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Making the ask: is that
the best we can do?
Noam Kostucki
Ken Burnett
www.sofii.org
www.bit.ly/noamTEDtalk
Give people
the Joy of
Giving
“Acting in one’s
own benefit
despite others”
How do they feel?
How do they feel?
V.A.K.
Indirect
People oriented
Feeling
Direct
Task oriented
Thinking
Optmistic
Extraverted
Pessimistic
Introverted
Fun
Enthusiastic
Optimistic
Unstructured
Can be mischievous
Forms opinions from
feelings
People-oriented
Nice
Can be slow to
change
Avoids
confrontation and
conflict
Wants harmony
Likes to know
motivations
Intuitive
Direct
Results-oriented
Loves change and
challenge
Decides quickly
Risk taker
Seeks solutions
Can be hasty
Wants appreciation for job
done – but does not want to
be condescended to
Decides after evaluation
May be self-critical
Concerned with ideas and
principles
Logical
Process
People
Challenge
Creative
Noam Kostucki
www.bit.ly/noamkos
Connect on
Text

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Making the ask: Giving back the joy of giving

Notes de l'éditeur

  1. How many of you struggle with this?
  2. Sell a car to your neighboor (1min each) + short debrief: why are car salesmen best trained to know all tricks to sell you stuff? Cuz it’s usually a one-off and a fairly large sum…
  3. So what do they need? What are their motivations?
  4. I’ve been quoting this guru of fundraising for years (best book in F/R)… and he recently quoted me, so I am honored to quote him, quoting me!
  5. This is what I call the joy of giving.
  6. Stop thinking so much about your case for support and start thinking more of THEIR case for support!
  7. Asking the right questions