This is the presentation of Webnodes from the Boston Gilbane CMS conference.
The topic of our talk was how structure add value to your data. We start by talking about structured data in a general context. This then leads to the Semantic Web, and finally we talked about structured data in the context of CMS systems.
Decarbonising Buildings: Making a net-zero built environment a reality
The value of structured data.
1.
2. The value of
Structured Data
Gilbane Boston - 2011
Ole Gulbrandsen
CTO Webnodes
ole@webnodes.com
www.webnodes.com
3. Structured Data improves:
1. Visibility & search engines optimization
2. Articulation of your value proposition
3. Mobile & multichannel publishing
4. Integration with other systems
5. How you expose and share your data
Ole Gulbrandsen – ole@webnodes.com www.webnodes.com
4. Topics
Part 1 Structured data on the Web
Part 2 The Semantic Web
Part 3 Structured data in CMS systems
Ole Gulbrandsen – ole@webnodes.com www.webnodes.com
5.
6.
7.
8.
9.
10. Topics
Part 1 Structured data on the Web
Part 2 The Semantic Web
Part 3 Structured data in CMS systems
Ole Gulbrandsen – ole@webnodes.com www.webnodes.com
19. Challenges with a «web of data»
1. Most CMS systems are
page oriented and cannot be used
2. Solutions are therefore
custom made and expensive
3. Each solution has its
own data format
4. Integration is hard
20. How do we overcome this?...
a common standard for
structured data
on the web
21. Topics
Part 1 Structured data on the Web
Part 2 The Semantic Web
Part 3 Structured data in CMS systems
Ole Gulbrandsen – ole@webnodes.com www.webnodes.com
22. «The Semantic Web»
The Semantic Web is a "web of data"
that enables machines to understand
the semantics, or the meaning,
of information on the Web.
Source: Wikipedia
23. Semantic technologies are
Internet technologies
key to the future web…
SOURCE: Radar Networks & Nova Spivack
24. semantic search in webnodes
HTML
PAGES
semantic databases in webnodes
Data endpoints
41. Topics
Part 1 Structured data on the Web
Part 2 The Semantic Web
Part 3 Structured data in CMS systems
Ole Gulbrandsen – ole@webnodes.com www.webnodes.com
42. The benefits from the Semantic Web has
so far been reserved large companies!
Why?
43. Webnodes has created a Semantic CMS,
enabling smaller enterprises to benefit
from the Semantic Web as well…
44. The challenges with CMS systems
EXPENSIVE
CUSTOM
Structured Data BUILT
SYSTEMS
End users
HTML
CMS PAGES
Other systems
EXPENSIVE
CUSTOM
BUILT
SYSTEMS
45. Our solution
Semantic Semantic Tags Desktop Browsers
database
HTML
PAGES
Semantic Searches schema.org
Mobiles & Tablets
Data
SQL Database
Endpoints
ORM Systems
Tripletstore OData
Other applications
SPARQL
RDF
46. The difference with Webnodes
EXPENSIVE
CUSTOM
Structured Data BUILT
SYSTEMS
End users
HTML
CMS PAGES
Other systems
EXPENSIVE
CUSTOM
BUILT
SYSTEMS
49. The value of structured data in your CMS
OData Mobiles etc.
Structured Data
Semantic
HTML
Search
PAGES
RDF
Structured Data Normal CMS
HTML
PAGES
50. Benefits with Webnodes CMS:
1. Visibility & search engines optimization
2. Articulation of your value proposition
3. Mobile & multichannel publishing
4. Integration with other systems
5. How you expose and share your data
Visit our booth!
Ole Gulbrandsen – ole@webnodes.com www.webnodes.com
Notes de l'éditeur
I
I’ve split the topic into 4 parts. I’ll first cover some basics and key concepts with what strcutured data, to make sure we have a some common ground. I’ll then talk about strutured data in the context of the Web, and of course the so calle «Semantic Web» which is all about structure. And last, since content is data after all I’ll talk about how CMS systems play a key role in this.
I’ve split the topic into 4 parts. I’ll first cover some basics and key concepts with what strcutured data, to make sure we have a some common ground. I’ll then talk about strutured data in the context of the Web, and of course the so calle «Semantic Web» which is all about structure. And last, since content is data after all I’ll talk about how CMS systems play a key role in this.
We among the first to implement this auto
Dette kan du få inn på side med vår løsning.
I’ve split the topic into 4 parts. I’ll first cover some basics and key concepts with what strcutured data, to make sure we have a some common ground. I’ll then talk about strutured data in the context of the Web, and of course the so calle «Semantic Web» which is all about structure. And last, since content is data after all I’ll talk about how CMS systems play a key role in this.