The document discusses the evolution of healthcare and paradigm shifts brought about by new technologies like the iPhone. It introduces iMobileWellness, a company and platform that aims to revolutionize how patients, physicians, and device companies interact by putting health information into patients' hands using social media and mobile technologies. This will help drive closer integration of patient data with outcomes and wireless integration of healthcare monitoring equipment. The iMobileWellness platform provides free apps and resources to build an online community for physicians and patients.