Trust, reputation and social media in healthcare – the Patient’s View | Alex Wyke, Patient View
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Patient organizations advocate on behalf of patients and have influence in several countries. A survey found that a majority of patient groups in the UK, US, Germany, and Italy feel the reputation of the pharmaceutical industry has declined. The survey also assessed the UK pharmaceutical industry's performance in various activities, finding both positive and negative views among patient organizations.
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Trust, reputation and social media in healthcare – the Patient’s View | Alex Wyke, Patient View
- 4. SLIDE: 4
- 5. SLIDE: 5
- 6. Patient organizations: areas of advocacy and sphere of influence
- 12. Global Germany Italy UK USA
- 13. Percentage of patient groups respondents that say pharma reputation has “declined”
- 14. The reputation of UK pharma 2012 versus 2011 – % of total responses
- 15. Performance of the pharma industry in the UK at various activities — % of total responses - the good news
- 16. Performance of the pharma industry in the UK at various activities — % of total responses - the bad news
- 18. In the UK
- 20. Getting you closer to patients For more see: www.patient-view.com Alexandra Wyke, PhD, FRSM Tel: 0044-(0)1547-520-965 alexwyke@patient-view.com