2. Web
development E-commerce E-marketing

6. Google Adwords

7. Microsoft Adcenter

8. Facebook Ads

9. Google
Adwords
Microsoft
Adcenter
Web-
Facebook
shop
Ads
Other
channels
Advertisements Traffic Conversion

10. Google
Adwords

11. Adwords.google.be

14. PPC
Adverts


15. PPC
Adverts
Bid: competition
Your Ad
€0,20/click
100 clicks/month =
100 visitors/month
Your You pay: € 0,20 * 100 = € 20,00/month
website
for a #6 spot on Google result page

16. PPC
Adverts
#1. €0,30/click
Quality Score 6/10 #4. €0,25/click
Quality Score 5/10
#2. €0,31/click
Quality Score 4/10 #5. €0,20/click
Quality Score 5/10
#3. €0,26/click
Quality Score 5/10 #6. €0,20/click
Quality Score 4/10

19. PPC
Adverts

21. Conversions,
not clicks

22. Conversions,
not clicks

23. Conversions,
not clicks
Cost per click is less than:
Conversion rate * total clicks * profit per conversion

24. Conversions,
not clicks
0,6% (conversion rate) * 200 (total clicks) * € 10 (profit per conversion)
= € 12,00
Profit per month: € 12,00 - (200 clicks * € 1,00)
= - € 188,00

25. Conversions,
not clicks
0,6% (conversion rate) * 200 (total clicks) * € 210 (profit per conversion)
= € 252,00
Profit per month: € 252,00 - (200 clicks * € 1,00)
= € 52,00

26. Conversions,
not clicks

27. Conversions,
not clicks

28. Conversions,
not clicks
Diamond gifts
www.diamondsweb.com/26894/gift20%&20%shop20%.html
Diamond Gifts At Very Low Prices!
BUY NOW! BUY BUY BUY!
{keyword:Diamond gifts}
www.diamondsweb.com/giftshop
High Quality Diamond Gifts
Shop Online, Secure Shipping

29. Conversions,
not clicks

30. Conversions,
not clicks

31. Hot tips

32. Hot tips

35. 
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