8. What is...
OXYGENZ is a large-scale research
project, which will make a significant
contribution to companies’ knowledge
on how they might use their real estate
and facilities as strategic assets to
attract and retain scarce talent. We
must attach a great importance to
diversity in our workplaces and the
factors that must be taken into account
when considering workplace as a likely
strategic weapon in the battle to attract
and retain scarce young talent.
5,375
respondents
including:
{
3,011
1,298
396
(18 - 25-year-olds)
(26 - 35-year-olds)
(36 - 45-year-olds)
The worldwide survey includes special samples from:
US:
1,217
India:
897
China:
660 UK: 607
690 625
And from
various key
industry
Engineering
sectors we
want to study:
Germany:
Media, Marketing
Communication
256
736
Finance
491 551
Information
Technology
Art Design
Research Question:
Businesses have to compete to attract, develop, deploy
and retain the services of skilled people. It is crucially
important to understand what matters to them. In
particular, we need to understand what things matter
most to Generation Y and the Generation X, the
youngest and newly entrants in the workplace.
This is exactly what Oxygenz seeks to find out.
Oxygenz is an international research project,
gathering rich data on Generation Y’s preferences
around ways of working and workspace design.
rkplace is a research
Generation Y and the Wo
understand the
project that seeks to
years old attach to
importance the 18 to 25
.
their future workplace
rkplace in attracting,
How important is the wo
Generation Y
recruiting and retaining
ors contribute to
workers and what fact
industry sector,
talent management per
country and gender?
15
14
Global WorkPlace Innovation
35. Green policies in the workplace do matter and we can observe some differences per industry sector.
The Art Design industry is more sensitive to green issues at work compared to the Media, Marketing
Communications Industry and Engineering Industry, with 99% of the respondents in this industry and
between the ages of 18-25 years old who want obvious evidence of green policies in the workplace.
Finance is the industry sector the most looking for employers above environmental compliance, while
the Media and Engineering sectors want workplace which exhibit greener policies than others.
What are we looking for in the workplace?
Figure 29b: Environmental requirements for the workplace per industry sector, 18-25 years old
If we look closely to the 18-25 years group per country, we can notice some differences, but overall, the
generation Y is expecting a green deal from their employer and evidence of environmental solutions
within their working environment. However we can notice that, compared to the average global sample,
a significantly high percentage of Chinese 18-25 years old (7% against 4% for the global result) are
actually only expecting their employer to be compliant with the environmental legislation and not go
beyond minimum compliance.
70.3% want to have recycling bins
47.4% want a water saving devices
52.7% want stand by devices on all electrical equipment
71.6% want to share printers in the office
47% want solar panels on site
Preferences for an environmentally focused working environment are very strong; not only in the
physical aspects of the workplace, but also in their way of working: flexible working, travel patterns etc,
as we noticed earlier.
Recommendations
Employers must go beyond minimum environmental compliance
Evidence of green solutions in the workplace are required
Employers must embrace green policies in the day-to-day organisational activities
The older generations are even more focused on having a environmentally workplace than the
younger generation
All generations are looking for a green deal at work
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