The Global Power Sports Market Report as a whole is highly. For more mail: vikas@konceptanalytics.com

1. Global Power Sports Market Report
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2014
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2. Executive Summary
Powersports market is bifurcated into off-road vehicles (ATVs & side-by-side vehicles), heavy-weight motorcycles, snowmobiles, and personal
watercrafts. ATV (All-Terrain Vehicle) is designed to handle a wide variety of terrain, for the purpose of sports and is also used for camping or
hunting. The Side-by-Side is a small 2 or 4 person four-wheel off-road vehicle. There are six main categories of motorcycles including: cruiser, sport,
touring, standard, dual purpose and dirt bike. A snowmobile is a land vehicle designed for winter travel on snow. There are mainly five types of
snowmobiles: entry level, performance, touring, mountain and utility. A personal water craft (PWC), also called water scooter, is a recreational
watercraft that the rider rides or stands on, rather than inside of, as in a boat. On the basis of their method of operation and seating capacity, the
personal watercrafts are of the following three types: stand-up models, sit-down models and multi-person models.
The key factors driving growth of the global power sports industry include improving economic conditions such as rising GDP and GNI, rising urban
population apart from others. This enables individuals to spend more on the recreational activities in their day to day life. Some of the noteworthy
trends and developments of this industry include increasing use of snowmobiles in North America, rising cost of personal watercrafts in the US and
age and income of the snowmobilers. Major challenges faced by this market include the increasing number of deaths and injuries taking place due
to ATVs and rising environmental concerns.
North America is the largest market for ATVs representing more than two-thirds of the market. In North America, the US accounts for the largest
share followed by Canada. Also, in snowmobile segment, the US and Canada are the major regions globally accounting for more two-thirds of the
market share. In motorcycle segment, the sales in North America improved after the global economic recession. The sales of PWC in the US have
showed improvement after undergoing a huge loss due to global economic recession.
The report, “Global Power Sports Market” analyzes the development of the respective market, with focus on its four sub segments. The major
trends, growth drivers as well as issues being faced by the industry are being presented in this report. The power sport industry is predominated by
a handful of players including Honda Motor, Yamaha Motor, Polaris industries, Harley Davidson contending and vying for capturing market share.
The profiles of these leading players are also included in the report along with their key financials and strategies for growth. In competitive analysis
section, segment wise competitive landscape is also included in the report.
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3. Power sports market is bifurcated into off-road vehicles (ATVs & side-by-side
vehicles), heavy-weight motorcycles, snowmobiles, and personal watercrafts.
 The worldwide retail sales of Off-Road Vehicle (ORV) increased
by 30,000 units to reach … units in 2013 compared to … units
sales in 2012 thereby representing an increase of nearly 4%.
 As of 2013, ATVs (All-Terrain Vehicle) accounted for …% share
of the total ORV sales across the globe followed by side-by-side
vehicles with remaining share of …%.
 The ORV industry units in North America increased from …. in
2012 to … in 2013, witnessing an incline of 5.8%.
 The global retail sales of ATVs stood at …. units in 2013 as
compared to …. units last year.
 Registering an incline of 9.1%, the worldwide sales of the side-by-
side vehicles increased from … units in 2012 to … thousand units
in 2013.
2007 2008 2009 2010 2011 2012 2013
‘000sUnits
Global ATV Retail Sales by Units (2004-2013)
2007 2008 2009 2010 2011 2012 2013
‘000sUnits
Global ORV Retail Sales by Units (2007-2013)
Global Side-by-Sides Sales by Units (2007-2013)
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
‘000sUnits

4. In snowmobile segment, the US and Canada are the major regions globally accounting for more two-thirds
of the market share….
2005 2006 2007 2008 2009 2010 2011 2012 2013
‘000sUnits
Global PWC Market Size- By Volume (2008-2013E)
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
‘000sUnits
Global Snowmobiles Sales – by Volume (2004-2014)
PWC Retail Sales in the US- By Volume (2005-2013)
2008 2009 2010 2011 2012 2013E
‘000sunits
 The global sales of the snowmobiles increased to …
units in 2014 from …. units in 2013 marking an incline of
…%.
 The snowmobile sales in the US have steeply declined
from … units in 2008 to …. units in 2014 thereby
depicting a decline of …%.
 In 2014, the total snowmobile registrations in Canada
were recorded at …. an incline of …%, compared to ….
registrations in 2013.
 Global Personal Watercrafts (PWC) unit sales recorded
an increase of ..% in 2012 and …% in 2013 to reach ….
units and ….units, respectively.

5. The heavyweight motorcycle market of Europe is smaller and has different customer preferences as
compared to the US market….
European Motorcycle 601cc+ Registrations (2008-2013)
2011 2012 2013
‘000sUnits
US Motorcycle Market 601cc+ Registrations (2011-2013)
2008 2009 2010 2011 2012 2013
‘000sunits
 The touring and cruiser categories accounted for approximately …%, …% and …% of total 601+cc retail unit registrations in the
US during 2013, 2012 and 2011, respectively.
 Total motorcycle 601+cc retail unit registrations in the US increased from …. units in 2012 to …. units in 2013, representing an
increase of …%.
 A total of …. 651cc+ motorcycles were sold in 2006 in the US, which came down to … in 2013.
 For 601cc+ segment, the number of registrations in Europe came down to… units in 2013 from …. units in 2012.
 European 651cc+ motorcycle registrations came down to …. units in 2013 from …. units in 2007. The same marked a decline of
roughly …% in 2013 from … units in 2012.

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