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Module 3
Case study II
Regional dairy cooperative in Jasienica Rosielna
On 16 April 1927, was registered in the Magistrates court in Sanok, "Dairy
Cooperative in Jasienicy Rosielna limited" first of its founders were priest Joseph
Królicki, Count Stanislaw Wysocki and director of the school Henryk Kraus.
Building dairies were built on estates parish taking credit in Lviv Agricultural Bank in
the amount of 5 thousand PLN guaranteeing him his property. Further expansion of
the plant followed by purchasing plots around the 1st of the dairy building.
In the years 1992 - 2002 definitely improved conditions of production and labor by
building a new production hall with waterworks, sewage treatment plant boiler room
and where these facilities meet the requirements of environmental protection both
in the field of water treatment, air quality, noise, and workstations meet the
standards of health and safety and production lines and production processes
comply with the requirements of the European Union, where in May 2004 the plant
was allowed to trade to all countries of the European Union.
2
Regional dairy cooperative
in Jasienica Rosielna
HISTORY AND COMPANY DESCRIPTION
3
Regional dairy cooperative
in Jasienica Rosielna
4
Regional dairy cooperative
in Jasienica Rosielna
DATA & FIGURES OVERVIEW
Production takes place on modern production lines and high quality of
products ensures experienced staff and introduced and certified by HACCP
2003r. System and its products are labeled EU, on the whole territory of the
European Union. The cooperative produces over 40 assortments of different
kinds of dairy products according to the own recipes as regional products
without preservatives and ecological packaging are:
* Kefir from Jasienica,
* Cheese fromage from Jasienica,
* Thin and vanishing quark country from Jasienica,
* Cottage cheese,
* Yoghurt natural and fruit,
* Buttermilk of fruit,
* Rural drinking milk jug-type and bottle
* Cream 12% 18% 30%
* Extra butter, Subcarpathian
5
Regional dairy cooperative
in Jasienica Rosielna
DATA & FIGURES OVERVIEW
Products of the cooperative are popular with consumers as evidenced by
awards and prizes awarded by consumers, among other things: The title
"Our good Subcarpathian" received in 2004 extra butter, 2005r.-
Subcarpathian milk - the "Tasty Because Subcarpathian" the title of the Most
Popular of Podkarpacie food product:
* In 2003. - Obtained country cottage
* In 2004. - Cottage cheese
* In 2005. - Milk Subcarpathian
* In 2006. - The most popular product of Podkarpacie - Kefir from Jasienica
and Natural Yogurt
Fromage cheese was awarded at the XVI Krosno Food Fairs - CONTACTS
2000.
It is a dietary product produced by the traditional method, with a reduced
content of cholesterol by replacing fat curd cream cheese curd thin and
replace animal fats, vegetable fats.
6
http://www.osm-jasienica-osielna.pl//3/strona/o_firmie.html
In a few municipalities, of which the cooperative began to receive milk, were
exists organic farms rearing dairy cattle. At the beginning of the milk collected from
certified organic cows was not separated from the milk from the conventional farms.
At the beginning of organic milk accounted 10 percent. what has raised
cooperative, in the first half of 2013. it was already 17 percent.
Regional dairy cooperative
in Jasienica Rosielna
7
Regional dairy cooperative
in Jasienica Rosielna
Each organic farmer receives about 10 percent. more one liter of than
conventional farmer . The number of organic farms during those four years has not
increased, became fused with some number of cows, and above all, improved milk
production of cows.
After start-up organic line OSM Jasienica was producing organic milk and
butter, now came to the cottage cheese. It is planned to extend the range of natural
yoghurt. Products are distributed primarily through a network of stores belonging to
the Cooperative in the Podkarpackie voivodeship. Ecological dairy is more
expensive by about 15 percent. by conventional.
8
Regional dairy cooperative
in Jasienica Rosielna
9
Regional dairy cooperative
in Jasienica Rosielna
Small margins, the cooperative could get, as has its own logistics and organic
products are shipped to stores around the region together with conventional twice
a week.
The cooperative owns 15 stores and several warehouses across the
Podkarpackie Voivodeship. The network was based on the old points of sales.
They have been renovated and adapted to the needs of trade. Thanks to that the
cooperative costs amount to about 5 percent., and now is the annual turnover of
100 million PLN.
10
Regional dairy cooperative
in Jasienica Rosielna
11
Regional dairy cooperative
in Jasienica Rosielna
DATA & FIGURES OVERVIEW
YEAR OF OBTAINING HACCP
2003
PRODUCTIONOF MILK PRODUCTS
92 – amount of vilages from where the milk is bought;
małopolskie and podkarpackie – voivodships where cooperative works;
40 - kinds of products of cooperative;
14 – wholesales in whole Poland;
40 - flagship store;
41 – amount of specialized trucs for transporting milk and milk products
12
Regional dairy cooperative
in Jasienica Rosielna
PROCESS GRAPHIC REPRESENTATION
Producer of the milk Transport of the milk
Processing in
The cooperative
Ready products Distributing points Happy customer
13
Regional dairy cooperative
in Jasienica Rosielna
KEY PROCESS DESCRIPTION
Process Description Competence Description Level
The origins of organic farming To be able to understand the basis of
organic farming and main differences
from conventional agriculture
2
Organic farming – how it works To be able to recognize the
procedures for organic farming and
related transition
2
EU regulations and policies on
organic farming
To be able to get at a glance meaning
and consequences of the regulations
and policies on organic farming and
related certification
2
14
Regional dairy cooperative
in Jasienica Rosielna
KEY PROCESS DESCRIPTION
Process Description Competence Description Level
Economic impact of organic
farming in Europe
To be able to know economic
relevance and consistence of organic
farming in EU
3
Livestock production To be able to understand and manage
organic livestock production
3
Organic and conventional feed To be able to understand and manage
organic and small portion of
conventional feed for organic livestock
3
Animal health and welfare
management
To be able to understand principles
and manage health and welfare of
organic livestock
4
15
Regional dairy cooperative
in Jasienica Rosielna
INNOVATION & SWOT ANALYSIS
KIND OF INNOVATION STRENGTHS &
OPPORTUNITIES
WEAKS &
THREATS
Regional dairy
cooperative
in Jasienica Rosielna
it is the middle size of
the milk company which
is producing organic
dairy products basing
on the raw products
south part of Poland.
It has wide offer of
organic milk and dairy
products in various
forms.
Increasing of the
amount of the
customers in Poland
and close abroad.
Decreasing of the
interests of organic food
Increasing types and
amounts of offered
products
Decresing of the quality
of offered products
because of low quality
of delivered ware and
decreasing amount of
producers
16
36-220 Jasienica Rosielna 208
tel (13) 43 09 410
fax (13) 43 09 411
email: osm@osm-jasienica-rosielna.pl
Regional dairy cooperative
in Jasienica Rosielna

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CASE STUDY: Regional dairy cooperative in Jasienica Rosielna

  • 1. 1 Module 3 Case study II Regional dairy cooperative in Jasienica Rosielna
  • 2. On 16 April 1927, was registered in the Magistrates court in Sanok, "Dairy Cooperative in Jasienicy Rosielna limited" first of its founders were priest Joseph Królicki, Count Stanislaw Wysocki and director of the school Henryk Kraus. Building dairies were built on estates parish taking credit in Lviv Agricultural Bank in the amount of 5 thousand PLN guaranteeing him his property. Further expansion of the plant followed by purchasing plots around the 1st of the dairy building. In the years 1992 - 2002 definitely improved conditions of production and labor by building a new production hall with waterworks, sewage treatment plant boiler room and where these facilities meet the requirements of environmental protection both in the field of water treatment, air quality, noise, and workstations meet the standards of health and safety and production lines and production processes comply with the requirements of the European Union, where in May 2004 the plant was allowed to trade to all countries of the European Union. 2 Regional dairy cooperative in Jasienica Rosielna HISTORY AND COMPANY DESCRIPTION
  • 3. 3 Regional dairy cooperative in Jasienica Rosielna
  • 4. 4 Regional dairy cooperative in Jasienica Rosielna DATA & FIGURES OVERVIEW Production takes place on modern production lines and high quality of products ensures experienced staff and introduced and certified by HACCP 2003r. System and its products are labeled EU, on the whole territory of the European Union. The cooperative produces over 40 assortments of different kinds of dairy products according to the own recipes as regional products without preservatives and ecological packaging are: * Kefir from Jasienica, * Cheese fromage from Jasienica, * Thin and vanishing quark country from Jasienica, * Cottage cheese, * Yoghurt natural and fruit, * Buttermilk of fruit, * Rural drinking milk jug-type and bottle * Cream 12% 18% 30% * Extra butter, Subcarpathian
  • 5. 5 Regional dairy cooperative in Jasienica Rosielna DATA & FIGURES OVERVIEW Products of the cooperative are popular with consumers as evidenced by awards and prizes awarded by consumers, among other things: The title "Our good Subcarpathian" received in 2004 extra butter, 2005r.- Subcarpathian milk - the "Tasty Because Subcarpathian" the title of the Most Popular of Podkarpacie food product: * In 2003. - Obtained country cottage * In 2004. - Cottage cheese * In 2005. - Milk Subcarpathian * In 2006. - The most popular product of Podkarpacie - Kefir from Jasienica and Natural Yogurt Fromage cheese was awarded at the XVI Krosno Food Fairs - CONTACTS 2000. It is a dietary product produced by the traditional method, with a reduced content of cholesterol by replacing fat curd cream cheese curd thin and replace animal fats, vegetable fats.
  • 6. 6 http://www.osm-jasienica-osielna.pl//3/strona/o_firmie.html In a few municipalities, of which the cooperative began to receive milk, were exists organic farms rearing dairy cattle. At the beginning of the milk collected from certified organic cows was not separated from the milk from the conventional farms. At the beginning of organic milk accounted 10 percent. what has raised cooperative, in the first half of 2013. it was already 17 percent. Regional dairy cooperative in Jasienica Rosielna
  • 7. 7 Regional dairy cooperative in Jasienica Rosielna Each organic farmer receives about 10 percent. more one liter of than conventional farmer . The number of organic farms during those four years has not increased, became fused with some number of cows, and above all, improved milk production of cows. After start-up organic line OSM Jasienica was producing organic milk and butter, now came to the cottage cheese. It is planned to extend the range of natural yoghurt. Products are distributed primarily through a network of stores belonging to the Cooperative in the Podkarpackie voivodeship. Ecological dairy is more expensive by about 15 percent. by conventional.
  • 8. 8 Regional dairy cooperative in Jasienica Rosielna
  • 9. 9 Regional dairy cooperative in Jasienica Rosielna Small margins, the cooperative could get, as has its own logistics and organic products are shipped to stores around the region together with conventional twice a week. The cooperative owns 15 stores and several warehouses across the Podkarpackie Voivodeship. The network was based on the old points of sales. They have been renovated and adapted to the needs of trade. Thanks to that the cooperative costs amount to about 5 percent., and now is the annual turnover of 100 million PLN.
  • 10. 10 Regional dairy cooperative in Jasienica Rosielna
  • 11. 11 Regional dairy cooperative in Jasienica Rosielna DATA & FIGURES OVERVIEW YEAR OF OBTAINING HACCP 2003 PRODUCTIONOF MILK PRODUCTS 92 – amount of vilages from where the milk is bought; małopolskie and podkarpackie – voivodships where cooperative works; 40 - kinds of products of cooperative; 14 – wholesales in whole Poland; 40 - flagship store; 41 – amount of specialized trucs for transporting milk and milk products
  • 12. 12 Regional dairy cooperative in Jasienica Rosielna PROCESS GRAPHIC REPRESENTATION Producer of the milk Transport of the milk Processing in The cooperative Ready products Distributing points Happy customer
  • 13. 13 Regional dairy cooperative in Jasienica Rosielna KEY PROCESS DESCRIPTION Process Description Competence Description Level The origins of organic farming To be able to understand the basis of organic farming and main differences from conventional agriculture 2 Organic farming – how it works To be able to recognize the procedures for organic farming and related transition 2 EU regulations and policies on organic farming To be able to get at a glance meaning and consequences of the regulations and policies on organic farming and related certification 2
  • 14. 14 Regional dairy cooperative in Jasienica Rosielna KEY PROCESS DESCRIPTION Process Description Competence Description Level Economic impact of organic farming in Europe To be able to know economic relevance and consistence of organic farming in EU 3 Livestock production To be able to understand and manage organic livestock production 3 Organic and conventional feed To be able to understand and manage organic and small portion of conventional feed for organic livestock 3 Animal health and welfare management To be able to understand principles and manage health and welfare of organic livestock 4
  • 15. 15 Regional dairy cooperative in Jasienica Rosielna INNOVATION & SWOT ANALYSIS KIND OF INNOVATION STRENGTHS & OPPORTUNITIES WEAKS & THREATS Regional dairy cooperative in Jasienica Rosielna it is the middle size of the milk company which is producing organic dairy products basing on the raw products south part of Poland. It has wide offer of organic milk and dairy products in various forms. Increasing of the amount of the customers in Poland and close abroad. Decreasing of the interests of organic food Increasing types and amounts of offered products Decresing of the quality of offered products because of low quality of delivered ware and decreasing amount of producers
  • 16. 16 36-220 Jasienica Rosielna 208 tel (13) 43 09 410 fax (13) 43 09 411 email: osm@osm-jasienica-rosielna.pl Regional dairy cooperative in Jasienica Rosielna