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Social media for the Public Sector

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Omar Ha-Redeye
Omar Ha-Redeye

Presentation provided on Wednesday, March 9, 2011, for the Masters Certificate in Public Management at the Schulich Executive Education Centre (SEEC).

EducationBusinessEconomy & Finance
1 of 54
Social Media for the Public Sector Omar Ha-Redeye AAS, BHA, J.D. CNMT, RT(N)(ARRT)
NEW CONVERSATIONS IN THE PUBLIC SECTOR ,[object Object]
 
 
Types of Communities
How is Public Sector Different?
 
Future Challenges
DEVELOPING A PUBLIC SECTOR BRAND ,[object Object],[object Object]
 
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Market Competition ,[object Object],[object Object],[object Object],[object Object]
 
 
Savage Chickens. January 2, 2009. http://www.savagechickens.com/2009/01/binge-drinking.html
 
 
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Brand Equity Drivers
 
[object Object]
Identity
Researching Identity
 
 
SOCIAL MEDIA IMPLEMENTATION CHALLENGES ,[object Object]
 
 
 
 
 
 
Managing Risk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Alex Leavitt. Internet Culture Research: New (?) Thoughts on Memes. Department of Alchemy. http://doalchemy.org/2009/04/internet-culture-research-new-thoughts-on-memes/ April 15, 2009.
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SOCIAL MEDIA COLLABORATION IN THE PUBLIC SECTOR ,[object Object]
 
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Social Network Analysis
 
Case Study

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Social media for the Public Sector

Editor's Notes

  1. http://adage.com/article/news/study-binge-drinking-psas-exacerbate-problem/142459/
  2. No generational divide found
  3. Open govt memo http://politechbot.com/docs/obama/memorandum.open.government.012109.txt
  4. http://doalchemy.org/2009/04/internet-culture-research-new-thoughts-on-memes/
  5. http://leadergrow.com/trust-model
  6. http://www.l2thinktank.com/publicsectordigitaliq/publicsectordigitaliq_f.pdf
  7. Offi ce of the Director of National Intelligence
  8. http://wikimania2010.wikimedia.org/wiki/Submissions/Diplopedia:_The_Evolution_of_a_Wiki http://themorningsidepost.com/2010/03/ediplomacy-ushers-in-a-new-culture-of-collaboration-at-state/
  9. http://en.wikipedia.org/wiki/Social_network#Social_network_analysis