The document discusses blogging and the blogosphere in Europe based on a survey conducted at Campus Party Europe 2010. Some key findings include that there are estimated to be 15-20 million blogs in Europe, with the most active countries being France, UK, Poland, Spain, and Finland. 49% of European blogs cover technology topics, while politics, gossip/celebrities, and personal topics each make up around 15-20%. Around two-thirds of European bloggers use their real name rather than an alias. The blogosphere in Europe is seen as generally booming, with blogging events common. WordPress is the most widely used blogging platform.

1. 1
The
European
Blogosphere
Campus Party Europe 2010
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2. 2
Europe
• 501.259.840 people
• 27 countries
• 23 official languages
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3. 3
Europe
• 501.259.840 people
• 27 countries
• 23 official languages
USA
• 306.050.595 people
• 1 country
• 1 national language
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4. 4
Europe
• 501.259.840 people
• 27 countries
• 23 official languages
Spanish
• 450.000.000
native speakers
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5. 5
Blogs in Europe
• 15-20 million blogs*
* Estimate
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6. 6
Blogs in Europe
• 15-20 million blogs
More active countries
• France
• United Kingdom
• Poland
• Spain
• Finland
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7. The blogosphere 7
debate
http://www.youtube.com/watch?v=SQYFd1nOBT0
• Nicole Simon,
Cruel to Be Kind (blog)
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8. 8
TOP
european
blogs
6 Political, 4 Tech
3 English, 3 Spanish,
2 German, 1 Italian
& 1 French
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9. 9
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10. 10
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11. 11
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12. 12
cpartyeu survey
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13. 13
cpartyeu survey
others
7%
Subject
Politics
16%
Gossip&Celebrities
17%
of the European Blogs
Personal
12%
Technology
49%
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14. 14
cpartyeu survey
< 1 year
6%
Age
> 1 year
6%
of European Blogs > 4 years
34%
> 2 years
27%
> 3 years
26%
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15. 15
cpartyeu survey
Professional
Bloggers? I’m Not sure
18%
Are there bloggers in
your country that make a
living blogging? NO
13%
YES
69%
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16. 16
cpartyeu survey
Blog Networks?
I don’t know
Are there blog networks 32%
in your country?
YES
55%
NO
13%
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17. 17
cpartyeu survey
Anonymous?
Are blogs anonymous anonymous (alias)
(alias) or signed by 32%
authors with their real
name?
real name
68%
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18. 18
cpartyeu survey
Women in the
blogosphere?
women
Gender division 30%
men
70%
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19. 19
cpartyeu survey
Blogging is…
Evolution of blogs in
Europe Booming
40%
Stable
52%
Deteriorating
8%
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20. 20
cpartyeu survey
Blog domains
Do European blogs have
their own domain?
NO YES
53% 47%
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21. 21
cpartyeu survey
Platform Blogger
16%
Which blog’s CMS is Others
6%
most used in Europe?
WordPress
79%
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22. cpartyeu survey 22
Very few do
Traditional Media 15%
None do
Do Newspapers, TV, 2%
radio, etc. in your Most do
37%
country have blogs?
Some do
46%
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23. cpartyeu survey 23
Blogger Meetings?
NO
25%
Are there blogger
meetings or blogger
events often in your
country?
YES
75%
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24. cpartyeu survey 24
0 25 50 75 100
Bloggers also
Twitter
use...
Bloggers in social media Facebook
YouTube
Flickr
others
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25. Blogs in Europe 25
Evolution
• Downward trend 2009
• Upward trend early
2010
• Social Networks
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26. Blogs in Europe 26
Evolution
• Page views no longer
relevant: impact of
social networks.
• Networked influence
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27. 27
Thank You!
¡Muchas gracias!
Survey & Work made by
Jonan Basterra @Pixel_Jonan
Ramón Suárez @ramonsuarez
lunes 17 de mayo de 2010