SlideShare a Scribd company logo
1 of 19
 
1997 register domain worldnomads.com
 
Two start-up companies come together
Formed J.V & applied for patents It’s all about setting up the business
travellers Formed J.V & applied for patents Launch WorldNomads.com
Formed J.V & applied for patents Policy #001, Christy is first customer Make the first policy sale  ... to me!
Policy #001, Christy is first customer Formed J.V & applied for patents Grow the business economically
Policy #001, Christy is first customer Formed J.V & applied for patents Establish a not-for-profit arm called The Footprints Network
I start as the Community Manager scoping out a new travel blog section Customer #001 Community Manager Formed J.V & applied for patents I start as the Community Manager
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Establish travel blogs
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Engage through useful content.
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Create UGC and  real life brand advocates
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Engagement > Ideas > Content
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Demonstrate your passion
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Talk to your community …  wherever they are
Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Be open to new discoveries
We couldn’t have planned this journey. It takes  time  to create a sense of community.  The evolution was driven by  changes  in the technology & social landscapes - as well as listening to our customers conversations.  We committed dedicated  resources  to fuel this.   We have kept Community Engagement at the  heart  of  all  business activities.
Talk to me Email:  [email_address] Twitter:  @ crustyadventure

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World Nomads by Christy McCarthy

  • 1.  
  • 2. 1997 register domain worldnomads.com
  • 3.  
  • 4. Two start-up companies come together
  • 5. Formed J.V & applied for patents It’s all about setting up the business
  • 6. travellers Formed J.V & applied for patents Launch WorldNomads.com
  • 7. Formed J.V & applied for patents Policy #001, Christy is first customer Make the first policy sale ... to me!
  • 8. Policy #001, Christy is first customer Formed J.V & applied for patents Grow the business economically
  • 9. Policy #001, Christy is first customer Formed J.V & applied for patents Establish a not-for-profit arm called The Footprints Network
  • 10. I start as the Community Manager scoping out a new travel blog section Customer #001 Community Manager Formed J.V & applied for patents I start as the Community Manager
  • 11. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Establish travel blogs
  • 12. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Engage through useful content.
  • 13. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Create UGC and real life brand advocates
  • 14. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Engagement > Ideas > Content
  • 15. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Demonstrate your passion
  • 16. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Talk to your community … wherever they are
  • 17. Customer #001 Community Manager Formed J.V & applied for patents Travel Journals Be open to new discoveries
  • 18. We couldn’t have planned this journey. It takes time to create a sense of community. The evolution was driven by changes in the technology & social landscapes - as well as listening to our customers conversations. We committed dedicated resources to fuel this. We have kept Community Engagement at the heart of all business activities.
  • 19. Talk to me Email: [email_address] Twitter: @ crustyadventure