A presentation showing official and unofficial branded virtual reality experiences for the Oculus Rift.

1. Brands in Virtual Reality
Official and Unofficial IP’s and Brands in Virtual Reality

2. About KZero Consulting, Analytics, Insight

3. KZero services
Sectors: Virtual worlds, virtual goods, virtual reality, social gaming, MMOs,
augmented reality
Start-ups / Pre-launch: Business planning, market sizing, financial modeling,
strategic guidance, launch planning
Operational companies: Marketing strategy, product development, user
analysis, market entry planning, partnerships/busdev
Brands: Media planning, campaign creation, virtual brand strategy
For VC’s/Investors: Deal-flow, investment analysis, market sizing

4. KZero Clients

5. Media References

6. About this presentation
Games and apps: We’ve included virtual reality experiences created for the
Oculus Rift.
Official games/apps: Oculus Rift experiences created by brands and IP’s
themselves or via their digital agencies. Marked with an ‘O’.
Unofficial games/apps: Oculus Rift experiences created without the
permission of the brand or IP. Marked with an ‘U’.
Downloads: These games/apps can be downloaded (if published) from the
WeArVR gaming portal: WeArVR.com.
Updates: We’ll be updating this presentation weekly.

7. A

8. America’s Cup (O) Simulation and Training

9. Audi (O)
Audi TT UK launch

10. Audi (O)
Goodwood driving experience

11. B

12. Bat Man: The Cave (U)
Re-creating iconic scenes/sets

13. Bladerunner (U)
Deckhard’s apartment

14. Bloomberg (O)
Virtual News Terminal

15. BBC (O)
Virtual News Room

16. BBC (O)

17. C

18. Chuck E. Cheese’s (O)
Virtual Ticket Blaster Experience

19. E

20. England Rugby Team (O)
Mirror world experience

21. F

22. Ferrari (O)
Product demonstrations

23. Ford (O)
Product demonstrations and NPD

24. G

25. Game of Thrones (O)
Re-creating iconic scenes/sets

26. I

27. Into the Storm (O)
Comic Con experience

28. Iron Man (U)
Re-creating iconic scenes/sets

29. J

30. Jerry’s Place (U) Re-creating iconic scenes/sets

31. L

32. Lexus (O) RC F Test Drive

33. M

34. The Matrix (U)
The Matrix Construct: Simulation

35. Marriot (O)
Time Travel Teleporter

36. Mountain Dew (O)
The Dew VR Experience

37. Monarch (O)
Expo support: Virtual skiing

38. Moviestar Yamaha (O)
MotoGP experience

39. N

40. NBC ‘The Voice’ (O) On-tour fan demo

41. NMRA Insurance (O) Tech Demo

42. O

43. Oakley (O) Sports Experience

44. P

45. Paramount (O) Intersteller

46. R

47. Red Bull (O) Air Race Experience

48. S

49. Sacramento Kings (O)
Stadium Tour

50. Serenity (U) Spaceship Re-creation

51. Sochi 2014 Olympics (O) Virtual skiing

52. Southpark (U) Walkthrough

53. Re-creating iconic scenes/sets
Star Trek Voyager (U)

54. Star Wars (U)
Re-creating iconic scenes/sets

55. Subaru (O)
Motosports experience

56. Suzuki (O) Expo support:
Branded game experience

57. T

58. Tesco (O) Mirror world experience

59. Topshop (O)
Mirror world experience

60. Tron (U) Branded game experience

61. V

62. Volvo (O) XC90 Test Drive Teaser

63. X

64. X-Men (O) Comic Con Experience

65. Other KZero presentations you may like
Universe Chart: Virtual worlds and MMO’s shown by registered account size,
average user age and launch date.
Branded Virtual Goods: Brands and IPs using virtual goods.
Virtual Reality Market Sizing: Unit sales, active users and revenue forecasts
for the consumer Virtual Reality sector.
Virtual Reality State of the Market: An assessment of the current state of
the Consumer Virtual Reality marketplace.
Order these reports from our website.

66. kzero.co.uk
@KZeroWorldswide