the SCORE department, UNI has
provided resources and capacity support, including training, to grow unions and win
collective bargaining rights.
The strategy of “Breaking Through” was adopted in the face of the diminishing
strength and shrinking political voice of unions and a smaller share for workers in the
global economic pie. Between 1980 and 2010, coverage by collective bargaining
agreements declined in 17 of 24 countries in the OECD. Even where workers are
already covered by collective agreements, union membership has declined over
recent decades in the face of cultural and employer shifts.
Since Nagasaki, the assault on workers and unions has only worsened. It remains
difficult to achieve collective bargaining relationships where they do not already exist.
Workers fear retaliation for union support and lack confidence in union representation
translating into improved working conditions. A growing number of governments are
turning away from unions, especially in the private sector, as they consider them to
be an impediment or irrelevant to economic growth. Outside of Europe, the
enforcement of labour laws typically ranges from lax to non-existent.
The need to continue a focus on building union strength has become even more
important as the only viable counterweight to the corporate agenda of diminishing
worker rights, an expanding precarious workforce and lower real wages for many.
UNI Global Union’s role – and potential role – as a source of support for organising
continues to grow as the global economy becomes more tightly bound. With its
regions, sectors and SCORE working together, UNI provides critical resources and
capacity support for campaigns.
For example, UNI negotiated global agreements help to reduce the fear at the
worksites and hold local managers in check.
UNI brings unions together to share their experiences and spread best practices.
UNI will continue to develop this work on the current path, supported by a strategic
plan for every sector, region and inter-professional group.
However, it is important when adopting a strategy for the future to take stock of our
experiences and consider how we might more effectively meet the challenges and
opportunities which lie ahead. For example:
• Global agreements are no longer a matter of good will and a strong
relationship with the home unions. The ‘persuasion’ needed to seal a deal has
increasingly become ‘pressure’ from a range of sources. We should expand
our capacity for ‘smart leverage’.
• Organising campaigns that are small or isolated are often insufficient to
inspire workers that collective strength will improve their lives. Campaigns
must be properly resourced and planned, and they must be based on a
strategy to win changes.
• Changes at the national level often produce the opening or motivation for
workers to organise in large numbers. UNI has to be flexible enough to seize
these opportunities when they arise and give appropriate support.
In summary, UNI has taken important steps towards meeting the challenge of
growing unions in our global economy. Building on these experiences, we know that
we can do more if we deepen our capacity at UNI, embrace bold (and smart)
strategies and aim high.
2 UNI campaigns – Some reflections
In order to realise the commitment to help build strong unions in our industries, every
region and sector is involved in support for specific organising campaigns and makes
efforts to achieve global agreements to open space for organising. We’re still in the
early stages of developing this organising programme but can nevertheless report
some successes, failures and observations.
The ‘Organising Initiatives’ report details the specific progress but some common
themes emerge. UNI’s challenge is to influence these factors which are key
ingredients for success:
1) A willing union with resources and capacity to organise;
2) Workers motivated by an issue or problem,
3) Low hostility from the employer and absence of fear at the workplace and
4) A legal scene which supports collective bargaining and stable labour relations
UNI’s work has focused to improve the atmosphere for organising through global
agreements with multinationals in order to reduce fear at the work place, and
supplement the capacity development and resources of willing unions.
UNI aims for single organising campaigns involving multinationals in UNI sectors to
serve as a catalyst for others organising in that sector or union.
In a context of countries with high collective bargaining coverage, UNI has focused
on sharing best practices among affiliates in order to amplify the experiences of
those national unions which have shifted resources to an active organising /
recruitment program and to promote organising as a priority.
Worksite Organising – What works?
UNI has supported campaigns to create unions in more than 50 countries since
2010. We have found that UNI’s contribution is more likely to be successful when we
are campaigning in the context of other changes within the country that have the
potential to create space for unions to grow.
Colombia
For example, in Colombia, UNI was able to organise a national union for the
Carrefour employees shortly after the free trade agreement was signed with the US
and the government felt some pressure to demonstrate its commitment to allowing
unions. This change, along side the global agreement with Carrefour, and the
resources of the UNI Organising Fund, and staff and affiliate resources from UNI
Americas, made the breakthrough possible.
Other unions are also now organising as part of the UNI work in Colombia.
Similarly, the UNI Nepal Liaison Council has organised across several industries,
building on the movement for change following the democratization of the country.
Malaysia
Another factor leading to success is existence of multiple campaigns at one time, to
create a sense of momentum and the synergies needed to support the development
of capacity.
For example, in Malaysia the Malaysian Liaison Council is leading UNI supported
campaigns in a number of industries, enabling it to build its own organising capacity
and shift resources from one campaign to another.
Common Problems
Some common problems have emerged. Campaigns must include a strategy to win
worksite improvements. Organizing without the likelihood of a collective bargaining
agreement or a victory on an issue is often impossible. Strength across an entire
sector is often the key to raising standards and must be considered part of a long
term aim.
Too often the reluctance to hire organisers or lead organisers means the campaign is
not sufficiently resourced to build momentum or overcome obstacles. This is
especially important in those countries where a support from the majority is required.
Finally, it is also not always possible to find a willing union to lead this work. Some
unions are not interested in building membership outside an existing political unit, for
fear of disrupting the status quo, and in other cases unions are limited by registration
to a single enterprise and unable to expand. In these cases, UNI has supported the
creation of a new union structure.
In conclusion, it should come as no surprise that UNI’s campaigns are more likely to
succeed when they are bigger, part of a sectoral strategy, and closely connected to
developments on the national level which support the growth of unions.
Global agreements – What does it take?
Our experience with global agreements continues to evolve. Companies increasingly
express a preference for a ‘relationship’ with UNI without written agreements.
Some employers’ organisations and their legal advisors caution that a global
agreement signifies more than ‘respect for national law’ and means a real
commitment to freedom of association. Their advice is to sign only when the
company is absolutely convinced that this adds value to the business. As a result,
UNI has signed fewer agreements in the past two years than anticipated.
Nevertheless, these agreements have been meaningful and we increasingly put all of
our agreements to the test on organising. In some cases, for example, Securitas and
Carrefour, we have focused on renegotiating our global agreements to reflect current
expectations.
In order to continue to persuade employers to sign agreements, we must be
prepared to move quickly when there is opportunity, such as a change in leadership,
public criticism of some sort, expansion in a new market, a friendly government, and
we must be prepared to campaign over a long period of time using a variety of
campaign strategies.
When employers see that UNI is prepared to make this sort of commitment, they are
more likely to reach an agreement.
We should also continue to build the argument that a global agreement with UNI
diminishes the risk that a company faces for damage to its reputation because of bad
local practices. In order to give credibility to this argument, we must ensure that UNI
has its ears to the ground and is able to track (and resolve) problems across all of a
company’s operations.
3 The Future
The questions we must ask are: Are these the right areas of focus? What changes
will make it more likely that a union supported organising can be a catalyst? How can
we move UNI organising from small campaigns that affect hundreds of workers to a
level which serves as a catalyst for thousands more workers to come into unions?
How can we do a better job of organising on the basis of a global agreement?
In the future period, UNI should:
Continue aligning UNI sectors, groups and regions on organising goals and
plans, coordinated by UNI SCORE. It’s not possible to win without all of UNI
working together. The coordination between regions and sectors is critical for us to
be ‘joined up’ in the eyes of our employers, and to make best use of our resources.
Continue to encourage affiliates to contribute to the UNI Organising Fund. The
Fund has been a successful effort to build resources dedicated to organising.
Continue to establish priorities and goals through strategic planning at all
levels. UNI has learned that planning and accountability is essential to avoid hit or
miss tactics which don’t leave a lasting result.
Aim for several well resourced campaigns across an entire industry or sector.
For example, could it be possible to consider a campaign across the entire call centre
industry of the Philippines or all retail workers in Colombia? We must think big if we
are going to reverse global union decline.
Develop our capacity to engage in training and assist in the development and
implementation of campaign plans. Both at the UNI global and regional level, UNI
is building organising capacity through development of existing staff and recruitment
of new staff with organising skills. In order for our organising program to succeed,
this must be a high priority. UNI should develop its own training capacity.
Seize opportunities when political or legal changes emerge to encourage union
growth. For example, labour law recently changed in Turkey so unions must quickly
build their membership across sectors for them to retain the status of representative.
UNI can provide critical resources and capacity support to our affiliates on a bigger
scale than we had previously foreseen.
In India, Foreign Direct Investment has been approved by the government to allow
large retailers to enter the country. UNI is using this to seek legal changes to support
sectoral organising and will eventually allocate resources to achieve a breakthrough
in what is currently a non-union sector.
Through the Council of Global Unions and ITUC, alongside the ILO, support
political or legal change in countries which support the realisation of freedom
of association. If UNI is able to support organising in countries which are also the
focus of ITUC and other GUF work (for example Myanmar, Turkey or Mexico) we
can, together, create a winning environment.
Build links with other civil society organisations to stress on them the
importance of unions as part of economic stability and justice. Unions risk being
seen as irrelevant and unnecessary even with organisations that have traditionally
been considered our allies. UNI should continue its role as a global voice in this area,
especially with those organisations working in the field of ‘corporate accountability’.
Explicitly allocate enough resources to win campaigns for global agreements.
Sectors should continue to adopt “Must Win” targets. Often these campaigns take
time away from other sectoral work and this should be taken into account. Where
necessary, resources from SCORE should be given to assist sectors in this area.
Develop UNI’s capacity for smart leverage. UNI has begun work with socially
responsible investors and should continue (and expand) this area of activity in order
to be able to engage in effective capital strategies.

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2013 05 18 mu mmia italy negotiating in the future labour market pav eng

  • 1. MuMMIA Conference Florence, Italy, May 2013 Pav Akhtar, UNI Global Union Including Professionals and Managers to Negotiate in the Future Labour Market 1 Background In 2010 UNI committed to breaking through for union growth. It committed to organise and build power for workers, within their industries, in their place of employment and across society. It committed to organise to secure jobs with justice. UNI has transformed itself to fulfil the commitment to “Breaking Through” through emphasis on union growth in all of activities. The regions and sectors have worked together to support organising in dozens of campaigns. All sectors have focused on key multinationals in order to secure organising rights for workers around the globe, whatever the national practice may be. Led by the SCORE department, UNI has provided resources and capacity support, including training, to grow unions and win collective bargaining rights. The strategy of “Breaking Through” was adopted in the face of the diminishing strength and shrinking political voice of unions and a smaller share for workers in the global economic pie. Between 1980 and 2010, coverage by collective bargaining agreements declined in 17 of 24 countries in the OECD. Even where workers are already covered by collective agreements, union membership has declined over recent decades in the face of cultural and employer shifts. Since Nagasaki, the assault on workers and unions has only worsened. It remains difficult to achieve collective bargaining relationships where they do not already exist. Workers fear retaliation for union support and lack confidence in union representation translating into improved working conditions. A growing number of governments are turning away from unions, especially in the private sector, as they consider them to be an impediment or irrelevant to economic growth. Outside of Europe, the enforcement of labour laws typically ranges from lax to non-existent. The need to continue a focus on building union strength has become even more important as the only viable counterweight to the corporate agenda of diminishing worker rights, an expanding precarious workforce and lower real wages for many. UNI Global Union’s role – and potential role – as a source of support for organising continues to grow as the global economy becomes more tightly bound. With its regions, sectors and SCORE working together, UNI provides critical resources and capacity support for campaigns. For example, UNI negotiated global agreements help to reduce the fear at the worksites and hold local managers in check. UNI brings unions together to share their experiences and spread best practices. UNI will continue to develop this work on the current path, supported by a strategic plan for every sector, region and inter-professional group.
  • 2. However, it is important when adopting a strategy for the future to take stock of our experiences and consider how we might more effectively meet the challenges and opportunities which lie ahead. For example: • Global agreements are no longer a matter of good will and a strong relationship with the home unions. The ‘persuasion’ needed to seal a deal has increasingly become ‘pressure’ from a range of sources. We should expand our capacity for ‘smart leverage’. • Organising campaigns that are small or isolated are often insufficient to inspire workers that collective strength will improve their lives. Campaigns must be properly resourced and planned, and they must be based on a strategy to win changes. • Changes at the national level often produce the opening or motivation for workers to organise in large numbers. UNI has to be flexible enough to seize these opportunities when they arise and give appropriate support. In summary, UNI has taken important steps towards meeting the challenge of growing unions in our global economy. Building on these experiences, we know that we can do more if we deepen our capacity at UNI, embrace bold (and smart) strategies and aim high. 2 UNI campaigns – Some reflections In order to realise the commitment to help build strong unions in our industries, every region and sector is involved in support for specific organising campaigns and makes efforts to achieve global agreements to open space for organising. We’re still in the early stages of developing this organising programme but can nevertheless report some successes, failures and observations. The ‘Organising Initiatives’ report details the specific progress but some common themes emerge. UNI’s challenge is to influence these factors which are key ingredients for success: 1) A willing union with resources and capacity to organise; 2) Workers motivated by an issue or problem, 3) Low hostility from the employer and absence of fear at the workplace and 4) A legal scene which supports collective bargaining and stable labour relations UNI’s work has focused to improve the atmosphere for organising through global agreements with multinationals in order to reduce fear at the work place, and supplement the capacity development and resources of willing unions. UNI aims for single organising campaigns involving multinationals in UNI sectors to serve as a catalyst for others organising in that sector or union. In a context of countries with high collective bargaining coverage, UNI has focused on sharing best practices among affiliates in order to amplify the experiences of those national unions which have shifted resources to an active organising / recruitment program and to promote organising as a priority. Worksite Organising – What works? UNI has supported campaigns to create unions in more than 50 countries since 2010. We have found that UNI’s contribution is more likely to be successful when we
  • 3. are campaigning in the context of other changes within the country that have the potential to create space for unions to grow. Colombia For example, in Colombia, UNI was able to organise a national union for the Carrefour employees shortly after the free trade agreement was signed with the US and the government felt some pressure to demonstrate its commitment to allowing unions. This change, along side the global agreement with Carrefour, and the resources of the UNI Organising Fund, and staff and affiliate resources from UNI Americas, made the breakthrough possible. Other unions are also now organising as part of the UNI work in Colombia. Similarly, the UNI Nepal Liaison Council has organised across several industries, building on the movement for change following the democratization of the country. Malaysia Another factor leading to success is existence of multiple campaigns at one time, to create a sense of momentum and the synergies needed to support the development of capacity. For example, in Malaysia the Malaysian Liaison Council is leading UNI supported campaigns in a number of industries, enabling it to build its own organising capacity and shift resources from one campaign to another. Common Problems Some common problems have emerged. Campaigns must include a strategy to win worksite improvements. Organizing without the likelihood of a collective bargaining agreement or a victory on an issue is often impossible. Strength across an entire sector is often the key to raising standards and must be considered part of a long term aim. Too often the reluctance to hire organisers or lead organisers means the campaign is not sufficiently resourced to build momentum or overcome obstacles. This is especially important in those countries where a support from the majority is required. Finally, it is also not always possible to find a willing union to lead this work. Some unions are not interested in building membership outside an existing political unit, for fear of disrupting the status quo, and in other cases unions are limited by registration to a single enterprise and unable to expand. In these cases, UNI has supported the creation of a new union structure. In conclusion, it should come as no surprise that UNI’s campaigns are more likely to succeed when they are bigger, part of a sectoral strategy, and closely connected to developments on the national level which support the growth of unions. Global agreements – What does it take? Our experience with global agreements continues to evolve. Companies increasingly express a preference for a ‘relationship’ with UNI without written agreements. Some employers’ organisations and their legal advisors caution that a global agreement signifies more than ‘respect for national law’ and means a real commitment to freedom of association. Their advice is to sign only when the
  • 4. company is absolutely convinced that this adds value to the business. As a result, UNI has signed fewer agreements in the past two years than anticipated. Nevertheless, these agreements have been meaningful and we increasingly put all of our agreements to the test on organising. In some cases, for example, Securitas and Carrefour, we have focused on renegotiating our global agreements to reflect current expectations. In order to continue to persuade employers to sign agreements, we must be prepared to move quickly when there is opportunity, such as a change in leadership, public criticism of some sort, expansion in a new market, a friendly government, and we must be prepared to campaign over a long period of time using a variety of campaign strategies. When employers see that UNI is prepared to make this sort of commitment, they are more likely to reach an agreement. We should also continue to build the argument that a global agreement with UNI diminishes the risk that a company faces for damage to its reputation because of bad local practices. In order to give credibility to this argument, we must ensure that UNI has its ears to the ground and is able to track (and resolve) problems across all of a company’s operations. 3 The Future The questions we must ask are: Are these the right areas of focus? What changes will make it more likely that a union supported organising can be a catalyst? How can we move UNI organising from small campaigns that affect hundreds of workers to a level which serves as a catalyst for thousands more workers to come into unions? How can we do a better job of organising on the basis of a global agreement? In the future period, UNI should: Continue aligning UNI sectors, groups and regions on organising goals and plans, coordinated by UNI SCORE. It’s not possible to win without all of UNI working together. The coordination between regions and sectors is critical for us to be ‘joined up’ in the eyes of our employers, and to make best use of our resources. Continue to encourage affiliates to contribute to the UNI Organising Fund. The Fund has been a successful effort to build resources dedicated to organising. Continue to establish priorities and goals through strategic planning at all levels. UNI has learned that planning and accountability is essential to avoid hit or miss tactics which don’t leave a lasting result. Aim for several well resourced campaigns across an entire industry or sector. For example, could it be possible to consider a campaign across the entire call centre industry of the Philippines or all retail workers in Colombia? We must think big if we are going to reverse global union decline. Develop our capacity to engage in training and assist in the development and implementation of campaign plans. Both at the UNI global and regional level, UNI is building organising capacity through development of existing staff and recruitment
  • 5. of new staff with organising skills. In order for our organising program to succeed, this must be a high priority. UNI should develop its own training capacity. Seize opportunities when political or legal changes emerge to encourage union growth. For example, labour law recently changed in Turkey so unions must quickly build their membership across sectors for them to retain the status of representative. UNI can provide critical resources and capacity support to our affiliates on a bigger scale than we had previously foreseen. In India, Foreign Direct Investment has been approved by the government to allow large retailers to enter the country. UNI is using this to seek legal changes to support sectoral organising and will eventually allocate resources to achieve a breakthrough in what is currently a non-union sector. Through the Council of Global Unions and ITUC, alongside the ILO, support political or legal change in countries which support the realisation of freedom of association. If UNI is able to support organising in countries which are also the focus of ITUC and other GUF work (for example Myanmar, Turkey or Mexico) we can, together, create a winning environment. Build links with other civil society organisations to stress on them the importance of unions as part of economic stability and justice. Unions risk being seen as irrelevant and unnecessary even with organisations that have traditionally been considered our allies. UNI should continue its role as a global voice in this area, especially with those organisations working in the field of ‘corporate accountability’. Explicitly allocate enough resources to win campaigns for global agreements. Sectors should continue to adopt “Must Win” targets. Often these campaigns take time away from other sectoral work and this should be taken into account. Where necessary, resources from SCORE should be given to assist sectors in this area. Develop UNI’s capacity for smart leverage. UNI has begun work with socially responsible investors and should continue (and expand) this area of activity in order to be able to engage in effective capital strategies.