Read more at http://appflood.com/blog/global-android-ad-industry-insights-q3-2013

1. Global Android
Advertising
Industry Insights
Q3 2013

2. Developer
earnings tripled
in 2013

3. Revenue generated from mobile advertising increased
332% betw een March 2013 and October 2013.

4. Why are
developers making
more money?

5. Non-Western
regions are
impacting
the global
app
economy.
Asia was just 3
percentage points
below North
America’s global
share of revenue.

6. Where is the ad
revenue coming
from?

7. Mobile users from
emerging regions
are becoming
serious contenders
for sources of
mobile ad revenue.

8. eCPMs reveal revenue prospect in emerging markets.
Developers
with traffic in
these
countries are
earning more
money.

9. Who’s influencing
the global app
economy?

10. Chinese developers have deep pockets.

11. China increased ad spend by 151% (Mar.-Sept. 2013) and
overtook U.S. spend by September.

12. ...not to mention, Chinese developers purchased the
largest percentage of global traffic

13. …and it was Chinese developers who purchased the
lion’s share of new users on AppFlood.

14. Where is China’s
mobile ad spend
going?

16. Chinese developers are shifting their attention
from domestic to international.

17. They’re spending more on emerging markets
than on the West.

18. Is China set to
dominate 2014?

19. AppFlood is the only 100%
transparent cross-promotion
platform for buying, selling, and
exchanging mobile traffic. The network
gives developers an unrivaled level of
transparency and control over app marketing
efforts.
Launched by PapayaMobile in July 2012,
AppFlood has since attracted more than
7,000 Android and iOS developers. Since
launch, more than 290 million unique
handsets globally have displayed app
promotions from the
AppFlood network.