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The definitive guide
to brands in virtual worlds
This report is updated every month as
new brands and companies go virtual.
 Some brands with employee-based
       presences are excluded.
D
Dell
In-world order construction




Customer service
                                   Sales
E
Electrolux
Europ
Assistance
Orientation and virtual insurance




Customer service
                                    Sales
F
Ford
Customer service
    Integration with real world
                                  Sales
    expo
Fox Atomic
Integrated
 marketing




Movie marketing


                  Immersive
                  experiences
1-800 Flowers
Customer service
Virtual tax advice




       Floral competitions
Fujitsu
G
Galveston Tourist Board
Customer service
Virtual tax advice




Region replication for global
marketing
H
H&R Block
Virtual tax advice

 Customer service



           Product information
Virtual Hills: MTV




             TV show brand
             extension and
             community building
Hublot
Virtual tax advice




           Product information




                      Branded experience
I
IBM
Sales channel




Virtual customer              NPD demos
service



Internal global meetings
K
Kelly Services
Virtual job training
L
Laguna Beach: MTV




TV show brand
extension and
community building
Level 3
Corporate showcase




Platform for future opportunities
Virtual world brands: D To L

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