1. ID Stakeholders
Within "messages & Research & workshop ideas
expectations" categories
By industry, business name Success stories elsewhere
Likely allies and opponents Curitiba, Brazil
By impact possible By industry/interest area
By ease of implementation Games, simulations
By symbolic/strategic significance Systems diagrams
Their needs & motivations Appeal to human/Maui resident/planet earth
Their leverage points inhabitant persona as inseparable from
Key positions & individuals corporate ID
Demonstrate benefits
Personal stories, personal hopes
Hawaiian cultural & mythological examples
Presentations, workshops, & educational
materials for businesses, schools,
community groups
Focus Maui Nui
Outreach
Likely partners & resources Whose role is this?
MCC faculty & students Maui County
MEDB MEDB
Community groups ?
FMN facilitators
County, company, & utility
planning departments
Schools Karen O. Storer 2006
Reporters www.pictureitsolved.com