A ppt on GroupM's media agency.

2. Dinesh Kamde MEDIA Preity Ochani Akash Sharma Vidita Sharma Vivek Sharma Amit Narnoli Presented By : Group No. 3

3. PART-1 INTRODUCTION

5. Leading Global media Investment Management Operation. Parent Company to WPP agencies like MAXUS,MediaCom,Mediaedge & MindShare Created in 2003

6. World Leader In Marketing Communications One of the World’s Largest Communications Services Group Comprises of-

7. Single Largest Media Agency in India Part of GroupM, the media parent company of WPP Active in 96 cities across the globe MOTIVE-To raise the bar in the industry for media accountability, 360 media Implementation, client servicing, creativity & leverage scale THEME-Making clients brands famous & help them in accelerating profits the media investment management company of the WPP Group

8. PART-2 BCG MATRIX

9. HIGH Business Growth rate LOW HIGH LOW Relative Position (Market Share) 18.6% MARKET LEADER Lintas and Partners

10. PART-3 ENVIRONMENTAL ANALYSIS

13. CLIENTS PROFILE Some of the major clients -

14. DEMOGRAPHIC NATURAL ENVIRONMENT

18. THANK YOU