The Electronic Ticketing Machine (ETM) is a Hand Held Computer, in which the program is stored along with all the relevant data, for the issue of tickets in the bus during the journey.

1. ELECTRONIC TICKETING MACHINE(ETM)
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2. ELECTRONIC TICKETING MACHINE
The Electronic Ticketing Machine (ETM) is a Hand Held
Computer, in which the program is stored along with
all the relevant data, for issue of tickets in the bus
during the journey.

3. STATUS QUO
• Paying with cash forces customers to carry around enough
money/change all the time.
• But while paying cash some time we need exact amount.

4. SOLUTION

5. VALUE PROPOSITION
• Generation of bill or receipt based on payment collection from
customer and updating or transferring the details on the spot to
server through GPRS facility.
• Avoid re-entering manually the information of bill or receipt in
to computer for record keeping.

6. • The machines will be Radio-frequency Identification-enabled
(RFID-enabled) and the operators can issue smart cards
compatible with RFID technology for frequent travellers.
• Over 56 per cent of BMTC passengers use a bus pass. Issuing
smart card would enhance the performance.

7. SEGMENTS
• Long distance bus services operating by both government
agencies and private agencies.
• City bus services (BMTC’s Volvo buses)
E.g. KSRTC
APSRTC
KALLADA
YATHRA
KESINENI

8. TARGETING
• Road transport ministers/ commissioners of all Indian states.
• COO’s of long distance bus operating companies(Find the real
decision makers in each companies).

9. QUALIFYING METRICS
• In certain states (AP,TG) government operating almost 65% of
long distance bus services.
• Respective state governments are operating the bus services in
cities.
• All state governments are ready to implement advanced
technologies to maximize the revenue.
• The private long distance bus service operators are targeting
frequent business and professional travellers.

10. DAY AFTER
• Bus services could be streamlined on real time basis.
• Operators can plug revenue loss, check fraud.
• Results have shown the increase in revenue by 4 to 5% on
account of introduction of ETM, as the system provides no scope
for revenue leakage.
• ETM system has been of great help in case of services operated
with just Driver cum Conductor.
• Less or no fatigue to conductors
• Better Labour and customer relations.

11. • Reduction in costs relating to printing and stationary
• Instant analysis of traffic pattern
• Better decision making on account of generation of scientific
information
• Unlike the earlier pre-printed manual ticket system, All the
information are available to passengers like - depot name, place
name, fare details etc.
• Conductors no longer have to make entries on sheets of paper
while hanging onto dear life or pour over waybills to tally their
daily collections.

12. BENEFIT TO CUSTOMERS
• Each time you pay your credit card bill on time adds
positive history to your credit report, improving your
credit score.
• In addition, if you use a rewards credit card, you can earn
cash back or other incentives.
• Either you can use cards all the time or If you don't have
the money in your wallet, you can swipe your card.
• Passengers can produce the ticket and bank statement as
a proof for documentary support.

13. RETURN ON INVESTMENT(ROI)
 cash counting and transaction tracking has reduced the level of
labour needed as well as the potential for fraud or theft.
 eliminated many layers of administrative costs
 Cost per device 9500
 Implementing 15000 would eliminate the need 1875 labours at
different layers.
 Would take less than 6 months to recover the initial investment
(payback period)
 There won’t be any need of conductors in the long run.
 More than five years of durability.

14. THANK YOU