SlideShare une entreprise Scribd logo

Online Campaigning 101

•
•
Phillip Smith
Phillip Smith

Delivered to the staff of Greenpeace Canada at the November 2006 campaigns retreat. Co-presenter Eric Squair.

1  sur  62
Online campaigning 101 Online campaigning 101 Presented by Eric Squair & Phillip Smith
Online campaigning 101 The Internet is transforming the face of activism
Online campaigning 101 Every campaigner must struggle with this evolution
Online campaigning 101 As a campaigner, you’re struggling to do more with less
Online campaigning 101 Low-cost, exponential, growth is possible with technology
Online campaigning 101 Use the Web to grow your campaigns quickly, and on a budget
Online campaigning 101
Online campaigning 101 Internet communication is unique
Online campaigning 101
Online campaigning 101 Internet communication is unique Writing for the Web
Online campaigning 101 Internet communication is unique » Writing for the Web Style
Online campaigning 101 Internet communication is unique » Writing for the Web Reverse pyramid Main point Details Details Details
Online campaigning 101 Internet communication is unique » Writing for the Web The three P’s
Online campaigning 101
Online campaigning 101 Internet communication is unique It’s not paper: use it differently
Online campaigning 101 Internet communication is unique » It’s not paper Above the fold
Online campaigning 101 Internet communication is unique » It’s not paper Write to be scanned
Online campaigning 101 Internet communication is unique » It’s not paper Headlines and subject lines
Online campaigning 101
Online campaigning 101 Internet communication is unique Use your voice
Online campaigning 101 Internet communication is unique » Use your voice Personal and informal
Online campaigning 101 Internet communication is unique » Use your voice Keep it simple silly.
Online campaigning 101 Internet communication is unique » Use your voice A picture is worth a 1000 words
Online campaigning 101
Online campaigning 101 Logic extends to the Web too
Online campaigning 101
Online campaigning 101 Logic extends to the Web too Define your audience
Online campaigning 101 Logic extends to the Web too Figure out what is important
Online campaigning 101 Logic extends to the Web too Prioritize the common interest
Online campaigning 101
Online campaigning 101 The ladder of engagement
Online campaigning 101
Online campaigning 101 The ladder of engagement Explain why taking action is important
Online campaigning 101 The ladder of engagement Define the rungs of your ladder in advance
Online campaigning 101 The ladder of engagement What you need, when you need it
Online campaigning 101
Online campaigning 101 Getting the basics in place BEFORE you get fancy
Online campaigning 101
Online campaigning 101 The basics in place » What tools are needed Determine what online campaign tools are needed
Online campaigning 101 The basics in place » What tools are needed E-mail capabilities, sms, and a communications plan
Online campaigning 101 The basics in place » What tools are needed Publishing: blogs, galleries, and more
Online campaigning 101 The basics in place » What tools are needed Local groups and social networks
Online campaigning 101
Online campaigning 101 The basics in place Develop a sustainability plan
Online campaigning 101 The basics in place » A sustainability plan Who’s going to update the site?
Online campaigning 101 The basics in place » A sustainability plan Send the e-mails?
Online campaigning 101 The basics in place » A sustainability plan Fix problems when they occur (unexpectedly)
Online campaigning 101
Online campaigning 101 The basics in place Most importantly: breath life into it!
Online campaigning 101 The basics in place » Breath life into it Cultural metaphors and artifacts
Online campaigning 101 The basics in place » Breath life into it The viral seed
Online campaigning 101 The basics in place » Breath life into it The campaign is the brand
Online campaigning 101
Online campaigning 101
Online campaigning 101
Online campaigning 101
Online campaigning 101 Will you be able to use the Internet effectively to create change?
Online campaigning 101 So much change is needed, and there’s so little time
Online campaigning 101 Use the Web to grow your campaigns quickly, and on a budget
Online campaigning 101 Build engagement with an integrated approach
Online campaigning 101 The Internet: double your outputs in half the time
Online campaigning 101 Online campaigning 101 Presented by Eric Squair & Phillip Smith

Recommandé

Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...
Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...
Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...Lindy Dreyer
 
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...Funeral Innovations
 
Michael d butlersr 6-10-2013
Michael d butlersr 6-10-2013Michael d butlersr 6-10-2013
Michael d butlersr 6-10-2013Victory Media LV
 
Managing Your Funeral Home's Social Media Presence - OGR
Managing Your Funeral Home's Social Media Presence - OGRManaging Your Funeral Home's Social Media Presence - OGR
Managing Your Funeral Home's Social Media Presence - OGRFuneral Innovations
 
9 Ways to Optimize Your Referral Flow
9 Ways to Optimize Your Referral Flow9 Ways to Optimize Your Referral Flow
9 Ways to Optimize Your Referral FlowMattan Griffel
 
Growth Hacking 101.ppt
Growth Hacking 101.pptGrowth Hacking 101.ppt
Growth Hacking 101.pptBjarne Viken
 
Givven - The Viral Promotion Application
Givven - The Viral Promotion ApplicationGivven - The Viral Promotion Application
Givven - The Viral Promotion Applicationdamanit
 
Strategic Word-of-Mouth Marketing: Cut Through the Clutter
Strategic Word-of-Mouth Marketing: Cut Through the ClutterStrategic Word-of-Mouth Marketing: Cut Through the Clutter
Strategic Word-of-Mouth Marketing: Cut Through the CluttervIDEAn Unlimited, LLC
 

Recommandé

Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...
Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...
Online Marketing: Driving Word of Mouth with your Website, Social Media, and ...Lindy Dreyer
 
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...
Pre-planning 2.0: How to Use Digital Marketing to Generate Leads for Your Fun...Funeral Innovations
 
Michael d butlersr 6-10-2013
Michael d butlersr 6-10-2013Michael d butlersr 6-10-2013
Michael d butlersr 6-10-2013Victory Media LV
 
Managing Your Funeral Home's Social Media Presence - OGR
Managing Your Funeral Home's Social Media Presence - OGRManaging Your Funeral Home's Social Media Presence - OGR
Managing Your Funeral Home's Social Media Presence - OGRFuneral Innovations
 
9 Ways to Optimize Your Referral Flow
9 Ways to Optimize Your Referral Flow9 Ways to Optimize Your Referral Flow
9 Ways to Optimize Your Referral FlowMattan Griffel
 
Growth Hacking 101.ppt
Growth Hacking 101.pptGrowth Hacking 101.ppt
Growth Hacking 101.pptBjarne Viken
 
Givven - The Viral Promotion Application
Givven - The Viral Promotion ApplicationGivven - The Viral Promotion Application
Givven - The Viral Promotion Applicationdamanit
 
Strategic Word-of-Mouth Marketing: Cut Through the Clutter
Strategic Word-of-Mouth Marketing: Cut Through the ClutterStrategic Word-of-Mouth Marketing: Cut Through the Clutter
Strategic Word-of-Mouth Marketing: Cut Through the CluttervIDEAn Unlimited, LLC
 
Smm Feb2010
Smm Feb2010Smm Feb2010
Smm Feb2010MaureenMcBride
 
Growth hacking with Vincent Dignan
Growth hacking with Vincent DignanGrowth hacking with Vincent Dignan
Growth hacking with Vincent DignanCity Unrulyversity
 
How to use data and experience marketing to create lifetime customers
How to use data and experience marketing to create lifetime customersHow to use data and experience marketing to create lifetime customers
How to use data and experience marketing to create lifetime customersGRAPE
 
The 10 Golden Rules of Social Media Marketing
The 10 Golden Rules of Social Media MarketingThe 10 Golden Rules of Social Media Marketing
The 10 Golden Rules of Social Media MarketingAffiliate Summit
 
Using social
Using socialUsing social
Using socialJan Isakovic
 
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...Seattle Interactive Conference
 
2018 social media engagement liz buchanan
2018 social media engagement liz buchanan2018 social media engagement liz buchanan
2018 social media engagement liz buchananPeter Meredith
 
Growth Hack Your Way to Startup Traction by @rocketshp
Growth Hack Your Way to Startup Traction by @rocketshpGrowth Hack Your Way to Startup Traction by @rocketshp
Growth Hack Your Way to Startup Traction by @rocketshpRocketshp
 
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23Jesper Åström
 
Getting the Content Right Gareth Dunlop
Getting the Content Right Gareth DunlopGetting the Content Right Gareth Dunlop
Getting the Content Right Gareth DunlopEnterprise Ireland
 
Viral Marketing
Viral MarketingViral Marketing
Viral MarketingRaghavan Parthasarathy
 
Improving your B&B Website to Increase Bookings
Improving your B&B Website to Increase BookingsImproving your B&B Website to Increase Bookings
Improving your B&B Website to Increase BookingsLeonardo
 
Why Your Social Media Marketing Isn't Working (And How To Fix It)
Why Your Social Media Marketing Isn't Working (And How To Fix It) Why Your Social Media Marketing Isn't Working (And How To Fix It)
Why Your Social Media Marketing Isn't Working (And How To Fix It) Leonardo
 
Webinar: 5 tips to significantly increase donations from email this tax time
Webinar: 5 tips to significantly increase donations from email this tax timeWebinar: 5 tips to significantly increase donations from email this tax time
Webinar: 5 tips to significantly increase donations from email this tax timeJeremy Tobias
 
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited BudgetLSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited BudgetLocalogy
 
Why It Pays to Be Likeable
Why It Pays to Be LikeableWhy It Pays to Be Likeable
Why It Pays to Be LikeableDave Kerpen
 
120 marketing-stats-charts-and-graphs
120 marketing-stats-charts-and-graphs120 marketing-stats-charts-and-graphs
120 marketing-stats-charts-and-graphsGianluigi Spagnoli
 
TTIA 2014 - The New Face of Facebook
TTIA 2014 - The New Face of FacebookTTIA 2014 - The New Face of Facebook
TTIA 2014 - The New Face of FacebookSaffire Events
 
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+Ryan Hanley
 
Ultimate guide to profitable webinars for authors v4
Ultimate guide to profitable webinars for authors v4Ultimate guide to profitable webinars for authors v4
Ultimate guide to profitable webinars for authors v4tina_sibley
 
BDI 11/12 The Social Consumer - KickApps Presentation
BDI 11/12 The Social Consumer - KickApps PresentationBDI 11/12 The Social Consumer - KickApps Presentation
BDI 11/12 The Social Consumer - KickApps PresentationBusiness Development Institute
 
Facebook Advertising - Beyond the boost
Facebook Advertising - Beyond the boostFacebook Advertising - Beyond the boost
Facebook Advertising - Beyond the boostRethink Marketing
 

Contenu connexe

Tendances

Growth hacking with Vincent Dignan
Growth hacking with Vincent DignanGrowth hacking with Vincent Dignan
Growth hacking with Vincent DignanCity Unrulyversity
 
How to use data and experience marketing to create lifetime customers
How to use data and experience marketing to create lifetime customersHow to use data and experience marketing to create lifetime customers
How to use data and experience marketing to create lifetime customersGRAPE
 
The 10 Golden Rules of Social Media Marketing
The 10 Golden Rules of Social Media MarketingThe 10 Golden Rules of Social Media Marketing
The 10 Golden Rules of Social Media MarketingAffiliate Summit
 
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...Seattle Interactive Conference
 
2018 social media engagement liz buchanan
2018 social media engagement liz buchanan2018 social media engagement liz buchanan
2018 social media engagement liz buchananPeter Meredith
 
Growth Hack Your Way to Startup Traction by @rocketshp
Growth Hack Your Way to Startup Traction by @rocketshpGrowth Hack Your Way to Startup Traction by @rocketshp
Growth Hack Your Way to Startup Traction by @rocketshpRocketshp
 
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23Jesper Åström
 
Getting the Content Right Gareth Dunlop
Getting the Content Right Gareth DunlopGetting the Content Right Gareth Dunlop
Getting the Content Right Gareth DunlopEnterprise Ireland
 
Improving your B&B Website to Increase Bookings
Improving your B&B Website to Increase BookingsImproving your B&B Website to Increase Bookings
Improving your B&B Website to Increase BookingsLeonardo
 
Why Your Social Media Marketing Isn't Working (And How To Fix It)
Why Your Social Media Marketing Isn't Working (And How To Fix It) Why Your Social Media Marketing Isn't Working (And How To Fix It)
Why Your Social Media Marketing Isn't Working (And How To Fix It) Leonardo
 
Webinar: 5 tips to significantly increase donations from email this tax time
Webinar: 5 tips to significantly increase donations from email this tax timeWebinar: 5 tips to significantly increase donations from email this tax time
Webinar: 5 tips to significantly increase donations from email this tax timeJeremy Tobias
 
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited BudgetLSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited BudgetLocalogy
 
Why It Pays to Be Likeable
Why It Pays to Be LikeableWhy It Pays to Be Likeable
Why It Pays to Be LikeableDave Kerpen
 
120 marketing-stats-charts-and-graphs
120 marketing-stats-charts-and-graphs120 marketing-stats-charts-and-graphs
120 marketing-stats-charts-and-graphsGianluigi Spagnoli
 
TTIA 2014 - The New Face of Facebook
TTIA 2014 - The New Face of FacebookTTIA 2014 - The New Face of Facebook
TTIA 2014 - The New Face of FacebookSaffire Events
 
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+Ryan Hanley
 
Ultimate guide to profitable webinars for authors v4
Ultimate guide to profitable webinars for authors v4Ultimate guide to profitable webinars for authors v4
Ultimate guide to profitable webinars for authors v4tina_sibley
 

Tendances (20)

Smm Feb2010
Smm Feb2010Smm Feb2010
Smm Feb2010
 
Growth hacking with Vincent Dignan
Growth hacking with Vincent DignanGrowth hacking with Vincent Dignan
Growth hacking with Vincent Dignan
 
How to use data and experience marketing to create lifetime customers
How to use data and experience marketing to create lifetime customersHow to use data and experience marketing to create lifetime customers
How to use data and experience marketing to create lifetime customers
 
The 10 Golden Rules of Social Media Marketing
The 10 Golden Rules of Social Media MarketingThe 10 Golden Rules of Social Media Marketing
The 10 Golden Rules of Social Media Marketing
 
Using social
Using socialUsing social
Using social
 
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
Marc Connor - Going for the Gut: Building Emotionally Satisfying Digital Expe...
 
2018 social media engagement liz buchanan
2018 social media engagement liz buchanan2018 social media engagement liz buchanan
2018 social media engagement liz buchanan
 
Growth Hack Your Way to Startup Traction by @rocketshp
Growth Hack Your Way to Startup Traction by @rocketshpGrowth Hack Your Way to Startup Traction by @rocketshp
Growth Hack Your Way to Startup Traction by @rocketshp
 
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
Social Media Money - Dialogkonferansen - Bring Dialogue - 2010-08-23
 
Getting the Content Right Gareth Dunlop
Getting the Content Right Gareth DunlopGetting the Content Right Gareth Dunlop
Getting the Content Right Gareth Dunlop
 
Viral Marketing
Viral MarketingViral Marketing
Viral Marketing
 
Improving your B&B Website to Increase Bookings
Improving your B&B Website to Increase BookingsImproving your B&B Website to Increase Bookings
Improving your B&B Website to Increase Bookings
 
Why Your Social Media Marketing Isn't Working (And How To Fix It)
Why Your Social Media Marketing Isn't Working (And How To Fix It) Why Your Social Media Marketing Isn't Working (And How To Fix It)
Why Your Social Media Marketing Isn't Working (And How To Fix It)
 
Webinar: 5 tips to significantly increase donations from email this tax time
Webinar: 5 tips to significantly increase donations from email this tax timeWebinar: 5 tips to significantly increase donations from email this tax time
Webinar: 5 tips to significantly increase donations from email this tax time
 
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited BudgetLSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
LSA Bootcamp Austin: Maximizing ROI - Making the Most of a Limited Budget
 
Why It Pays to Be Likeable
Why It Pays to Be LikeableWhy It Pays to Be Likeable
Why It Pays to Be Likeable
 
120 marketing-stats-charts-and-graphs
120 marketing-stats-charts-and-graphs120 marketing-stats-charts-and-graphs
120 marketing-stats-charts-and-graphs
 
TTIA 2014 - The New Face of Facebook
TTIA 2014 - The New Face of FacebookTTIA 2014 - The New Face of Facebook
TTIA 2014 - The New Face of Facebook
 
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
Winning Google's Game - How to Grow Your Agency Using YouTube and Google+
 
Ultimate guide to profitable webinars for authors v4
Ultimate guide to profitable webinars for authors v4Ultimate guide to profitable webinars for authors v4
Ultimate guide to profitable webinars for authors v4
 

Similaire à Online Campaigning 101

Facebook Advertising - Beyond the boost
Facebook Advertising - Beyond the boostFacebook Advertising - Beyond the boost
Facebook Advertising - Beyond the boostRethink Marketing
 
Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...
Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...
Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...Gabriel Padva
 
5 Ways To Convert Your Website Visitors Into Customers
5 Ways To Convert Your Website Visitors Into Customers5 Ways To Convert Your Website Visitors Into Customers
5 Ways To Convert Your Website Visitors Into CustomersXpand Marketing
 
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...Ariana Salvo
 
5 ways to convert your website visitors into customers presentation may 2020
5 ways to convert your website visitors into customers presentation may 20205 ways to convert your website visitors into customers presentation may 2020
5 ways to convert your website visitors into customers presentation may 2020Xpand
 
Effective Email Marketing as presented at Eduweb 2011
Effective Email Marketing as presented at Eduweb 2011Effective Email Marketing as presented at Eduweb 2011
Effective Email Marketing as presented at Eduweb 2011Christopher Penn
 
Eduweb 110802124753-phpapp02
Eduweb 110802124753-phpapp02Eduweb 110802124753-phpapp02
Eduweb 110802124753-phpapp02writemcsean
 
Creative Marketing
Creative MarketingCreative Marketing
Creative MarketingChena Tucker
 
Leveraging a meaningful online presence for Non Profits
Leveraging a meaningful online presence for Non ProfitsLeveraging a meaningful online presence for Non Profits
Leveraging a meaningful online presence for Non ProfitsPeter Kaizer
 
Building Successful Facebook Ads Campaigns
Building Successful Facebook Ads CampaignsBuilding Successful Facebook Ads Campaigns
Building Successful Facebook Ads CampaignsRethink Marketing
 
Presentation social media marketing for Real Estate
Presentation social media marketing for Real Estate Presentation social media marketing for Real Estate
Presentation social media marketing for Real Estate Er Sandeep Pandey
 
Secrets to Positive Biz Buzz
Secrets to Positive Biz Buzz Secrets to Positive Biz Buzz
Secrets to Positive Biz Buzz Cole Information
 
Grow revenue and attendance
Grow revenue and attendanceGrow revenue and attendance
Grow revenue and attendanceSaffire
 
online fundraising
online fundraisingonline fundraising
online fundraisingMirzam86
 
Online Marketing PART 4 - new marketing model
Online Marketing PART 4 - new marketing modelOnline Marketing PART 4 - new marketing model
Online Marketing PART 4 - new marketing modelTom Fleerackers
 
Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712Stephen Ong
 
Best practices in social media
Best practices in social mediaBest practices in social media
Best practices in social mediaSusan Murphy
 

Similaire à Online Campaigning 101 (20)

BDI 11/12 The Social Consumer - KickApps Presentation
BDI 11/12 The Social Consumer - KickApps PresentationBDI 11/12 The Social Consumer - KickApps Presentation
BDI 11/12 The Social Consumer - KickApps Presentation
 
Facebook Advertising - Beyond the boost
Facebook Advertising - Beyond the boostFacebook Advertising - Beyond the boost
Facebook Advertising - Beyond the boost
 
Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...
Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...
Top Challenges of Online Engagement and How to Overcome Them Using Strategy a...
 
5 Ways To Convert Your Website Visitors Into Customers
5 Ways To Convert Your Website Visitors Into Customers5 Ways To Convert Your Website Visitors Into Customers
5 Ways To Convert Your Website Visitors Into Customers
 
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...
How to Attract your Ideal Audience, Create Great Engagement & Turn Supporters...
 
5 ways to convert your website visitors into customers presentation may 2020
5 ways to convert your website visitors into customers presentation may 20205 ways to convert your website visitors into customers presentation may 2020
5 ways to convert your website visitors into customers presentation may 2020
 
Effective Email Marketing as presented at Eduweb 2011
Effective Email Marketing as presented at Eduweb 2011Effective Email Marketing as presented at Eduweb 2011
Effective Email Marketing as presented at Eduweb 2011
 
Eduweb 110802124753-phpapp02
Eduweb 110802124753-phpapp02Eduweb 110802124753-phpapp02
Eduweb 110802124753-phpapp02
 
Iabc 2
Iabc 2Iabc 2
Iabc 2
 
Creative Marketing
Creative MarketingCreative Marketing
Creative Marketing
 
Leveraging a meaningful online presence for Non Profits
Leveraging a meaningful online presence for Non ProfitsLeveraging a meaningful online presence for Non Profits
Leveraging a meaningful online presence for Non Profits
 
Building Successful Facebook Ads Campaigns
Building Successful Facebook Ads CampaignsBuilding Successful Facebook Ads Campaigns
Building Successful Facebook Ads Campaigns
 
Presentation social media marketing for Real Estate
Presentation social media marketing for Real Estate Presentation social media marketing for Real Estate
Presentation social media marketing for Real Estate
 
Secrets to Positive Biz Buzz
Secrets to Positive Biz Buzz Secrets to Positive Biz Buzz
Secrets to Positive Biz Buzz
 
Grow revenue and attendance
Grow revenue and attendanceGrow revenue and attendance
Grow revenue and attendance
 
E commerce
E commerceE commerce
E commerce
 
online fundraising
online fundraisingonline fundraising
online fundraising
 
Online Marketing PART 4 - new marketing model
Online Marketing PART 4 - new marketing modelOnline Marketing PART 4 - new marketing model
Online Marketing PART 4 - new marketing model
 
Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712Abdm4223 lecture week 12 200712
Abdm4223 lecture week 12 200712
 
Best practices in social media
Best practices in social mediaBest practices in social media
Best practices in social media
 

Plus de Phillip Smith

Knight-Mozilla News Technology Partnership
Knight-Mozilla News Technology PartnershipKnight-Mozilla News Technology Partnership
Knight-Mozilla News Technology PartnershipPhillip Smith
 
Knight-Mozilla learning lab - Day One
Knight-Mozilla learning lab - Day OneKnight-Mozilla learning lab - Day One
Knight-Mozilla learning lab - Day OnePhillip Smith
 
Mozilla - MoJo - Chicago Hacks/Hackers event
Mozilla - MoJo - Chicago Hacks/Hackers eventMozilla - MoJo - Chicago Hacks/Hackers event
Mozilla - MoJo - Chicago Hacks/Hackers eventPhillip Smith
 
Media Alliance - May 6, 2010 - Slides
Media Alliance - May 6, 2010 - SlidesMedia Alliance - May 6, 2010 - Slides
Media Alliance - May 6, 2010 - SlidesPhillip Smith
 
Monitor. Engage. Organize.
Monitor. Engage. Organize.Monitor. Engage. Organize.
Monitor. Engage. Organize.Phillip Smith
 
Time Management for the Productivity Challenged
Time Management for the Productivity ChallengedTime Management for the Productivity Challenged
Time Management for the Productivity ChallengedPhillip Smith
 
Extending program logic to the Web
Extending program logic to the WebExtending program logic to the Web
Extending program logic to the WebPhillip Smith
 
Foss Software and Portals
Foss Software and PortalsFoss Software and Portals
Foss Software and PortalsPhillip Smith
 
E-commerce: stores, donations, and registrations.
E-commerce: stores, donations, and registrations.E-commerce: stores, donations, and registrations.
E-commerce: stores, donations, and registrations.Phillip Smith
 
Online Campaigning 101
Online Campaigning 101Online Campaigning 101
Online Campaigning 101Phillip Smith
 
Build It (Online) and They Will Come
Build It (Online) and They Will ComeBuild It (Online) and They Will Come
Build It (Online) and They Will ComePhillip Smith
 
5 easy ways to grow your online revenue! (and other get rich quick schemes)
5 easy ways to grow your online revenue! (and other get rich quick schemes)5 easy ways to grow your online revenue! (and other get rich quick schemes)
5 easy ways to grow your online revenue! (and other get rich quick schemes)Phillip Smith
 
Website Makeover Made Easy
Website Makeover Made EasyWebsite Makeover Made Easy
Website Makeover Made EasyPhillip Smith
 
Digital Editions and more
Digital Editions and moreDigital Editions and more
Digital Editions and morePhillip Smith
 

Plus de Phillip Smith (17)

Knight-Mozilla News Technology Partnership
Knight-Mozilla News Technology PartnershipKnight-Mozilla News Technology Partnership
Knight-Mozilla News Technology Partnership
 
Knight-Mozilla learning lab - Day One
Knight-Mozilla learning lab - Day OneKnight-Mozilla learning lab - Day One
Knight-Mozilla learning lab - Day One
 
Mozilla - MoJo - Chicago Hacks/Hackers event
Mozilla - MoJo - Chicago Hacks/Hackers eventMozilla - MoJo - Chicago Hacks/Hackers event
Mozilla - MoJo - Chicago Hacks/Hackers event
 
Media Alliance - May 6, 2010 - Slides
Media Alliance - May 6, 2010 - SlidesMedia Alliance - May 6, 2010 - Slides
Media Alliance - May 6, 2010 - Slides
 
Monitor. Engage. Organize.
Monitor. Engage. Organize.Monitor. Engage. Organize.
Monitor. Engage. Organize.
 
43 Campaigns
43 Campaigns43 Campaigns
43 Campaigns
 
Time Management for the Productivity Challenged
Time Management for the Productivity ChallengedTime Management for the Productivity Challenged
Time Management for the Productivity Challenged
 
Extending program logic to the Web
Extending program logic to the WebExtending program logic to the Web
Extending program logic to the Web
 
Mashing The Vote
Mashing The VoteMashing The Vote
Mashing The Vote
 
Culture Jamming 2.0
Culture Jamming 2.0Culture Jamming 2.0
Culture Jamming 2.0
 
Foss Software and Portals
Foss Software and PortalsFoss Software and Portals
Foss Software and Portals
 
E-commerce: stores, donations, and registrations.
E-commerce: stores, donations, and registrations.E-commerce: stores, donations, and registrations.
E-commerce: stores, donations, and registrations.
 
Online Campaigning 101
Online Campaigning 101Online Campaigning 101
Online Campaigning 101
 
Build It (Online) and They Will Come
Build It (Online) and They Will ComeBuild It (Online) and They Will Come
Build It (Online) and They Will Come
 
5 easy ways to grow your online revenue! (and other get rich quick schemes)
5 easy ways to grow your online revenue! (and other get rich quick schemes)5 easy ways to grow your online revenue! (and other get rich quick schemes)
5 easy ways to grow your online revenue! (and other get rich quick schemes)
 
Website Makeover Made Easy
Website Makeover Made EasyWebsite Makeover Made Easy
Website Makeover Made Easy
 
Digital Editions and more
Digital Editions and moreDigital Editions and more
Digital Editions and more
 

Online Campaigning 101