1. Group Discussion on
Group Members:-
33 Shreyas 37 Afzal
34 Akhilesh 38 Jipal
35 Archit 39 Yusha
36 Dharmendra 40 Pranav

2. Powerpoint Templates
Page 2
Introduction
• The features and attributes of a product are integral to the
product design process
• Product Design is the process of creating a new product to
be sold by a business to its customers
• Efficient and effective generation and development of ideas
• It is usually completed by a group of people, designers or
field experts
• Product designers conceptualize and evaluate ideas, turning
them into tangible products

4. Aesthetics
Perception
Attributes in product design:

5. Symmetry
Unity in Variety
Originality and innovativeness
Feel
Texture
Form
Smell
Optics
Colour
AESTHETIC

6. 
 Can be produced easily in simple patterns
 Design is mirrored along one or more axis by
designer
 Such objects can be easily identified as being
symmetrical
 More often seen as pleasant
 Reading a symmetrical object is much easier
Symmetry

8. Originality & Innovativeness
• Our brain derives pleasure from processing
new and unfamiliar objects
• We are often attracted by new, unusual &
innovative products
• A series of experiments by Leder and Car bon
concerning the role of innovativeness in car
interior design
• Participants preferred the curved versions to
the edged versions

9. 
For many product designers the consideration of
product colour is often an oversight.
Consumers place visual appearance and color
above other factors such as sound, smell and
texture.
Critical importance especially in fabrics and
textile designs
Colour

11. Cheap-Expensive
Fragile-Robust
Handmade-Mass-produced
High Tech-Simple
Classic-Trendy
Delicate-Rugged
Feminine-Masculine
PERCEPTION

12. Creativity & uniqueness in handmade products
It is personal, well made & supports an artist
Mass produced-more readily available to wide
range of customers
Time taken to manufacture a product is less.
Human error and variability is reduced
HANDMADE-MASS PRODUCED

14. It is important to take the gender issues into
consideration.
Gender identity is strong predictor of attitudes
toward leisure activities, but poor predictor of
attitudes about products
Babies, puppies and overall cuteness – Feminine
Sports and action – Masculine
Flowery landscapes and trees – Feminine
Rugged landscapes and terrain – Masculine
Masculine & Feminine

16. Lack of cooperation in design leads to

18. Characteristics of good design
 Good Design is Aesthetic .
 Good Design makes a Product Understandable.
 Good Design makes Products Easy to Transport,
Store, and Maintain.
 Good Design is Thorough, Down to the Last Detail.
 Good Design is Long-Lasting.