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2. Overview
Introduction
About Us

3. Who we are?
We are a Marketing technology company specialized in graphic
design, web development, search engine optimization, brand identity,
e-business marketing services and PR. We help our clients solve
communication problems in today’s world.

4. What we can
offer you
Mapping your business strategies; marketing and technology
Add value to your product
Provide strategic leadership- integrate planning, creation, design,
management and technology

5. How?
Positioning and (re)branding your company
Managing a product launch successfully
Assessing growth opportunities/market segment
Managing the relationship between your company and your target
market

6. What is the
purpose of
an online
Marketing Plan?
Define measurable online objectives
Analyze online competitive landscape
Propose an online penetration strategy
Provide traffic and cost estimation

7. The process:
Understand the
business taking a top-
down approach
(GOSPA)
Goal and vision
SWOT analysis
Target Market
Align with your company goals
Provide an online penetration strategy

8. Research
Competitive Analysis
Keywords Research
Online Marketing Mix
Cost per Traffic Estimation
Analyze top competitive websites/web applications
Explore SEO data
Estimate the monthly traffic per each keyword
Marketing strategy has to match company’s goals, objectives and
budget
Measure cost over time

9. How we get
there

10. How we get
there

11. What we do:
Web
Application
Development of enterprise applications
E-commerce B2B and B2C
System integration between partners and customers
Data Security
SEO

12. What we do:
Web
Design
Design and create state-of-the-art web sites
Visual programming
Creating and monitoring of advertising campaign
Support brand and promotional activities
Launching of new products

13. What we do:
Graphic
Design
Signaling
Creation of Trademarks
Logos and Symbols
Promotional Material
Packing and Labels

14. What we do:
Public
Relations
Media Relations and publicity (consumer press and trade)
News Releases
Employee communication/ consumer communication
Special Events and Promotions (Grand Openings, sponsorships)
Media Training

15. Budget
Minimal Budget depending on service.

16. THANK YOU
Jason Juliano
juliano@goelaborate.com
Monique Rossi
rossi@goelaborate.com
1.800.969.5810
www.goelaborate.com