The agenda outlines a mixer event hosted by BD Tech Social, featuring several presentations and discussions including introductions to BD Tech Social and BD Ventures, case studies on monetizing websites and Google search skills, lightning round pitches from seven tech companies, and a Q&A on e-commerce in Bangladesh. The event will conclude with a trivia game and networking over pizza.

1. Mixer
Mone%zing
with
AdSense
Case
Study
Intro
to
BD
Tech
Social
(5
min)
(15
min)
Fayaz
Taher,
founder
of
BD
Tech
Social
&
CEO
of
Nasir
Uddin
Shamim,
Co-­‐Founder
&
CCO
of
DevsTeam
Infrablue
Technologies
Lightening
Round
Company
Overviews
Lessons
from
Google’s
Power
Search
(20
min)
Course
(15
min)
Seven
BD
companies
presenHng
TransEd
team
from
TEDxDhaka
Intro
to
BD
Ventures
(10
min)
Shawkat
Hossain,
MD
of
BD
Ventures
GBG
Community
Update
(5
min)
Nash
Islam
&
Salman
Hossain,
GBG
Managers
Q&A
on
E-­‐Commerce
in
Bangladesh
(30
min)
Moderated
by
Fayaz
Taher
“Get
to
Know
Each
Other”
Trivia
(10
min)
Everyone
parHcipates!
Pizza
&
Networking

2. Google AdSense Best Practices
NASIR UDDIN SHAMIM
CO-FOUNDER
OF
DEVSTEAM

3. AdSense Earnings! An Overview!

4. Big is Better!
Choose The
Right Ad Units
Best performing Ads
are :
>336*280 Large
Rectangle,
>300*250 Medium
Rectangle and
>160*600 Wide
Skyscraper!
>Enable Text & Rich
Media Ads For Better
CPC

5. Blend everything! Looking like an
Format Your Ad is a fault by default!
Ad Unites
>Make your Ads
Background same as
your Site’s Background!
>Make Your Ads Title
Color as exactly what
your Article Title is!
>The Ads Text Color &
fonts would be same as
your site’s text color &
fonts!

6. Stop Feeling Shy! Put Ads Above
Positioning Is the Fold. Please!
The Real Fact!
>AdSense Ads work
well in the body of
Contents! Not in
Sidebar or Header!
>Large Rectangle just
below the Title in right
or Left aligned works
the best!
>Ads just after the first
paragraph works well
too!

7. Check How I Use Ad Units!

8. Another Site of Mine With Ads

9. Placement Targeting & Adding
Make Your Little Description Is Genius!
Ads Targetable
>While Creating A New
Ads Pallet; make this
targetable to
Advertisers.
>Ads a little but
enticing description for
each new pallets!

10. More Relevant Ads Means Huge
Improve Ads Potentials To Get A Click & So
Relevancy! The Value!
>Practice White Hat SEO
& Helps Adsense Bots to
Deliver Better Ads!
>Use Important
Keywords in Heading like
H1, H2 and so on!
>Reasonable number of
Keywords in the body of
Content.
>Publish High Quality
and Longer articles.
Better Ads would be
showed up!
>Follow Google
Webmasters Guideline!

11. — Use channels!
Test Should Be
Continued!
>Create Custom
Channels.
>Re-position your Ads
Unit.
>Use different type of
Ads Unit.
>Check which colors of
Ads work best to you.

12. Stuffs Must Lead You To be
Never Try Banned Permanently!
Those!
>Never Click on your
own Ads! Google is
damn strict on this
issue.
>Don’t entice others to
click on your Ads.
>Don’t publish any
Copy Pasted /spinned/
rehashed article on your
site.
>Don’t use copyrighted
materials like images.

13. Thank You!
GBG-DHAKA DEVSTEAM

15. What is Education?!
Expose a human limited in time to the knowledge
gathered by his/her culture"
"
Understand, then solve problems & improve the
human condition"
"
It is a transformative experience"

16. What's wrong with education?!
1. Schooling vs. Experience"
2. Teacher vs. Environment"
3. Information vs. Knowledge"
4. Competition vs. Collaboration"
5. Being right vs. Becoming right"

17. What we have done?!
We invited people by simply telling them this… "
“
True education is transformative. It helps us understand ourselves and "
the world. It develops capacity, discipline and confidence. "
We are in the midst of a revolution in access to free and quality education. "
The next step in that revolution is to enable collaborative learning, replacing the
age old competitive system that will transform everything as we know it. "
Let's bring on that education revolution today! "
"
”

18. What we have done?!
We invited people by simply telling them this… "
“
True education is transformative. It helps us understand ourselves and "
the world. It develops capacity, discipline and confidence. "
We are in the midst of a revolution in access to free and quality education. "
The next step in that revolution is to enable collaborative learning, replacing the
age old competitive system that will transform everything as we know it. "
Let's bring on that education revolution today! "
"
”
Project 1: GOOGLE Power Search!

19. What we have done?!
And we attracted a community of 100 people in less than 5 days!"
“
”

20. Google Power Search Content!

21. Keywords Matter!

22. The Mid Class Assessment !

23. Interesting Google Stuffs!!
Operator: “site:”, “filetype:”"
Filter Image by Color"
Removing invasive results"
Conversion from searchbox"
"
"
"
"
"
We created out own Google cheatsheet"
Google Zero to 60!!

24. The First Batch !

25. Lessons learned!
Project 1: GOOGLE Power Search!
1. People are signing up, but not following-up"
2. A few are autodidacts, most are not... yet"
3. Need periodic physical meetings (collaboration)"
4. First acquire, then transfer. "

26. What we're working on?!
Mapping free resources online to help
Class 9th & 10th students locally

27. A project supported by!

28. GBG
Dhaka
Community
Updates
Nash
Islam
&
Salman
Hossain
GBG
Dhaka
Managers

29. Coming
up
for
GBG
Dhaka
• Event
on
Nov.
3
featuring
a
speaker
from
Google
• Internship
program
• NewsleNer

30. Intro
to
BD
Tech
Social
By
Fayaz
taher
Founder
BD
Tech

31. • Technology
Community
for
startups,
companies,
entrepreneurs
to
promote
Bangladesh
Tech
• Network,
share
ideas,
help
• PlaSorm
for
dialogue
on
innovaTon,
entrepreneurship
and
internaTonal
networking

32. • LighTng
round
PresentaTon/Pitch
– Help
develop
pitch
skills
– We
have
an
feedback
form
for
your
presentaTon
from
Judges
which
we
will
compile
and
send
to
you
– Take
this
as
an
opportunity
to
impress
/
find
future
partners,
investors,
you
never
know
who
is
in
the
audience?
• Q&A
Session
on
E-­‐Commerce
• We
are
looking
for
Volunteers
to
join
our
team!

33. Lightening
Round:
BD
Company
Overviews

34. Lightening
Round:
Maya
Ivy
H.
Russell,
Founder

35. Helping Women Make Informed Choices
Ivy H. Russell, Founder
Maya.com.bd
ivy@maya.com.bd

36. Being a Women in Bangladesh is Not Easy
Maya’s Mission:
1. Information
2. Community

37. Reach Women Through Online & Offline Channels
Website & Social
Content:
- 1,000,000 words of world
class health info (in English)
- 100 health articles in Bangla
- 80 unique articles in English
Mobile and Bangla written by Maya
Team and Community
Adoption:
-50,000 Site Visitors
Offline Media -1,000,000 Page Views
-2,000 Registered Users
-3,000 Facebook Fans
Events & Outreach

38. About to Launch: Maya Apa Ki Bole
Q&A forum for women to
ask pertinent questions
directly to medical
and legal experts & the
Maya user community
- Full Launch Mid October
- English & Bangla
- Accessible from Desktop, Mobile (App + SMS)

39. Lightening
Round:
bGlobal
Interac%ve
Samuel
Bretzfield,
CEO

40. Introducing
bGlobal
Sept
29th
2012

41. Introduction
§ bGlobal was established to provide “leading edge” outsourcing solutions to high tech,
online media, creative and design agencies in the fields of Internet technology,
software programming, electronic arts production and Business Process Outsourcing
§ bGlobal takes an active role in the creation, architecture, program management,
and implementation of eCommerce, SaaS driven platforms, social media driven
online properties, mobile application programming, and back office processes
§ bGlobal’s interactive group offers outsourced:
§ Advanced Programming and Customized Software Development
§ Mobile Application Development
§ Online Marketing Services and Social Media Strategies
§ Branding Services and Creative Design
§ Interactive Strategic Consulting
41

42. Clients
42

43. Services at a glance
§ Back Office Application Production and Programming
§ Interactive Web Application Development
§ Mobile Application Development
§ User Interface Design and User Experience Creation
§ Database and System Architecture Creation
§ Content Management System Integration
§ e-Commerce Integration
§ Search Engine Optimization
§ Facebook and Social Networking Applications
§ Interactive Business Consulting
§ Site maintenance and Support
43

44. Contact
§ bGlobal USA (Los Angeles - Corporate HQ ) § bGlobal MENA (Bahrain)
5405 Wilshire Blvd Flat 73, Building 8, Road 1901
Suite # 247 Block 319 Exhibition Road
Los Angeles, CA 90036 Manama, Bahrain "
Phone Number: +1 310 594 3637 "
§ bGlobal ASIA (Dhaka)
§ bGlobal UK (London) Building# 67/A, Road# 4, Block C
3 Campbell Court Banani, Dhaka 1213
Glouester Road Bangladesh
London, SW7 4PB Phone Number: +88 01713 311193 "
Phone Number: +44 20 3239 5501"
"
§ Sales Team sales@bglobalsourcing.com
!
§ Account Management Team service@bglobalsourcing.com
"
§ PR/Media Inquiries corpcomm@bglobalsourcing.com"
§ TWITTER: @BGLOBAL!
"
44

45. Lightening
Round:
Biddy
Bidz
Quazi
Shafi
Sunny

46. THE
MODEL
*
Users
pay
for
bids,
rather
than
staTng
the
maximum
amount
they
are
willing
to
pay
for.
*
Each
bid
cost
around
$0.60.
*
Every
Bid
increases
the
Tme
1p.
*
Last
Bidder
wins
when
the
bid
Tmer
reaches
0:00:00
Each
Bid
also
increases
the
Tmer
10sec
to
20sec.
*
Winner
Pays
final
price
reached
before
Tme
finally
ends.
The
amount
is
fairly
low
since
each
bid
increases
the
Price
by
1p.

47. WHY
BIDDYBIDZ?
Our
InnovaTons:
01:
The
Biddy
Bidder
02:The
Biddy
Meter
03:
Buy
It
Now
*Tool
that
places
bids
*AcTve
Bidders
ojen
start
*We
encourage
our
users
to
for
you
between
pre-­‐ bidding
on
a
product
with
be
acTvely
involved
in
determined
set
range.
an
passionate
intenTon
to
aucTons.
WIN.
*Users
are
able
to
set
*As
an
incenTve
we
offer
their
bids
range
and
be
*Making
them
aware
of
'Buy
it
Now'
opTon
where
acTvely
involved
in
the
the
number
of
bids
users
can
purchase
the
aucTons
while
they
are
available
in
their
account
product
at
MSRP
minus
the
away
from
their
systems.
was
a
challenge,
we
cost
of
bids
spend
on
the
innovated
the
biddy
aucTon.
meter.

49. Lightening
Round:
G&R
Case
Study
Milon
Nazimudaula,
Chief
Product
Officer

50. Driving Video Views
for TEDxDhaka
Campaign Report: In-Banner Video Ads
Client: TEDxDhaka
Duration: 18 – 21 Sep 2012
Muhammad Nazimuddaula
Chief Product Officer
Green and Red Technologies Limited
milon@gandr.com.bd

51. Bangladesh’s First & Only Digital Ad Network
- Connecting Advertisers with an Online Audience @ Scale
3,000,000
Daily Impressions
90%
Reach of Bangladeshis Online
Creative
Ad Network
Services
Social

52. How the campaign worked
1. In-Banner Video ad (a first for Bangladesh) 2. Users click to watch video in the ad
appears on leading sites targeting overseas only unit itself!
3. Users could also click to watch the video
in the TEDxDhaka YouTube page

53. The G&R campaign results in major uplift in views
4 TEDxDhaka (Feb 2012) videos selected:
Ejaj Ahmed, Khaled Mahmud, Iraj Islam & Ivy H. Russell
BEFORE AFTER
6,881
Combined Video Views
8,546 Combined Videos
Feb 26 – Sep 16, 2012 Sep 17 – Sep 21, 2012
+25%
Video Views in 5 Days
[ 275,000 Total Ad Impressions ]
Source: YouTube, G&R Ad Network

54. Driving Video Views
for TEDxDhaka
Campaign Report: In-Banner Video Ads
Client: TEDxDhaka
Duration: 18 – 21 Sep 2012
Muhammad Nazimuddaula
Chief Product Officer
Green and Red Technologies Limited
milon@gandr.com.bd

55. Lightening
Round:
Zakat
Connect
Munazer
Chowdhury,
Root
Digital

56. THE IDEA THAT CAN CHANGE THE WORLD!
of savings is
given to the
2.5% needy as Zakat,
the inbuilt charity
system of Islam
Do we give a poor fisherman
fish as a gift or a
net to earn a livelihood?

58. PLEASE US!
facebook.com/zakatconnect Munazer A. Chowdhury
Founder, Zakat Connect

59. Lightening
Round:
Vi%zo
Md.
Arfaqul
Alam

60. Company: Vitizo Corporation

61. Vitizo: Insights Facebook

62. How to connect with Vitizo
Website: www.vitizo.com
Facebook: www.facebook.com/vitizo
Twitter: www.twitter.com/vitizo
Hotline: 01730433711, 01711487617

63. Lightening
Round:
BanglaBot
Arif
Nezami

64. #youth
#tech
#social

65. Media Products…
#youth-emag
#asian-emag
#bangla-blog
#fun-blog and more..

66. Other Products:
#social-enterprise
#e-shop (upcoming)
#corporate-social-solution
#corporate-software-solution

67. Arif Nezami @arifnezami
www.banglabot.com
contact@banglabot.com

68. Intro
to
BD
Ventures
Shawkat
Hossain,
MD
of
BD
Ventures

69. Our
Vision………..
To energize the entrepreneurial
ecosystem in Bangladesh.

70. Who
We
are………….
" BD venture limited is a venture
capital company, which helps
entrepreneurs reach their full
potential and fulfill their dreams.
We provide finance to enterprises
to support their growth by
participating as a shareholder in
the company.

71. Who We are (cont…)
" Private limited company incorporated
under Companies Act 1913
" Paid up capital BDT 100 million
" Obtained No Objection certificates from
Bangladesh Bank and The SEC
" Sponsor shareholders are reputed
organizations like Mutual Trust Bank,
National Bank, Lanka-Bangla Finance,
Midas, BGIC, Green Delta Insurance,
Asia Pacific General Insurance,
DataEdge & IPE Capital

72. What
We
Offer………….
" We invest in the form of equity to
growing businesses which empowers
them to expand their operations. It is an
alternative method of financing for
companies that do not qualify for bank
loans.
" We participate as a shareholder in the
company and play an active role in the
growth and nurturing of the company.

73. Terms
of
Financing…………
" Maximum ceiling: Tk 20 million
" Minimum limit: Tk 2.5 million
" Exit time: 5 years
" Maximum stake in an investee company: 49%
" Minimum stake in an investee company: 10%

74. Eligibility……..
" Age of business: minimum 1 year
" Preferred sectors: Information Technology,
Agriculture (Farms-dairy, poultry, fisheries
etc), agro processing, food processing,
healthcare, education, renewable energy,
energy efficient technology, tourism, light
engineering

75. Eligibility
(cont..)
" Firm
Size:
" bd
venture
limited
will
invest
in
small
and
medium
size
enterprises,
as
defined
by
Bangladesh
Bank.
It
has
to
be
a
private
limited
company
or
in
case
of
firm,
the
entrepreneur
will
be
ready
to
register
as
private
limited
company
as
and
when
bd
venture
makes
its
investment

76. Mode
of
Operation……….
" bd
venture
comprises
office
staff
and
a
board
of
directors
who
are
responsible
for
overseeing
and
approving
the
applicaTon
process.
They
look
over
the
proposal,
financial
statements,
projecTons,
interview
the
owner,
visit
the
operaTons,
gather
various
other
informaTon
to
assess
if
the
business
is
worth
invesTng
in.
Ajer
that
assessment,
bd
venture
will
negoTate
with
the
project
promoter/business
owner
and
come
to
an
agreement.
The
details
of
the
memorandum
of
understanding
must
be
agreed
upon
by
both
the
parTes.
The
staff
of
bd
venture
will
regularly
monitor
the
sales,
growth
and
other
financials
to
see
how
well
the
business
is
performing.

77. Mode
of
Operation
(cont.)
" By investing in a business, bd venture
effectively becomes part owner of the
business. The investee company will not
have to repay the capital; rather, the
venture capitalist expect to take a
return on capital gains. The investee
company will have a sizeable amount of
money to work with, while the venture
capitalist takes an active role in
managing the company to ensure its
success.

78. Exit
route……….
" Ajer
a
certain
Tme
has
passed
and
the
investment
has
been
realized,
bd
venture
will
sell
its
shares
to:
" Sponsor
(the
original
entrepreneur)
" Third
party
(Mutually
agreed
by
both
bd
venture
and
investee
company)
" Through
Ini%al
Public
Offering
(IPO)

79. Please
Contact………..
" House
#42,
(2nd
floor)
" Road
#
12,
Block-­‐E,
Banani,
Dhaka.
" Tel:
8802-­‐9855675
" E-­‐mail:
info@bdventure.com
" Website:
www.bdventure.com

80. E-­‐Commerce
in
Bangladesh
PotenTal,
Challenges
&
SoluTons
Panel
Discussion
featuring:
Fahim
Mashroor,
President
of
BASIS
&
CEO
of
BDJobs.com
Shameem
Ahsan,
CEO
of
Akhoni.com
Iraj
Islam,
CTO
of
Newscred

81. E-­‐commerce
in
Asia

82. Forrester
Progression
Model
Where
is
Bangladesh?
• Phase
0:
Get
on
the
internet
• Phase
1:
ConnecTng
&
Entertainment
– Fetching
Data,
connecTng
with
people
• Phase
2:
eBusiness
Basics
– Internet
Banking,
Booking
Tckets,
Paying
taxes,
filing
returns
(get
users
to
start
transacTng
online)
• Phase
3:
Comparable
Goods
Purchases
– Buy
standard
products
available
offline
such
as
books,
laptop,
mobile
etc
(don’t
require
touch
and
feel)
• Phase
4:
SubjecTve
Goods
Purchases
– People
develop
trust
to
buy
online
of
products
that
they
need
to
touch
&
feel
to
make
informed
buying
decision.

83. Look
at
India
• India
– $6.3
billion
(2011)
– $4.3
Billion
(2010)
– FoundaTon
(2012)
• 100
million
connected
to
net
•
600
million
on
mobile
– About
14
million
Online
Customers
– $1
billion
in
investments
in
2011
• Snapdeal.com
• Fashionandyou.com
• Myntra.com
• Flipcart.com
– Market
Share
in
2010
• Online
travel
80%
(rail
&
Air)
• E-­‐retailing-­‐
6.5%
• Financial
Services-­‐
6.31%
Source:
MSL
Group
India

84. Infrastructure
Dev
Com.
Product/Service
Product/Service
E-­‐Portal
Supplier
Payment
Consumer
M-­‐Portal
Payment
Cash
On
Delivery
Credit/Debit
Card
Mobile
Payment
Bank
transfer
Bank
Telecom
Merchant
Processor
LogisTcs
Gov’t
Fraud
Return/Refund
Policy
Regulator
Privacy
ProtecTon
Policy
Business
ConfidenTality
Banking
laws
Laws
Security

85. Case
1
Select
Product/
E-­‐Portal
Consumer
Service
based
on
M-­‐Portal
Content
Payment
processor
Bank
Consumer
Delivery
Payment
AuthorizaTon
Receives
Product/ ConfirmaTon
&
Complete
Service
Details

86. Challenges
• Payment
CollecTons
– High
Fees,
• Charge
backs,
Fraud
Charges
(merchant
processor
is
responsible)
• Refund
• LogisTcs
– Deliver
the
exact
product
purchased
-­‐
Safe
&
Secure
to
the
right
person
within
a
reasonable
Tmeframe
– Charges
of
couriers
– Insurance
for
High
Value
Goods
– Returns
• Internet
Access
&
Reach
• Gaps
in
Legal
&
Regulatory
framework
• Trust
issues
&
lack
of
payment
gateway
– Privacy
issues
– Business
Data
security

87. Opportuni%es
• PopulaTon
of
young
is
high
&
gewng
online
– Facebook
18-­‐34-­‐
2.2m+
– Mobile
users
also
high
• E-­‐Commerce
Sites
Coming
up
– Many
sites
popping
up!
• Payment
facilitators
– Bkash,
DBBL,
Brac,
SSL
Commerce,
Easypay,
– Consumers
have
Debit/Credit
Cards

88. “Get
to
Know
Each
Other”
Trivia
Everyone
plays!

89. How
to
Play
• We’ll
share
8
interesTng
facts
on
the
projector
screen.
Each
fact
is
about
a
person
in
this
room
• You
have
15
minutes
to
idenTfy
the
name
and
the
company
of
the
person
whom
the
fact
is
about
• First
3
people
to
submit
a
correct
list
win!

90. Ques%ons
1.
5.
2.
6.
3.
7.
4.
8.

91. Thank
you
to
our
sponsors!

92. Thank
YOU
for
a^ending
today!

93. Pizza
%me!
(and
networking)