The document discusses using social media for lawyers and provides information on various social media platforms. It notes that women are more likely to use Pinterest while men are more likely to use Google+. Several infographics and articles are referenced that discuss why people use social media and the demographics of social media users. The concept of "dark social" is introduced, referring to information sharing that occurs privately instead of publicly on social networking sites. Contact information is provided at the end for connecting on various social media platforms like LinkedIn, Facebook, and a personal website.

1. Social Media for Lawyers: The
What, Why and How (In-Person)
Feminist Legal Analysis
Feb. 27, 2013
Toronto ON

2. See also, The Demographics of Social Media Users — 2012, by Maeve Duggan, Joanna
Brenner, PEW Internet http://pewinternet.org/Reports/2013/Social-media-users/Social-
Networking-Site-Users/Demo-portrait.aspx

3. Women are from Pinterest, Men are
from Google+
See: The Demographics of Social Media Users — 2012, by Maeve Duggan, Joanna Brenner,
PEW Internet http://pewinternet.org/Reports/2013/Social-media-users/Social-Networking-
Site-Users/Demo-portrait.aspx

4. Source: Why People Use Social Media
http://www.salsalabs.com/blog/2012/02/i
nfographic-why-people-use-social-media

5. The Power of LinkedIn

10. What Do We Really Know?

11. Dark Social (Media)
Alexis Madrigal, Dark Social: We Have the Whole History of the Web Wrong, The Atlantic, Oct. 12, 2012
http://www.theatlantic.com/technology/archive/2012/10/dark-social-we-have-the-whole-history-of-the-web-
wrong/263523/

12. If You Build It…

13. Find Me
http://www.omarha-redeye.com/
Omar@FleetStreetLaw.com
@omarharedeye
http://ca.linkedin.com/in/torontolawyer
http://www.facebook.com/#!/TO.Lawyer