1. United
Kingdom

2. About UK
Capital and Largest City - London
Official Language - English
Government - Constitutional Monarchy
Currency - Pound Sterling(GBP)
Time Zone - GMT(UTC+0) BST(UTC+1)

3. Destination
England
Scotland
Wales
Northern Ireland

4. Mission
1. Inspire travellers from overseas to visit and
explore Britain
2. Deliver a global network to support tourism
promotion overseas
3. Champion tourism and engage industry and
government in support of its growth
4. Maximize the tourism legacy benefits of the
2012 Olympic and Paralympic Games

5. Events
London Fashion Week
Easter
Chelsea Flowers Show
Military Tattoo
Christmas Market

6. Strengths
Convenience Transportation
Historical Buildings and Remains
A Member of European Union
A Constitutional Monarchy
Shopping
Clubbing

7. Weakness
Climate
Multiculturalism
Prices

8. Reference
http://ukinuruguay.fco.gov.uk/en/about-uk/visiting-
uk/things-do-see
http://www.solarnavigator.net/geography/
united_kingdom_england_scotlad_wales_northern
_ireland.htm
http://www.visitbritain.org/
http://www.youtube.com/watch?v=UbOBKosLFC4