My presentation for the third day at the Open P2P Design workshop organized with Roger Pitiot at IDAS in Singapore. http://www.workshop.colab-design.org/

1. Open P2P Design
Enabling Design 2.0 through
Open Processes, Systems, Tools
and Projects
Massimo Menichinelli
Roger Pitiot
Day 02:
Introduction to
November 25th-27th 2009
Open P2P Design: NTU, Singapore
Platform, Tools and http://www.workshop.colab-design.org/
Process
http://openp2pdesign.org

2. 01.
What is Open P2P Design?

3. Where do openp2pdesign.org and Open P2P Design come
from?
* March 2005
* a young student started his master degree thesis in
industrial design (actually it became service design soon)
* Design researchers were studying Design+Locality:
* Spark! Design and Locality (Europe)
http://www2.uiah.f/virtu/spark/index.html
* Me.Design (Italy)
http://www.sistemadesignitalia.it/sdi/ricerche/medesign/index.php
--> How can we design projects for a locality and its
community?
--> How can we enable the participation of a community in
the design process?

4. Designing Open Collaborative projects: Thinkcycle
http://www.thinkcycle.org (now closed)
http://web.media.mit.edu/~nitin/thesis/
Source: http://www.thinkcycle.org
This is... Open
Design!

5. Facilitating a P2P system: Open Health by RED (British Design
Council)
http://www.designcouncil.info/mt/RED/
Source: http://www.designcouncil.info/mt/RED/
This is... P2P
Service Design!

6. April 2006, Master Degree Thesis:
Reti Collaborative.
Il design per una auto-organizzazione
Open Peer-to-Peer
(Collaborative Networks.
Design for an Open Peer-to-Peer
self-organization)
Tutor: Ezio Manzini
Politecnico di Milano, Faculty of Design
You can download it here:
http://www.scribd.com/openp2pdesign

7. What is Open P2P Design?
Open Design (design of an open project)
+
P2P Design (design of a peer-to-peer system)
=
the co-design of Open P2P social systems
A promising way to design
with/for a Community and
its Locality

8. Open Design is:
--> Design and Open a design project (product,
graphic, web, interaction ) for a community
Open P2P Design:
--> Co-Design and Enabling of a Collaborative
Activity with/for a community
We use Open and P2P
processes to co-design Open
and P2P organizational forms

9. A Collaborative Activity is:
* an activity
* done through collaboration
* not a product! But rather a service
* it can be anything, from writing an encyclopedia to
making beer to Design!
Open Design is a
Collaborative Activity!

10. Where should we use Open P2P Design?
* works well where there are active participants
* within an organization (community, enterprise, public
institution), for its own processes
--> Open Innovation, Enterprise 2.0, Open Government, …
* when an organization (community, enterprise, public
institution) enables another one
--> Open Marketplaces, Open Innovation, Enterprise 2.0,
Open Government, …
* for community-based services / businesses
* for Open Design projects

11. Why Open P2P Design?
* mass-collaboration/crowdsourcing/distributed creativity force
a change in the role of designers
--> designers become enablers of distributed creativity

12. Why Open P2P Design?
* it's about mass collaboration-based or community-based
activities (and Open Design is an example)
--> designers can fnd a role even outside design projects

13. Why Open P2P Design?
* communities generate innovations as the outcome of
collaborative activities
--> a designer becomes an enabler of innovation and change

14. What does Open P2P Design do?
an open design process +
a collaborative activity self-organized by a community
But we are going to use it in an easier way:
* we already know the design activity
* we don't really need to co-design it
* but we can organize it anyway
We won't use for Co-design It's easier! :-)
but for Metadesign

15. What we design with Open P2P Design?
* not the community itself and its complexity (social network)
* but frst the platform (artifacts, rules, roles): all the elements
that once shared enable then the emergence of a:
* collaborative activity (and then the emergence and self-
organization of the community)

16. First the platform, then the collaborative activity
The platform is:
* dynamic and shared in the social network
* what we can easily design before actually co-designing
* necessary in the design process, where it's developed further

17. 02.
What is the Source code of
Open P2P Design?

18. Where does Open P2P Design come from?
Open Source Software +
Activity Theory +
Service Design (+ Activity Theory) +
Action Planning +
Social Network Analysis +
...

19. What is the Source Code of Open P2P Design?
( Community Activity Analysis +
Social Network Analysis + )
Open Design Activity Analysis +
Participation Matrix +
System Map +
Ofering Map +
Motivation Matrix +
Blueprint +
Storyboard +
...

20. What we are going to do today?
Participation Matrix +
Community Analysis redesign +
System Map +
Motivation Matrix +

21. 01. What about the process of Open P2P Design?
* analysis of the existing community, activity and platform
* concept design of a collaborative activity
* distribution/sharing/discussion of the concept
* parallel and iterative co-design of the collaborative activity and
building of the platform
* self-organization
--> shaped by knowledge, reputation and participation

22. 01. What about the process of Open P2P Design?

23. 02. Let's describe briefy the Open Design activity, starting
from the Community Analysis!
Some questions about it:
* subject (the community)
* object (of the activity)
* rules
* roles (division of labour)
* artifacts (material, immaterial, cognitive)
* larger community (with which interacts)
* participation:
* top-down
* bottom-up
* marketplace
* reputation levels
In order to understand
how the open design
activity will work

24. 03. System Map
http://www.mepss.nl/index.php?p=tool&l4=W21
The System Map is very useful to visualize and design
interactions and fows between people. Its elements are:
* material fows
* information fows
* fnancial fows
* roles
* border of the system
For designing interactions
as fows

25. 03. System Map

26. 04. Ofering Map
http://www.mepss.nl/index.php?p=tool&l4=W23
http://www.servicedesigntools.org/tools/38
The map that shows the whole structure of the Open Design
Activity:
* Activity
* Actions
* Operations
In order to visualize
the design activity

27. 04. Ofering Map

28. 05. Motivation Matrix
http://www.servicedesigntools.org/tools/20
The Motivation Matrix is useful for analysing and visualizing
motivations and the interactions between the roles of the Open
Design activity
In order to understand
interactions as
motivations
Source: http://www.sustainable-everyday.net/lolacases/

29. 05. Motivation Matrix

30. 06. Blueprint of the Open Design activity
http://www.servicedesigntools.org/tools/35
The Blueprint is useful to visualize and design processes and
details of the Open Design activity only if we have a place
where participants actually meet to do it. It's useful when it's
happening within an organization (Enterprise, Public
Administration, ...)
* actions of the roles inside and outside
* users, front ofce, back ofce, support processes
* time
In order to design interactions in
time

31. 06. Blueprint of the Open Design activity

32. 07. Storyboard
http://en.wikipedia.org/wiki/Storyboard
http://www.servicedesigntools.org/tools/13
Storyboards are graphic organizers such as a series of
illustrations or images displayed in sequence for the purpose
of pre-visualizing a motion picture, animation, motion graphic
or interactive media sequence, including website interactivity.
In order to visualize the
interactions as a story

33. 07. Storyboard
Source: http://www.fickr.com/photos/ninga/473316247/

34. What we are going to do today?
Participation Matrix +
Community Analysis redesign +
System Map +
Motivation Matrix +

35. Any questions or comments?

36. Thank you!
Massimo Menichinelli
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