Introduction to User Experience

•

2 j'aime•1,993 vues

What defines user experiences, why designing to improve experiences is important, and how to get started. Presented at Untangle the Web October 2014, at Google Campus.

Design

The Elements of
User Experience
Jesse James Garrett

Surface plane
Skeleton plane
Structure plane
Scope plane
Strategy plane
jjg.net/elements/pdf/elements.pdf

The Disciplines of
User Experience
Dan Saffer

kickerstudio.com/2008/12/the-disciplines-of-user-experience

The User Experience
Honeycomb
Peter Morville

semanticstudios.com/user_experience_design

Every $1 spent on UX
can save $10 to $100
upassoc.org/usability_resources/usability_in_the_real_world/roi_of_usability.html

Register
uie.com/articles/three_hund_million_button

Continue
uie.com/articles/three_hund_million_button

Great experiences
breed customer loyalty
slideshare.net/spushnik/the-value-of-user-experience-from-web-20-expo-berlin-2009-presentation/107

Second
quartile
Third
quartile
Fourth
quartile
First
quartile
Likelihood to consider
another purchase from
provider compared to
industry average
Reluctance to switch
business away from
provider compared to
industry average
6.0%
2.1%
-3.0%
-8.9%
6.8%
1.1%
-4.0%
-11.2%
North American Technographics customer experience online survey Q3 2007

Focus on the user and
all else will follow.”
“
google.com/about/company/philosophy

Human comp interaction 30%
Info or library systems 5%
Interaction design 8%
Ergonomics 3%
Visual design 13%
Computer science 13%
Media studies 5%
Social sciences 7%
Arts 2%
Other sciences 5%
Psychology 6%
Human factors eng 2%
Business admin 1%
Engineering 1%
UXPA UK Salary Survey 2013

The Design of
Everyday Things
Donald A. Norman

Nielsen Norman
Group Alertbox
nngroup.com/articles/subscribe

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Introduction to User Experience

1. Introduction to User Experience Neil Dawson Senior User Experience Designer at Cyber-Duck @neildawson

2. What is user experience?

3. The Elements of User Experience Jesse James Garrett

4. Surface plane Skeleton plane Structure plane Scope plane Strategy plane jjg.net/elements/pdf/elements.pdf

5. The Disciplines of User Experience Dan Saffer

6. kickerstudio.com/2008/12/the-disciplines-of-user-experience

7. The User Experience Honeycomb Peter Morville

8. semanticstudios.com/user_experience_design

9. Why should we care about UX?

10. Every $1 spent on UX can save $10 to $100 upassoc.org/usability_resources/usability_in_the_real_world/roi_of_usability.html

11. Register uie.com/articles/three_hund_million_button

12. Continue uie.com/articles/three_hund_million_button

13. Great experiences breed customer loyalty slideshare.net/spushnik/the-value-of-user-experience-from-web-20-expo-berlin-2009-presentation/107

14. Second quartile Third quartile Fourth quartile First quartile Likelihood to consider another purchase from provider compared to industry average Reluctance to switch business away from provider compared to industry average 6.0% 2.1% -3.0% -8.9% 6.8% 1.1% -4.0% -11.2% North American Technographics customer experience online survey Q3 2007

15. Focus on the user and all else will follow.” “ google.com/about/company/philosophy

16. How can we improve user experience?

17. Stakeholder interviews

18. User testing

19. Card sorting

20. Personas

21. Who should be responsible for UX?

22. Human comp interaction 30% Info or library systems 5% Interaction design 8% Ergonomics 3% Visual design 13% Computer science 13% Media studies 5% Social sciences 7% Arts 2% Other sciences 5% Psychology 6% Human factors eng 2% Business admin 1% Engineering 1% UXPA UK Salary Survey 2013

23. Everybody is responsible for UX

24. Resources

25. The Elements of User Experience Jesse James Garrett

26. The Design of Everyday Things Donald A. Norman

27. Nielsen Norman Group Alertbox nngroup.com/articles/subscribe

28. UX Companion uxcompanion.com

29. UX Stack Exchange ux.stackexchange.com

30. Introduction to User Experience Neil Dawson Senior User Experience Designer at Cyber-Duck @neildawson