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Parking today PIE webinar presentation 3 03-10

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Julia Kinslow
Julia Kinslow

Find out how the parking industry is using social media to enhance customer service techniques, communicate in real time with their staff and run their business more efficiently.

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Effective Social Communications: in the parking industry Presented by Julia Kinslow
Today’s Discussion • Overview • Why should I use social media? • Top social networking tools • How can it be useful in the parking industry? • Tips and tricks to make your ‘social’ life easier and help grow your network
Overview _____________ Questions to ask yourself before using social communications
Why should I use social media?
What do I talk about? • Provide updates or “tweet” on items of interest to your network – include links to relevant articles, blog information, current events • Pose appropriate questions and answer questions from those you follow • Participate on a regular basis to provide value to those in your network and keep the conversation going
How can it be useful in the parking industry? • Recruitment • To build stronger relationships o Customers o Staff o Industry contacts o Vendors/suppliers • To provide information/emergency updates o Customers o Staff
Any way to make my ‘social’ life easier?  Contacts manager  Cross posting to multiple sites  Mobile accessibility Useful third-party apps
Tweetdeck
Copy shortened link into your updates... Link shorteners
Link reporting
To answer one last question on your mind … “Do I need to do it?”
Questions? Contact information: Julia Kinslow Phone: 614.395.2181 E-mail: jmkinslow@ninedotscreative.com Follow me on:

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Parking today PIE webinar presentation 3 03-10

  • 1. Effective Social Communications: in the parking industry Presented by Julia Kinslow
  • 2. Today’s Discussion • Overview • Why should I use social media? • Top social networking tools • How can it be useful in the parking industry? • Tips and tricks to make your ‘social’ life easier and help grow your network
  • 3. Overview _____________ Questions to ask yourself before using social communications
  • 4. Why should I use social media?
  • 5.
  • 6.
  • 7.
  • 8. What do I talk about? • Provide updates or “tweet” on items of interest to your network – include links to relevant articles, blog information, current events • Pose appropriate questions and answer questions from those you follow • Participate on a regular basis to provide value to those in your network and keep the conversation going
  • 9. How can it be useful in the parking industry? • Recruitment • To build stronger relationships o Customers o Staff o Industry contacts o Vendors/suppliers • To provide information/emergency updates o Customers o Staff
  • 10. Any way to make my ‘social’ life easier?  Contacts manager  Cross posting to multiple sites  Mobile accessibility Useful third-party apps
  • 12. Copy shortened link into your updates... Link shorteners
  • 14. To answer one last question on your mind … “Do I need to do it?”
  • 15. Questions? Contact information: Julia Kinslow Phone: 614.395.2181 E-mail: jmkinslow@ninedotscreative.com Follow me on: