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Managing Your Personal Brand Online

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Mhairi Petrovic
Mhairi Petrovic

This presentation looks at how the Internet has evolved from a static "push" environment to the interactive community it is today. It defines social media and shows you how to use tools like blogs, podcasts and social networks to build and effectively manage your personal brand online.

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Welcome! Welcome to: Managing Your Personal Brand Online Mhairi Petrovic
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Evolution of The Internet ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Internet Now
Internetworking Hubs Content Sharing Video/ Photo Industry & Media Social Networks Professional Networks Blogs Forums/ Events Virtual Hubs
Social Media Scene ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Your Personal Brand On-line ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Are Your Goals​​​ ? ,[object Object],[object Object],[object Object],[object Object]
Professional Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networks - Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networks - MySpace ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networks: Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Key to Social Networking Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enter the Blogosphere ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who is blogging? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging 3 Steps ,[object Object],[object Object],[object Object]
Examples of Social Media Successes ,[object Object],[object Object],[object Object],[object Object],[object Object]
Guidelines for Safe Personal Branding Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Privacy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Monitoring Your Online Brand ,[object Object],[object Object],[object Object],[object Object],[object Object]
Internet Networking Recap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Join My Network ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Managing Your Personal Brand Online