Multivee Second Screen App

1. #multivee
near - relevant - social

2. The team #multivee
Pep Jové @PepJoveCompany
Transmedia Strategist
Pere Monguió @PereMonguio
Marketing
Daniel Palou @Palouxic
Developer
Àlex Tarragó @alextarrago
ICT Engineer
Adrià Velardos @adridoz
Multimedia Engineer

3. Context
Huge offer of television content
+ 40 TDT channels
+ Pay television
+ VOD platforms
Channel surfing is dead!
#multivee

4. Challenge
#multivee
1. Avoid wasting time looking for interesting content
2. Find out relevant shows
3. Increasing the audience for conventional channels

5. Solution
near
Advanced features for
remote controlling based
on indoor proximity
relevant
Customized recommendation
for the user
#multivee
social
Live connection
to social networks

7. Near
iBeacon Technology
Detecting the user’s proximity to the television
Automatic recommendation before channel surfing
HbbTv Standard
Advanced features of the remote control based on
indoor positioning
Other features
All information kept in your pocket
Reminders of your favorite shows
#multivee
iBeacon

8. Near
Whatch out your sight!
You could become blind!
0 - 1m
1m - 5m
#multivee
You have a recommendation!
5m - 10m
Would you like to turn up volume?
+ 10 m
Would you like to turn off the screen?

9. Relevant
Alliance with third-party
companies, providing scheduling
database.
Live personalized
recommendations
★ Social preferences
★ Age segmentation
★ In-app preferences
★ Data from the buzz provided
by companies that analyze
social networks
Recommendations Show Details
#multivee

10. Social
Login based in
social networks
Live chat
about the show
#multivee
Suggested hashtags to
increase social interaction

11. Benefits
For the Audience
● Personal recommendations wherever you go
● Sustainable features
For Broadcasters & Advertisers
● Promoting live broadcasts increasing the share of the shows
● Increasing the notoriety of the show using suggested hashtags
● Useful data from the users
● Advertising
● Exclusive service for channels from a same network
For VOD platforms
● Drive traffic to pay television content
#multivee

12. #multivee
Pep Jové @PepJoveCompany
Transmedia Strategist
Pere Monguió @PereMonguio
Marketing
Daniel Palou @Palouxic
Developer
Àlex Tarragó @alextarrago
ICT Engineer
Adrià Velardos @adridoz
Multimedia Engineer