BARB stands for the Broadcasters' Audience Research Board which measures television viewership across different channels in the UK. It provides data to broadcasters on how many people watched various programs so they can determine what shows to air on which channels and at what times to maximize viewers. The data shows that period crime dramas like Death Comes to Pemberley tend to attract older audiences, Agatha Christie's Marple appeals more to middle-aged and elderly viewers, and Midsomer Murders has a female and more upmarket audience with fewer children watching.
6. What does BARB stand for?
Broadcasters' Audience Research Board
What is BARB?
It looks at how many views programs get and they send it
off to all the different companies and all the different
people that make Tv programs.
How does BARB help TV channels?
BARB helps TV channels as they can find out what
programs are being watched the most so they can dicide
what channels to show and when e.g you don’t want to
have the Xfactor on at the same time of the Voice
because that makes people choose which on to watch.
The crime dramas
Death Comes to Pemberleyolder people as it is set in the
olden days and older adults tend to like that sort of
thing
Agatha Christie’s Marple Middle aged and elderly this
is because kids probably wouldn’t understand what’s
going on
Midsomer Murdersfemales, Upmarket not kids because
it’stoo complicated for them
NAME
VIEWS (MILLIONS)
7. Death Comes to Pemberley
Agatha Christie’s Marple
Midsomer Murders
7.81
4.57
4.45
