1. Digital Inclusion: The Brazilian experience Emerging Markets Priscila Grison

5. 10% earn 18X more than 40% poorest

6. Demographics

7. Telecommunications 2008 10 years of privatization The only sector that has no bottlenecks to economic development in Brazil.

9. Regulatory scenario changing

10. Telecom Market Gross Revenue: R$ 158,4 billions in 2007 6,2% of GDP 42,4% of Net Revenue are taxes Brazil has the most expensive rates in Latin America.

11. Amount of time spent on the web Brazil France USA Japan Australia UK Spain Switzerland Italy 22,5 20,1 19,3 19,1 18,2 16,4 15,5 15,2 14,4

13. Biggest community on Orkut 28 million users

14. Very active internet users

18. 135 million mobiles in use

20. More than 3 million mobile web users. Considering instant messaging and mail, it goes to 7,3%

23. Personal device. It’s my identity. It’s a social symbol.

24. Features most common 100% 68% 35% 33% 29% 15% SMS internet Java Bluetooth Camera MP3 Player

25. Brazilian market share

26. Uses for digital inclusion Canal Motoboy

28. Conclusions