Soothe...sensitive skin

1. How Does the soothe Regimen Work?
Based on Multi-Med® Therapy, soothe is a complete skincare
system that uses OTC pharmaceuticals and active cosmetic
ingredients to protect sensitive, irritated skin and to soothe and
calm facial redness. By combining the right ingredients, in the
right formulations, and using them in the right order, the regimen:
Helps to interrupt the inflammatory cascade, reducing the
appearance of irritation and redness.
Fortifies skin’s natural moisture barrier to reduce sensitivity.
Reduces and neutralizes irritants on skin.
Immediately improves skin tone with optical correctors.
Defends against future damage with broad spectrum UVA/
UVB sunscreen.

2. Write Your Prescription for Change. AdditionAl Questions?
For a customized skincare recommen-
As practicing dermatologists, we know the difference that great dation from Dr. Katie Rodan and Dr.
skin can make in people’s lives. We also know that though every- Kathy Fields, visit the Solution Tool at
day skin conditions can be complex, the solutions don’t have to your Rodan + Fields Consultant’s per-
sonal website or www.rodanandfields.
be. That’s why we developed Rodan + Fields® skincare with our
com. For skin or product related ques-
Multi-Med® Therapy approach, designed to deliver the right med- tions, contact our team of nurses and
icines, in the right formulations, in the right order, to truly trans- skincare experts at the RF Connection
form your skin. With our clinically-proven, easy-to-use regimens, at rfconnection@rodanandfields.com
or 415.273.8000.
great skin, and the confidence and self-esteem that come with it,
are available to everyone without a trip to the dermatologist.
Disclaimer: The information in this brochure is not intended to be used as a substitute for medical advice.
Results may vary depending upon the individual. Rodan + Fields makes no guarantee as to the results that
you may experience.
© 2009 Rodan & Fields, LLC. All rights reserved. 6000 08 0138 0A

3. soothe
Regimen for Sensitive,
Irritated Skin, and Facial Redness

4. When your face
can’t take it anymore.
Sensitive skin is a common concern among our patients. It is
estimated that over 50% of people experience sensitive skin to
some degree. While some have an underlying condition such as
rosacea, eczema or psoriasis, we see a larger percentage who
have a genetic predisposition for sensitive skin, making them more
susceptible to oxidative stress, climate change, sun exposure,
cosmetic intolerance, and even friction or rubbing. Symptoms can
include dryness and redness, as well as stinging and itching.
We created the Rodan + Fields® soothe Regimen for anyone exhibiting
the signs of sensitive skin. This daily system helps to interrupt the
inflammatory cascade, strengthens skin’s natural moisture barrier,
calms redness and reduces irritation so that you can take comfort in
having a healthy-looking, luminous complexion every day.

5. soothe Results
With your first use, the soothe Regimen will relieve your skin of BEFORE TREATMENT AFTER TREATMENT
dryness, redness, stinging and burning. With continual use, your
skin will feel more comfortable, smooth, and soft, with a visible
reduction in facial redness. Over time, the ingredients in the soothe
Regimen will support repair of your skin’s natural moisture barrier,
improving resiliency and making skin less prone to irritation.
Unretouched photos after 4 weeks of use.
Results may vary.
DECREASE IN SYMPTOMS FOR PARTICIPANTS SEEING AN IMPROVEMENT:
Average results fo subjects with hyper-sensitive skin, including mild to moderate
rosacea, as independently and clinically graded after 2 weeks of use. Clinical data
exludes use of SPF 15 Sunscreen.
AFTER 5 MINUTES AFTER 2 WEEKS
REDNESS PEELING DRYNESS STINGING OVERALL REDNESS PEELING DRYNESS STINGING OVERALL
IRRITATION IRRITATION
20% 20%
40% 40%
60% 60%
80% 80%
100% 100%

6. The 3-Product soothe Regimen
1
soothe Gentle Cream Wash
Dissolves and sweeps away makeup and other skin impurities
without the use of harsh surfactants. With essential barrier-nurturing
ceramides, this wash is the first step to supporting your skin’s recovery
and resiliency.
2
soothe Sensitive Skin Treatment
Hydrating cream with exclusive RFp3 peptide technology helps to
interrupt the inflammatory cascade to promote smooth, clear,
healthy-looking skin. FDA-recognized skin protectants, dimethicone
and allantoin, along with anti-oxidants and natural lipids, restore
the skin’s barrier to relieve dryness, reduce sensitivity, and calm
irritation. Optical filters immediately neutralize the look of redness.
3
soothe UVA/UVB SPF 15 Sunscreen
Multi-purpose formula with zinc oxide deflects damaging UV rays and
keeps skin’s surface cool to lessen facial flushing. Strengthens and
hydrates with a blend of anti-oxidants, moisturizers, and dimethicone.

7. Getting Started supplement Your regimen
For intense flare-ups, use soothe As
For best results, follow the schedule below: Needed Hydrocortisone Lotion to deliver
D AY 1 D AY 2 D AY 3 D AY 4 D AY 5 D AY 6 D AY 7 acute relief to patches of dry, irritated,
itchy skin.
MORNING • • • • • • •
EVENING • • • • • • •
To instantly neutralize redness and
even skin tone, try enhAnCements Mineral
Omit UVA/UVB SPF 15 Sunscreen in the evening. Peptides SPF 20.
To remove eye makeup and revitalize
Patch Testing and firm the eye area, try Anti-Age
Eye Cloths.
If you have concerns that your skin may be reactive or sensitive
to ingredients, apply any new product in a small area on the jaw To minimize the appearance of crow’s
feet, dark circles, and puffiness, try
line before introducing them on your face. We suggest this patch Anti-Age Multi-Function Eye Cream.
test for three days, three times a day:
Apply a small amount of the product for 30 seconds,
then rinse it off.
Apply each product on a separate area and re-apply the products
over themselves.
Watch for a product reaction - redness, dryness, irritation,
or swelling.
When you re-introduce the soothe Regimen, do not use any
products that irritate your skin.

8. doCtors’ tips Frequently Asked Questions
Less is more when it comes to caring Do I need to use all of the steps to get results?
for sensitive skin. Avoid fragranced Yes, each product in the soothe Regimen builds on the last and addresses
formulas, toners, alcohol-based formulas, the key causes of sensitive, irritated red skin. Each product in the system has
and glycolic acids. Also avoid hot showers, been carefully formulated with ingredients and medicines specifically designed
steam rooms, and saunas to minimize to address the causes and manifestations of sensitive skin, i.e. disruption of
facial flushing. the skin’s outer barrier, moisture loss, redness, dryness, burning and stinging.
Skipping any one of these steps can minimize results.
soothe Gentle Cream Wash doubles as
a calming shaving lotion to help reduce My skin is less red and irritated. Now what do I do?
razor burn and irritation, and soothe The biggest mistake customers make is stopping the regimen at the first sign of
Sensitive Skin Treatment is an excellent improvement. The secret to great skin is consistent care. Continue using the soothe
aftershave treatment for men with Regimen to treat and help prevent sensitive, irritated skin and facial redness and
sensitive skin. consider including additional products, such as Anti-Age Multi-Function Eye Cream
and Night Recovery Cream. Before transitioning to a new product, we recommend
patch testing the new product on your jaw line.
soothe Sensitive Skin Treatment may be
used as a moisturizer after Step 3 of the
Can I use the soothe Regimen on rosacea, eczema, or psoriasis?
unBlemish or reVerse Regimens. As dermatologists, we know that to address the sensitive, irritated skin associated
with rosacea, eczema, or psoriasis, you need to first repair and strengthen the
skin’s moisture barrier. The soothe Regimen provides the skin with dimethoicone,
allantoin and lipids to fill in and repair this barrier. This allows the skin to heal,
keeping moisture in and irritants and microbial agents out.
Can soothe Regimen be used on the body?
Yes, you can use the soothe Regimen on your body. Many customers treat their
neck and chest, as these non-facial areas often are red and irritated.
Can I use the soothe Regimen if I’m pregnant or nursing?
Yes, you may use soothe Gentle Cream Wash, Sensitive Skin Treatment and
the UVA/UVB SPF 15 Sunscreen during your pregnancy and while nursing.
We recommend consulting with your Physician before using the soothe As
Needed Hydrocortisone Lotion.