Business Leaders' Briefing September 2012. Hosted by NewcastleGateshead Initiative.

1. Business Leaders’ Briefing
Sub Title – Arial Bold (24pt)
Imagery area:
23.6cm wide x 9cm high
12 September 2012

2. Sarah Stewart
Chief Executive, NewcastleGateshead Initiative
Imagery area:
23.6cm wide x 9cm high

3. Business Leaders’ Briefing Speakers
• Ken Ellington, General Manager, Copthorne Hotel Newcastle
• Ewen Weir, Acting Chief Executive, Newcastle City Council
• Catherine Walker, Inward Investment Director, NewcastleGateshead Initiative
• James Russell, Head of Project Services, Technip Offshore Wind Ltd
• Simon Roberson, Regional Partnership Director North East, BT

4. Ken Ellington
General Manager, Copthorne Hotel Newcastle
Imagery area:
23.6cm wide x 9cm high

5. Ewen Weir
Acting Chief Executive, Newcastle City Council

6. Business Leaders’ Briefing Speakers
• Ken Ellington, General Manager, Copthorne Hotel Newcastle
• Ewen Weir, Acting Chief Executive, Newcastle City Council
• Catherine Walker, Inward Investment Director, NewcastleGateshead Initiative
• James Russell, Head of Project Services, Technip Offshore Wind Ltd
• Simon Roberson, Regional Partnership Director North East, BT

7. Catherine Walker
Inward Investment Director, NewcastleGateshead Initiative
Imagery area:
23.6cm wide x 9cm high

8. Business Winning Team
Building a business winning system
19 September 2012

9. Inward Investment
Attracting new investment Reach
and jobs through:
Foreign and indigenous
• effective global promotion
and marketing, Leadership
• pro-active lead identification, Development of strategy to
optimise the pipeline,
• seamless project delivery,
maximise project conversion
• building a business winning and integrate with existing
system. strategic activity

10. Establishing the team
Structured 6 month action plan:
• delivery of long term strategy,
Imagery area:
• setting in place framework, 1 image at 7.86cm wide x
protocols and service delivery 10cm high
standards,
• agreeing KPI’s and measures,
• aligning the brand.

11. Proposed Outline Strategy
Four priority sectors Target markets
• Creative, Digital & ICT, USA & Canada, India,
• Sciences and Biomed, Europe and UK.
• Offshore & Marine, Functional Streams
• Advanced manufacturing Ensuring integration across
aligned to low carbon all sectors.
technologies.

12. Route to market – low volume/high impact
Multi-channel approach on and offline
• creation of new website and social
Imagery area:
networks,
1 image at 7.86cm wide x
• national and international multiplier 10cm high
engagement,
• media engagement,
• Offshore sector campaign.

13. Working in partnership
Business Winning System Across the NELEP area
• Newcastle and Gateshead Durham, Northumberland,
Councils teams, North and South Tyneside &
• Newcastle Science City, Sunderland.
• Private sector partners, Sector Development
• National agencies and Initiating sector or cluster
Centres of excellence. activity where gaps exist.

14. Pipeline Analysis
• 13 projects,
• 300 – 400 potential jobs.
Imagery area:
Sector Number
1 image at 7.86cm wide x
Offshore 3 10cm high
Low carbon/Manufacturing 3
Creative & Digital 2
Life Science 2
Other 3

15. A bespoke service
Strategic & Practical Enquiry level support
• business case research, Access to professional
• skills & training, services to support decision
making
• access to funding & grants,
Post landing support
• property solutions,
More detailed access to
• relocation advice and tours,
services to enable quick and
• network and cluster access. efficient scale up

16. James Russell
Head of Project Services, Technip Offshore Wind Limited

17. NGI Briefing
JAMES Russell – Head of Project Services, UK Business Delivery,
Technip Offshore Wind Ltd
NGI Briefing, September 2012
17 12th September 2012 NGI Briefing

18. 1. Profile
18 12th September 2012 NGI Briefing

19. Technip Today
 With engineering, technologies and project management, on land and at sea, we safely and
successfully deliver the best solutions for our clients in the energy business
 Worldwide presence with more than 30,000 people in 48 countries
 Industrial assets on all continents, a fleet of 34 vessels (of which 5 under construction)
 2011 revenue: €6.8 billion
Energy is at the core of Technip
19 12th September 2012 NGI Briefing

20. Three Business Segments, One Technip
Subsea Offshore Onshore
 Design, manufacture and supply of  Engineering and fabrication of  Gas treatment and liquefaction
deepwater flexible and rigid fixed platforms for shallow waters (LNG), Gas-to-Liquids (GTL)
pipelines, umbilicals and riser (TPG 500, Unideck®)
 Oil refining (refining, hydrogen
systems
 Engineering and fabrication of and sulphur units)
 Subsea construction, pipeline floating platforms for deep waters
 Onshore pipelines
installation services and Heavy Lift (Spar, semi-submersible
platforms, FPSO)  Petrochemicals (ethylene,
 Six state-of-the-art flexible pipe
aromatics, olefins, polymers,
and / or umbilical manufacturing  Leadership in floatover technology
fertilizers)
plants
 Floating Liquefied Natural Gas
 Process technologies (proprietary
 Five spoolbases for reeled pipeline (FLNG)
or through alliances)
assembly as well as four logistic
 Construction yard
bases  Biofuel and renewable energies
(including offshore wind)
 A constantly evolving fleet
strategically deployed in the world's  Non-oil activities (principally in life
major offshore markets sciences, metals & mining,
construction)
The best solutions across the value chain
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21. A Unique Worldwide Footprint
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22. More than 30,000 People Throughout the World
3 400
8 600
4 000
1 900
7 200
700
4 400
105 nationalities – 48 countries
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23. The new focus on offshore wind market
In 2011 Technip Executive Management endorsed a decision to create
a new company, Technip Offshore Wind Limited, to manage all further
Offshore Wind and Marine renewable activities
 Full range of support up to and  Offshore Substation design, supply &
including EPCI (Engineering, installation
Procurement, Construction and  O&M Services (field integrity
Installation) including; management & maintenance
 Design and Engineering of wind-  Research and Development of new and
farm technical solutions innovative technical solutions
 Balance of Plant design, supply &
installation
 Offshore Turbine installation services
 Array & Export Cable supply &
installation
To manage all Offshore Wind & Marine Renewable Activities
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24. The Technip Offshore Wind Strategic Pathway:
 We have established a separate company empowered to
deliver this new Technip growth business
 We are establishing a presence in the offshore cables market
based on safe, assured delivery.
 We are establishing a new project engineering and
management centre in England (Gateshead) to support our
Aberdeen HQ
 We are gaining experience & knowledge working in
partnerships
 We are winning new business in 2012 – including the BoP
EPCI work on the Saint-Brieuc 500MW offshore wind farm in
France
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25. Our Values
 Our values are operational. They have ensured our
success to the present and will take us forward.
 We are inspired by them
 Our industry believes in them
 Our clients experience them
 Our brand reflects them
Trusting the team Building the
future
Doing the right Encouraging a fair
thing return for all
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26. 2. Offshore Wind Activity
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27. Ongoing Project
Centrica Lincs Export & Array Cable lay
 The cable lay and burial is an ongoing project by
TOWL Cable Division
 Our scope included:
 Design of cable routes and installation methods
 Chartering & Mobilisation of vessels and project equipment
 Cable collection and spooling from supplier and transit to site
 Cable lay & burial using plough
 Pull in and tie off of cables in WTG foundations
and OSP Cable Deck
Key Data
Installed 2011-2012
Turbines 60 Turbines
Array Cables 20 Km of 33Kv
Collector Cables 11.5 Km of 33 Kv
Export Cable 2 x 48km of 132 Kv Successful Export Cable lay
Misc. Connection of Export during winter months
Cable to Landfall
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28. Hywind Offshore Windfarm (Norway)
 The foundation is a Steel Spar designed &
fabricated by Technip using our yard in Pori,
Finland. Our scope included:
 Detail engineering, design and fabrication of substructure
 Design and procurement of the 3-point mooring system,
 Inshore operations such as upending the spar and assembly
of the WTG
 Marine operations such as pre-installation of the mooring
system and the final tow-out and connection
Key Data
Installed Sep 2009
Turbines 1 x 2.3Mw Siemens
Water Depth 200-700m
Foundation Ht. 100m
Foundation Dia 8.3m to 6m
First large-scale floating
Foundation Wt. 1,200t plus 2,500t ballast wind turbine
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29. Aberdeen Bay EOWDC
 The EOWDC “Aberdeen Bay” is the European Offshore
Wind Deployment Centre.
 This project is part grant funded to enable the deployment
of the next gen WTGs and innovative balance of plant in
advance of the UK round 3
 Technip’s scope of work is:
 FEED study to determine which technical options
 Preparing chapters of the environmental impact assessment
 Involved in the development of functional specification of the wind farm
turbines, towers, foundations, cabling and connection to the Grid
 Detailed design of the elements of wind farm and a high level cost
benefit analysis for the proposed Ocean Laboratory
Key Data Proposed data for
Concept Study
Installation 2013 - 2014 (Proposed)
Technip form part of the
Turbines 11 5-7MW
Client Project Team
Water Depth Up to 30m
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30. 3. Relocation Process
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31. Offshore Wind Employment
 High
 Medium
 Low
 Offshore Wind (11,800)
 Onshore Wind (6,000)
 Small Wind (7,800)
 Marine (5,000)
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32. Drivers to establish a second operating office
 To achieve the three year targets; additional resources are
required.
 The rate of growth in Aberdeen is being limited by a number of
factors:
 Aberdeen resource pool does not readily have Renewables experience
 The cost of Aberdeen staff is higher due to the Oil & Gas industry salaries and
cost of living
 Technip has already drawn from the local Aberdeen Pool
 Resourcing elsewhere and offering relocation is an additional cost.
 On an ongoing basis we lose staff to O&G, this will apply to new recruits which
we relocate to Aberdeen
 We need a new workfront in which to recruit
 There are additional reasons and benefits to a second office but
the above reason alone is sufficient to proceed.
32 12th September 2012 NGI Briefing

33. Initial List of areas
 The SMT has identified a short list of possible office locations
and these will be analysed through this Office Location
Evaluation.
 Edinburgh
 Glasgow
 Newcastle
 Middlesbrough
 York
 Liverpool
 Hull
 Norwich/Lowestoft
 Cambridge
 London Central
 London Epsom
 Dover
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34. What was important to location
Criteria Weighting (%)
Proximity to clients and other offices 20%
Sufficient labour pool and appeal to relocate 25%
Relative costs 25%
Proximity to ports 10%
Proximity to projects 10%
34 Strategic benefits
12th September 2012 NGI Briefing 10%

35. Critical Factors Yes/No
Airport Links
Edinburgh
 An example of a critical Edinburgh Airport M T W T F S S
London City • • • • • • •
factor was transport links London Gatwick • • • • • • •
London Heathrow • • • • • • •
 we needed to get to London Luton • • • • • • •
London Stanstead • • • • • • •
Aberdeen, London and Paris (Charles de Gaulle) • • • • • • •
Paris (Beauvais) • • • •
Paris regularly
Glasgow
Glasgow Airport M T W T F S S
London City • • • • • •
London Gatwick • • • • • • •
London Heathrow • • • • • • •
London Luton • • • • • • •
London Stanstead • • • • • • •
Paris (Charles de Gaulle) • • • • • • •
Newcastle
Newcastle Airport M T W T F S S
Aberdeen • • • • • •
London Gatwick • • • • • • •
London Heathrow • • • • • • •
Paris (Charles de Gaulle) • • • • • • •
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36. Balanced Score Formula
 For each category we defined the score terms, for example:
Criteria Weighting (%)
Sufficient labour pool and appeal to relocate 25%
Universities - Engineering Transferable Skill Appeal to Relocate Staff
Excellent travel routes, shopping and
+1 Renewable Energy course 10 Known as a multi-Industrial City 5
lifestyle
Good travel routes, shopping and
+2 More than one Renewable course 5 Known as an industrial City 4
lifestyle
3 or more universities within approx Average travel routes, shopping and
3 0 Not known for linked industries 3
100miles offering Engineering lifestyle
2 universities within approx 100miles Limited travel routes, shopping and
2 2
offering Engineering lifestyle
1 university within approx 100miles Very limited travel routes, shopping
1 1
offering Engineering and lifestyle
No University within 60 miles offering
0 0 Remote
Engineering education
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37. Summary of Results
Newcastle & Glasgow
London Epsom
Middlesbrough
Norwich/l’stoft
London City
Cambridge
Sheerness
Edinburgh
Liverpool
York
Hull
 The scale was specifically designed to “separate” the
locations based upon our activities.
 From this we prepared an executive summary of the top four
Plus London and Norwich
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38. Newcastle Summary
 Benefits
 Excellent labour pool in terms of appeal to relocate, nearby university focus on
Renewables and transferable skills
 Near Port of Sunderland, presently being used by TOWL Cables Division
 Relative costs are low – Cost of living, Cost of office space and Average
Engineers salary
 Good proximity to offshore projects – Notably Hornsea, Dogger bank and Firth of
Forth
 The office would be situated within 2 CORE* locations (Tyneside & Teeside)
 Drawbacks
 Poor proximity to clients as only NAREC in a 60 mile radius plus a Vattenfall
office in Hexham
Can the poor locality of clients be mitigated with some
interface to the london office
Footnote;*
Partnership between central and local governments and local economic partnerships
38 12th September 2012 NGI Briefing

39. Due Diligence
 A series of Senior Manager tours of Newcastle were set up
 Informal consultation with clients to confirm that setting up
in Newcastle will not be a move which would upset their
plans.
 Engagement with the local Chamber of Commerce, the NOF
and the Local Enterprise Partnership during the tour.
 Engagement with DUCO in Newcastle we will seek to get
advice from their HR department and if they have any known
property agents.
We were happy with what we saw
We want our Clients to want to move to this area
39 12th September 2012 NGI Briefing

40. Baltic Place
 10th Floor
Baltic Place East
South Shore Road
Gateshead
NE8 3AE
Key Data
Desks 60
Meeting Rooms 5
Meeting Capacity 60
 Office fully furnished
 In 3 months we have
recruited 19/60 staff
 Other TOWL departments are now asking to use
space
 We could be looking at a further floor
40 12th September 2012 NGI Briefing

41. Conclusion
We are seeing the availability of
resources we expected.
We have been able to relocate staff
We want our clients and suppliers to
be encouraged to set up their new
offices in the region.
41 12th September 2012 NGI Briefing

42. Thank you
42
www.technip.com

43. Simon Roberson
Regional Partnership Director North East, BT
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23.6cm wide x 9cm high

44. Creating a world-class infrastructure in your city
Simon Roberson
Regional Partnership Director, BT Group

46. Fibre: regenerating local economies
Research based on rural, town and city case studies found that the
roll-out of fibre broadband could create an increase of between 0.3
and 0.5% growth in GVA over 15 years
This is a result of superfast broadband:
– Improving business performance - allowing businesses to
operate more efficiently and develop new products and services
– Enabling new start up businesses
– Facilitating job creation
– Enabling flexible home working
Examples: London & Sunderland
– BT’s roll-out of superfast broadband could create £20 billion in GVA for the London
economy and £296 million in GVA for the Sunderland economy over 15years
– When London and Sunderland have 100% access to fibre broadband a further £5.6
billion of GVA for London and £99 million of GVA for Sunderland could be
generated
Source: Regeneris Economic Impact report, April 2012 - www.btsocialstudy.co.uk

47. Fibre – enabling job creation
• Set up in 2008 by 3 inspirational young men in
their home town of Newcastle, N Ireland
• While studying Civil Engineering, they were highly doubtful of securing jobs in their
chosen field once they graduated, so they set up their own business instead
• Conduct energy assessments for building firms and councils across Ireland, and
winning contracts in Great Britain too
• Work is centred on large graphics files produced by architects, and complex computer
programme to assess energy efficiency
• Fibre connection means they can send and receive large files electronically, and can
compete successfully with competitors more local to potential clients
• Ability to locate in their home town has kept office accommodation costs down

48. Fibre – saving money & improving customer
experience
• A family picture framing business
• Based in Warren point, rural County Down
• Building up business outside of Northern Ireland using their website as the
main sales and engagement tool
• Saving £6,000 per month in catalogue production and distribution costs
• Able to increase number and quality of graphics on the website from 50 to
1000, and now to using YouTube to demonstrate their craftsmanship
• Improving point-of-sale experience – electronic catalogues arrive while they
speak on the phone, not 30 minutes later

49. Our Superfast broadband
 Fibre available to two-thirds of UK premises by end of 2014 – 11 million
premises already passed.
 Main deployment via street cabinets delivering speeds of up to 80Mbps
downstream and up to 20Mbps upstream
 Our direct fibre to the premises service is in early market deployment in
locations across the UK, coming to Newcastle in 2013
 Delivering speeds of 300Mbps downstream and 30Mbps upstream today
 We’ve created a fibre solution for office blocks – a UK first
- and apartment buildings
 And from Spring 2013 it’s available “ON DEMAND”
to anyone in a fibre-enabled area

50. Can I get Superfast broadband?
www.openreach-communications.co.uk/superfast/

52. Sarah Stewart
Chief Executive, NewcastleGateshead Initiative
Imagery area:
23.6cm wide x 9cm high

54. Business Leaders’ Briefing
Sub Title – Arial Bold (24pt)
Imagery area:
23.6cm wide x 9cm high
12 September 2012