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11 66  –  hOng hOng   Dog Care Delivery Do GG y Family Care Because  Your Dog is   ( Just Like )  My Dog Dog Care Delivery G  11 66  G   hOng hOng
Introduction ,[object Object],[object Object],[object Object],MCP 14, Group 1  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Family Member Women New Family Working Women Student & Teen New Generation
Because  Your Dog is   ( Just Like )  My Dog Introduction MCP 14, Group 1  Mission เราขายความเข้าใจและเป็นสื่อกลาง ถ่ายทอดภาษากาย - ภาษาใจ จากคุณสู่สูก  ( สุนัข )  รัก Dog Care Delivery G   11 66   G   hOng hOng Do GG y Family Care
STRENGTHS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SWOT Analysis MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
WEAKNESS ,[object Object],[object Object],[object Object],SWOT Analysis MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
OPPORTUNITY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SWOT Analysis MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
SWOT Analysis THREAT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
Goal & Objective GOAL  MCP 14, Group 1  ,[object Object],[object Object],[object Object],[object Object],Dog Care Delivery G  11 66  G   hOng hOng
Goal & Objective ,[object Object],[object Object],[object Object],[object Object],[object Object],OBJECTIVE MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
STP Analysis Premium SEGMENTATION MCP 14, Group 1  Standard Medium High I = INCOME TARGET MARKET Dog Care Delivery G  11 66  G   hOng hOng ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STP Analysis TARGET MARKET เป้าหมายรอง MCP 14, Group 1  เป้าหมายหลัก Dog Care Delivery G  11 66  G   hOng hOng ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STP Analysis POSITIONING MCP 14, Group 1  PRICING QUALITY Dog Care Delivery G  11 66  G   hOng hOng Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX ,[object Object],[object Object],PRODUCT ,[object Object],Brand  11 66  Dog Care Delivery Slogan Because   Your Dog is  Just Like   My Dog   Logo MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX MCP 14, Group 1  ,[object Object],[object Object],[object Object],[object Object]
Marketing MIX ,[object Object],MCP 14, Group 1  มี  Call Center  เบอร์โทรศัพท์ที่จดจำได้ง่ายคือ  1166 ( หนึ่ง - หนึ่ง - โฮ่ง - โฮ่ง )  เป็นศูนย์กลางรับ  delivery order  เพื่อกระจายให้ร้านสาขาที่ใกล้กับบ้านของลูกค้า  บุคลากรที่ให้บริการเป็นผู้มีความรู้เกี่ยวกับสุนัขเป็นอย่างดี และยังมีประสบการณ์เรื่องาการดูแลสุขภาพจิตสุนัขเป็นอย่างดี ทำให้หลังจากการใช้บริการ นอกจากสุนัขของผู้บริโภค จะดูสวยงาม ยังอารมณ์ดี และดูมีความสุขด้วย Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX PRODUCTS LINE MCP 14, Group 1  OWNER REP. GROOMING FRONT SHOP Dog Studio Dog Training Dog Spa & Hotel Dog Clinic CONSULTANT อาบน้ำแร่ แช่น้ำน้ำนมและตัดแต่งขน  บริการพิเศษให้คุณมีโอกาสอาบน้ำและออกแบบทรงผมของสุนัขด้วยตนเอง Dog Care Delivery G  11 66  G   hOng hOng Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX ,[object Object],[object Object],[object Object],[object Object],[object Object],PRICE: MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX PLACE MCP 14, Group 1  11 66 - CALL CENTER WWW.GGDoGGy.com DELIVERY COVERING:  CBD & SUBURB ZONE MANAGEMENT SCHEDULE MANAGEMENT แผนที่กรุงเทพมหานคร สยามฯ Dog Care Delivery G  11 66  G   hOng hOng ปิ่นเกล้า พระราม  2 สุขุมวิท บางนา ลาดพร้าว ประชาชื่น รังสิต SPEED
Marketing MIX MCP 14, Group 1  ADVANTAGES of PARTNER ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],สัญญาควรกำหนดระยะเวลาในการทำธุรกิจร่วมกันไว้ชัดเจน คือ อย่างน้อย  3   ปี Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],PROMOTION MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
Marketing MIX ,[object Object],[object Object],[object Object],PROMOTION: MCP 14, Group 1  Dog Care Delivery G  11 66  G   hOng hOng
Project Profit & Loss MCP 14, Group 1  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Dog Care Delivery G  11 66  G   hOng hOng
Do GG y Family Care MCP 14, Group 1  August 7, 2004 END Dog Care Delivery G   11 66   G   hOng hOng

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  • 1. 11 66 – hOng hOng Dog Care Delivery Do GG y Family Care Because Your Dog is ( Just Like ) My Dog Dog Care Delivery G 11 66 G hOng hOng
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  • 3. Because Your Dog is ( Just Like ) My Dog Introduction MCP 14, Group 1 Mission เราขายความเข้าใจและเป็นสื่อกลาง ถ่ายทอดภาษากาย - ภาษาใจ จากคุณสู่สูก ( สุนัข ) รัก Dog Care Delivery G 11 66 G hOng hOng Do GG y Family Care
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  • 12. STP Analysis POSITIONING MCP 14, Group 1 PRICING QUALITY Dog Care Delivery G 11 66 G hOng hOng Dog Care Delivery G 11 66 G hOng hOng
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  • 16. Marketing MIX PRODUCTS LINE MCP 14, Group 1 OWNER REP. GROOMING FRONT SHOP Dog Studio Dog Training Dog Spa & Hotel Dog Clinic CONSULTANT อาบน้ำแร่ แช่น้ำน้ำนมและตัดแต่งขน บริการพิเศษให้คุณมีโอกาสอาบน้ำและออกแบบทรงผมของสุนัขด้วยตนเอง Dog Care Delivery G 11 66 G hOng hOng Dog Care Delivery G 11 66 G hOng hOng
  • 17.
  • 18. Marketing MIX PLACE MCP 14, Group 1 11 66 - CALL CENTER WWW.GGDoGGy.com DELIVERY COVERING: CBD & SUBURB ZONE MANAGEMENT SCHEDULE MANAGEMENT แผนที่กรุงเทพมหานคร สยามฯ Dog Care Delivery G 11 66 G hOng hOng ปิ่นเกล้า พระราม 2 สุขุมวิท บางนา ลาดพร้าว ประชาชื่น รังสิต SPEED
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  • 23. Do GG y Family Care MCP 14, Group 1 August 7, 2004 END Dog Care Delivery G 11 66 G hOng hOng