This document discusses mobile banking apps and interviews four students about their experiences using banking apps on their phones. It finds that most students find banking apps convenient for checking balances and transferring money, though some prefer going to the bank in person or have difficulties depositing checks using apps. Apps allow banking anywhere, but security and technical issues are also discussed. A proposal is made for electronic check deposit through connected printers or online.

1. Mobile banking —
without the bank?
http://www.bbc.com/capital/story/20131217-mobile-banking-without-the-bank
Nicole Sobey Professor Klinkowstein
Selected Business Article

2. Nicole Sobey Professor Klinkowstein
Selected Business Article

3. Selected Business Article Summary
• Banking with apps becoming popular
• Some are only in-app banks
• Apps specifically made for smartphones.
Nicole Sobey Professor Klinkowstein

4. • In-app banks are popping up
world-wide.
• Students use apps to bank.
Nicole Sobey Professor Klinkowstein
Setting/ When This Can Be Observed

5. Interview Questions
• What do you like and dislike about using
an app to bank?
• Do you prefer to use your phone to bank
or go to the bank to bank?
Nicole Sobey Professor Klinkowstein

6. Interview Questions
• What do you normally use your banking
app for?
• Do you think that banking on your phone
is a convenience or annoying to do?
Nicole Sobey Professor Klinkowstein

7. Nicole Sobey Professor Klinkowstein
Students using phone apps to bank.
Ethnographic Research- Subject 1

8. • Likes to use the app to bank.
• Doesn’t have any complaints about
the app.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 1

9. • Prefers to use the app unless she has to
deposit a check.
• Finds the banking app to be
very convenient.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 1

10. Nicole Sobey Professor Klinkowstein
Students using phone apps to bank.
Ethnographic Research- Subject 2

11. • Likes to use the app and doesn’t have
any complaints about using it.
• Still goes into the bank and uses the app.
• Using the bank or the app depends what
she needs to do with her money.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 2

12. • Uses the app to check balance, transfer
money, and deposit checks.
• Finds the app to be very convenient.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 2

13. Nicole Sobey Professor Klinkowstein
Students using phone apps to bank.
Ethnographic Research- Subject 3

14. • Likes the app because of its convenience
to bank anywhere.
• Likes to go to the bank and use app,
depends on how much time is available.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 3

15. • Uses app to transfer money.
• Thinks the app is very convenient and
doesn’t really have any complaints
about it.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 3

16. Nicole Sobey Professor Klinkowstein
Students using phone apps to bank.
Ethnographic Research- Subject 4

17. • Dislikes app because it doesn’t feel
secure as going to bank.
• Likes app because its makes it easy to
transfer funds between accounts.
• Prefers to go to the bank instead of
using app.
Nicole Sobey Professor Klinkowstein
Ethnographic Research- Subject 4

18. Ethnographic Research- Subject 4
• Uses app to transfer funds
between accounts.
• App is convenient, except for
depositing checks.
Nicole Sobey Professor Klinkowstein

19. Conclusion
• Most subjects thought the banking apps
were convenient and enjoyed
using them.
• Most subjects did not have many
complaints about using banking apps.
Nicole Sobey Professor Klinkowstein

20. Conclusion
• Most subjects found it difficult to deposit
checks while using phone app.
• Most subjects used the app to transfer
money from one account to another.
Nicole Sobey Professor Klinkowstein

21. Proposal for an Innovative Business
• Touch- screen technology could
allow signatures to be written on
electronic checks.
Nicole Sobey Professor Klinkowstein

22. • These electronic checks could be
delivered through wirelessly connected
printers or through the internet.
Nicole Sobey Professor Klinkowstein
Proposal for an Innovative Business

23. • Checks could be written for bank
branches or online- only banks.
Nicole Sobey Professor Klinkowstein
Proposal for an Innovative Business

24. Additional Research
• Phone apps do allow you to deposit
checks into your account, but there can
be technical difficulties.
Trying to Deposit Checks With My New
iPhone, Ann Carrns
http://bucks.blogs.nytimes.com/2012/08/14/trying-to-deposit-checks-with-my-new-
iphone/?_php=true&_type=blogs&_php=true&_type=blogs&_php=true&_type=blogs&action=click&module=Search
&region=searchResults#0&version=&url=http://query.nytimes.com/searc
Nicole Sobey Professor Klinkowstein

25. • The online banking start- up Simple’s
app allows customers to see their
balance at a glance, find nearby ATMs,
deposit checks, as well as view and
categorize their past spending.
Simple’s Online-Only Banking App
Launches on Android, Adrianne Jeffries
http://www.theverge.com/2013/1/15/3877066/bank-replacing-simple-android-app-launches
Nicole Sobey Professor Klinkowstein
Additional Research

26. • Banking on apps allows you are able to
check balances, pay bills, transfer funds,
receive alerts, and even deposit checks
on the go.
Is Mobile Banking Really Safe?,
Stephanie AuWerter
http://money.cnn.com/2012/08/08/pf/mobile-banking.moneymag/
Nicole Sobey Professor Klinkowstein
Additional Research